May 1-3 Box Office Predictions

Two decades after the original was a blockbuster that showed staying power, The Devil Wears Prada 2 should fashion an impressive start to kick off May. We also have haunted house horror flick Hokum and Andy Serkis directed animated adaptation of Animal Farm debuting. You can peruse my detailed prediction posts on the trio of newcomers here:

Meryl Streep, Anne Hathaway, and others are back for Prada 2 in a sequel that seems to have audiences with a genuine eagerness to revisit the characters. The original opened to $27 million, but the follow-up is expected to triple those numbers. A best case scenario could be nine digits. I have it in the mid 80s as nostalgia and a high female turnout should push it to a runaway #1 debut.

Expectations are more tempered with other newbies. My mid single digits projection for the well-reviewed Hokum with Adam Scott should mean a fifth place showing.

As for Animal Farm from Angel Studios, meh reviews and a quiet marketing campaign could put this in low single digits. My $2.7 million forecast certainly leave it outside of the high five.

Besides the Prada premiere, the second major storyline is how Michael will perform in its sophomore frame after a sizzling beginning (more on that below). The musical biopic wasn’t a hit with many critics (38% on Rotten Tomatoes), but patrons are digging it as evidenced by the 97% audience score on the same site. Encouraging word-of-mouth might result in a drop in the 40% range. That’s similar to where Bohemian Rhapsody and Elvis eased in their second weekends.

The Super Mario Galaxy Movie and Project Hail Mary should respectively move down a slot to third and fourth and add to their considerable hauls.

Here’s how I see the top five shaking out:

1. The Devil Wears Prada 2

Predicted Gross: $86.5 million

2. Michael

Predicted Gross: $59 million

3. The Super Mario Galaxy Movie

Predicted Gross: $12.6 million

4. Project Hail Mary

Predicted Gross: $7.9 million

5. Hokum

Predicted Gross: $4.2 million

Box Office Results (April 24-26)

Michael wanted to be startin’ with the greatest opening ever for its genre and it achieved that and then some. The look at Michael Jackson’s first two decades of massive fame stunned with $97.2 million compared to my $81 million prediction. That blows away the former musical biopic record of $60 million held by Straight Outta Compton. It will need $216 million to claim the largest domestic take for that genre held by Bohemian Rhapsody. That should happen.

After three weeks in the pole position, The Super Mario Galaxy Movie was second with $20.5 million. That’s in line with my $19.9 million take as the animated sequel grew to $385 million. A gross over $400 million is set to arrive by this weekend.

Project Hail Mary was third with $12.8 million as its 37% fall in weekend #6 was more Earth bound than previous meager declines. The sci-fi awards hopeful sits at $305 million.

Lee Cronin’s The Mummy held a bit better in frame #2 than I figured with $5.5 million compared to my $4.4 million call. The poorly received attempted franchise reboot has made only $23 million after two weeks.

The Drama rounded out the top five with $2.6 million (I said $2.8 million) for a four-week total of $44 million.

And that does it for now, folks! Until next time…

Animal Farm Box Office Prediction

Unless I’m vastly underestimating the number of toddlers clamoring for George Orwell adaptations, Animal Farm could face a tough road when it opens May 1st. Based on the author’s 1945 dystopian fable, Andy Serkis directs the animated treatment with an all-star voice cast. That includes Seth Rogen, Gaten Matatrazzo, Kieran Culkin, Glenn Close, Laverne Cox, Steve Buscemi, Woody Harrelson, Jim Parsons, Kathleen Turner, Iman Vellani, and Serkis himself voicing multiple parts.

Precious dollars might be hard to secure. Angel Studios is handling distribution duties and their marketing footprint appears light. Buzz is also quiet and the mostly mediocre reviews (36% Rotten Tomatoes, 40 Metacritic) should give parents pause to take the kiddos. Add all that up and this Farm might yielded a return in the low single digits.

Animal Farm opening weekend prediction: $2.7 million

For my The Devil Wears Prada 2 prediction, click here:

For my Hokum prediction, click here:

Hokum Box Office Prediction

After a South by Southwest premiere that yielded positive word-of-mouth, Damian McCarthy’s Hokum is out May 1st. The Irish set haunted house tale features Adam Scott, better known for his TV work in Parks and Recreation and Succession. Costars include Peter Coonan, David Wilmot, Florence Ordesh, and Austin Amelio.

The Neon distributed effort truly has critics on its side with a 97% Rotten Tomatoes rating and a 79 Metacritic. The awareness factor, however, for this scary movie appears low. A best case scenario could be an overperformance in the higher single digits, but I’m skeptical. A low bar could be an opening similar to Presence, another Neon fright fest from last year. It made $3.3 million for its start. I’ll give Hokum a bit more.

Hokum opening weekend prediction: $4.2 million

For my The Devil Wears Prada 2 prediction, click here:

For my Animal Farm prediction, click here:

The Devil Wears Prada 2 Box Office Prