Focus Features hopes audiences don’t say no no no to Back to Black when it arrives stateside on May 17th. Sam Taylor-Johnson, best known for making Fifty Shades of Grey, directs the Amy Winehouse biopic with Marisa Abela as the late crooner. Jack O’Connell, Eddie Marsan, and Lesley Manville costar.
Despite middling reviews (only 38% on RT), Black premiered in the #1 spot in the UK about a month ago. Of course, its earnings should be more impressive across the pond. Stateside audiences might be more ambivalent and the shaky word-of-mouth won’t help.
Rolling out on approximately 2000 screens, this could open similarly to last fall’s Priscilla. It did $5.1 million in its wide release and I’ll forecast that this gets just over that.
Back to Black opening weekend prediction: $5.5 million
Three and a half decades ago, Renny Harlin helmed the horror sequel A Nightmare on Elm Street 4: The Dream Master. He’s back in the genre with The Strangers: Chapter 1 on May 17th. It is the third feature in the franchise and the first of a trilogy that are all slated to hit multiplexes this year. Madelaine Petsch (best known for Riverdale), Froy Gutierrez, Rachel Shenton, Gabriel Basso, and Ema Horvath star.
In late May of 2008, The Strangers was a sleeper hit with a $20.9 million debut and $54.5 million overall domestic gross. A decade later, follow-up The Strangers: Prey at Night suffered diminished returns with a $10.4 million start and $24.3 million total.
Lionsgate is taking a gamble with their release strategy of chapter 2 and 3 shortly following. There’s a decent chance it won’t pay off. Scary movies have struggled in 2024. Titles like Night Swim, Imaginary, Immaculate, The First Omen, Abigail, and Tarot have either barely topped $10 million or come in below that figure. I figure The Strangers may experience a similar fate.
The Strangers: Chapter 1 opening weekend prediction: $10.1 million
Paramount is banking on John Krasinski’s latest directorial project to make lots of noise at multiplexes when IF debuts on May 17th. Mixing live-action with animation, the comedy’s real-life cast consists of Ryan Reynolds, Cailey Fleming, Fiona Shaw, Alan Kim, Liza Colón-Zayas, Bobby Moynihan, and Krasinski himself. The sprawling list of performers providing voiceover work includes the filmmaker’s Office costar Steve Carell, Phoebe Waller-Bridge, Krasinski’s spouse Emily Blunt, the late Louis Gossett Jr., Matt Damon, Maya Rudolph, Jon Stewart, Sam Rockwell, Sebastian Maniscalco, Christopher Meloni, Richard Jenkins, Awkwafina, Blake Lively, George Clooney, Matthew Rhys, Bradley Cooper, Amy Schumer, Keegan-Michael Key, and Vince Vaughn.
Handling screenplay duties as well, this is a far cry from the director’s A Quiet Place pics. The summer’s first feature geared toward families, this should capitalize on the absence of genre material in the marketplace (it’s been two months since Kung Fu Panda 4). The title, by the way, stands for Imaginary Friend.
The chance for this to rise above expectations seems real. I think it could make $50 million for starters. It could also start out slowly and hope for decent legs in subsequent weekends. A worst case scenario could be $25-30 million. I’m giving it $35-40 million out of the gate.
IF opening weekend prediction: $36.3 million
For my The Strangers: Chapter 1 prediction, click here:
Kingdom of the Planet of the Apes is poised to rule over the box office charts as it looks for a similar opening to its predecessors. We also have Not Another Church Movie, spoofing the Tyler Perry assembly line of features out. You can peruse my detailed prediction posts on the newcomers here:
I have Kingdom premiering similarly to 2011’s Rise of the Planet of the Apes and 2017’s War for the Planet of the Apes and even a smidge higher. I don’t foresee it reaching the heights of 2014’s Dawn of the Planet of the Apes at $72 million.
As for Church, I’m forecasting its number of parishioners gives it a mid single digits start and that should mean a third place showing. I do believe it has a shot at over performance, per my individual write-up. It could also flame out in the low single digits (this is a tough one).
There’s no question that The Fall Guy did not exceed expectations. In fact, the action comedy with Ryan Gosling and Emily Blunt came in at the lowest end of its anticipated range (more on that below). An A- Cinemascore could mean the sophomore drop won’t be too damaging, but I suspect high 40s to low 50s is where the dip will be.
Holdovers Challengers and the re-release of Star Wars: Episode 1 – The Phantom Menace should round out the top five. The latter’s first weekend back in theaters is probably front loaded. Therefore I see Phantom sliding from 2nd to 5th and Challengers only down one spot in fourth.
Here’s how I see it shaking out:
1. Kingdom of the Planet of the Apes
Predicted Gross: $55.2 million
2. The Fall Guy
Predicted Gross: $13.3 million
3. Not Another Church Movie
Predicted Gross: $4.9 million
4. Challengers
Predicted Gross: $4.7 million
5. Star Wars: Episode 1 – The Phantom Menance
Predicted Gross: $4 million
Box Office Results (May 3-5)
Despite the Barbenheimer pedigree (the pics that ruled summer 2023), The Fall Guy‘s performance was stunted at just $27.7 million. That’s well under my $38.3 million prediction and a letdown considering the reported $150 million price tag. For the past decade and a half, the MCU/Disney has owned the first weekend of May that marks the official start of cinematic summer. With that franchise sitting it out, audiences responded with indifference to the Gosling and Blunt show.
The Mouse Factory did bank some more cash for its Star Wars franchise. Marking its 25th anniversary and despite its checkered reputation, the re-release of The Phantom Menace took in $8.7 million for second place. It certainly didn’t hurt that Saturday fell on May 4th (a sacred date for many fans). That tops my $6.8 million forecast as the first episode is now at $483 million stateside in the last quarter century.
Challengers was third with $7.5 million, on target with my $7.9 million call. Zendaya’s sports drama eased an expected 49% to bring its two-week total to $29 million.
Poorly reviewed horror flick Tarot had a fourth place debut in the cards with $6.5 million, a bit over my $5.6 million projection. Look for this to fade fast as have other recent genre offerings.
Godzilla x Kong: The New Empire rounded out the top five with $4.5 million (I said $4.7 million) to bring its haul to $188 million after six weeks.
Finally, faith-based drama Unsung Hero fell considerably further in weekend #2 than I figured. In seventh place, its $2.9 million gross was well under my estimate of $5.4 million. The total is $13 million.
Tyler Perry’s many cinematic undertakings get the spoof treatment with Not Another Church Movie on May 10th. Johnny Mack directs with Kevin Daniels as Taylor Pherry (in case there was any confusion) headlining. Jamie Foxx plays God with Mickey Rourke as the Devil. Other supporting players include Vivica A. Fox, Kyla Pratt, Lamorne Morris, Tisha Campbell, and Jasmine Guy.
I wonder if this parody might be arriving a little late as the Madea heyday was a few years back (though he’s still making them). This could still succeed in bringing in a decent sized African-American crowd. I’ve yet to see a theater count and that could alter my estimate. Upper single digits would be an achievement. I’m not sure it gets that much, especially given the reported 1100 screen count.
Not Another Church Movie opening weekend prediction: $4.9 million
For my Kingdom of the Planet of the Apes prediction, click here:
Kingdom of the Planet of the Apes marks the tenth franchise feature overall that began in 1968 and as a follow-up to the acclaimed and profitable trilogy from 2011-17. Out May 11th, Wes Ball (best known for The Maze Runner pics) takes over directorial duties from Matt Reeves. Set 300 years after the events of War for the Planet of the Apes, the cast includes Owen Teague, Freya Allan, Kevin Durand, Peter Macon, and William H. Macy.
Originally set for Memorial Day weekend, it was pushed up mainly to avoid a head to head with Furiosa: A Mad Max Saga. As mentioned, the last three Apes adventures were a success story for 20th Century Studios. Thirteen summers ago, Rise of the Planet of the Apes exceeded expectations with a $54 million start and $176 million overall domestically. 2014’s Dawn of the Planet of the Apes reaches a series apex with a $72 million premiere and $208 million eventual haul. 2017’s War was a slight letdown compared to its predecessor with a $56 million debut and $146 million stateside tally.
We have seen a recent example of a creature centric surpassing guesstimates in Godzilla x Kong: The New Empire. The seven year break could hurt Kingdom, but I suspect this will manage a beginning very similar to Rise and War and not Dawn.
Kingdom of the Planet of the Apes opening weekend prediction: $55.2 million
For my Not Another Church Movie prediction, click here:
In the spring of 1997, 20th Century Fox re-released the original Star Wars trilogy to impressive box office numbers. Timed to the 20th anniversary of Episode IV, it helped build already sky high anticipation for 1999’s Star Wars: Episode 1 – The Phantom Menace. Now 25 years after its debut, Disney/20th Century Studios has it back in multiplexes.
George Lucas’s return behind the camera was probably the most breathlessly awaited movie of all time a quarter century ago. It broke records in its initial release and ended up with a domestic haul of $431 million. A 3D re-release in 2012 pushed it to $474 million.
Carefully timed so that the Saturday falls on May 4th (a sacred day for followers of the franchise), Phantom will try to push its stateside total to nearly half a billion. Of course, Menace is not beloved in the way that episodes 4-6 are. Back in ’97, the Star Wars re-release took in nearly $36 million out of the gate. A few weeks later, The Empire Strikes Back debuted to $21.9 million while Return of the Jedi made off with $16.2 million.
Phantom is not expected to reach those figures and may even struggle to hit double digits. Yet with a reported 2600 screens, it should manage a second or third place premiere and I’ll give it mid single digits.
Star Wars: Episode 1 – The Phantom Menace re-release opening weekend prediction: $6.8 million
The summer box office season officially rises with Ryan Gosling and Emily Blunt in The Fall Guy as horror pic Tarot is also on deck. You can peruse my detailed prediction posts on the newcomers here:
Blogger’s Update (04/30): A couple hours after posting, per the comments below, I realized the large theatrical output that The Phantom Menance re-release is getting this weekend. My $6.8M projection puts it in third.
Loosely based on the 1980s action show, the supporting Oscar nominees from Barbenheimer should dominate the charts with The Fall Guy. This is the rare year in the past decade and a half that the MCU is sitting the first frame of May out. Fall won’t climb anywhere near as high as that franchise does to kick off the season. A best case scenario might be $50 million, but I’ve got it in the high 30s. This should leg out impressively over the coming weeks.
As for Tarot, a mid single digits take should place it fourth behind the second weekend of current champ Challengers and Phantom. Scary movies have struggled lately with recent genre titles failing to reach $10 million out of the box.
The sophomore drop for Challengers could have a somewhat wide range. A low to mid 40s decline would be considered a win. I suspect it might see a fall in the high 40s or low 50s region.
Another question mark is the percentage reduction for faith-based drama Unsung Hero in weekend #2. With an A+ Cinemascore grade, audiences are liking what they see and should be recommending to friends and, in this case, fellow parishioners. It might only witness a 25-35% decrease and has a decent shot at being fourth if Tarot comes in under my meager projection.
Godzilla x Kong: The New Empire should round out the high six and here’s how I see it playing out:
1. The Fall Guy
Predicted Gross: $38.3 million
2. Challengers
Predicted Gross: $7.9 million
3. Star Wars: Episode 1 – The Phantom Menace re-release
Predicted Gross: $6.8 million
4. Tarot
Predicted Gross: $5.6 million
5. Unsung Hero
Predicted Gross: $5.4 million
6. Godzilla x Kong: The New Empire
Predicted Gross: $4.7 million
Box Office Results (April 26-28)
Zendaya and company fought off all competitors as Challengers served up $15 million in its opening. The well-reviewed love triangle didn’t quite match my $16.2 million forecast. It ended up right in its anticipated range.
Unsung Hero was runner-up with a solid $7.7 million, besting my $5.9 million call. In its first weekend it made back its tiny $6 million price tag and, as mentioned, should hold up well in the near future.
Godzilla x Kong: The New Empire was third in weekend #5 at $7.2 million compared to my $6 million prediction. The overall take is a roaring $181 million.
Civil War plummeted from 1st to 4th with $7 million while still topping my $6.3 million projection. The three-week tally is $56 million.
Abigail rounded out the top five in its sophomore go-round at $5.2 million (I was close at $5.4 million). Total is $18 million.
Finally, The Ministry of Ungentlemanly Warfare was sixth with $3.8 million. I was higher at $5.2 million as it dove a hefty 57% in its second weekend.
Based on the early 90s novel Horrorscope from Nicholas Adams, Tarot is the latest scary movie hoping to bring in genre enthusiasts. Spenser Cohen and Anna Halberg share directorial duties with a cast including Harriet Slater, Adain Bradley, Avantika Vandanapu, Wolfgang Novogratz, and Jacob Batalon.
Moviegoers have been caught in a web of horror titles over the last several weeks. From Imaginary to The First Omen to Abigail, grosses have been unimpressive as all three of those pics have debuted in the $8-10 million range.
Tarot might be lucky to do that. Plenty of potential viewers will be preoccupied with The Fall Guy. That’s in addition to the aforementioned oversaturated market as of late. I say mid single digits is (yes…) in the cards.
For decades in Hollywood, the first weekend of May (or occasionally last frame of April) has served as the official start of cinematic summer. Ryan Gosling’s character in The Fall Guy might have worked on some of those kickoff projects as his stuntman title character gets top billing here. Emily Blunt co-headlines the action comedy from director David Leitch (Atomic Blonde, Deadpool 2, Bullet Train). Aaron Taylor-Johnson, Winston Duke, Hannah Waddingham, and Stephanie Hsu provide supporting work.
This Universal project (loosely based on the 1980s TV show) finds the studio in an unfamiliar position. The summer season has begun in many recent years with a Disney/MCU blockbuster getting the financial ball rolling (last year it was Guardians of the Galaxy Vol. 3).
Obviously The Fall Guy won’t reach MCU figures, but it has a lot going for it. Gosling is hot off Barbie and a recent SNL hosting stint that generated lots of buzz. Blunt is coming off reigning BP winner Oppenheimer. The Barbenheimer duo’s teaming initially debuted at South by Southwest to loud buzz and solid reviews (the RT score is 90%).
I do believe a $50 million opening is achievable but unlikely. Low 40s to mid 40s is also reasonable while mid to high 30s might be where it lands. Regardless I think this will leg out impressively throughout May.
The Fall Guy opening weekend prediction: $38.3 million
For my Star Wars: Episode 1 – The Phantom Menace re-release prediction, click here:
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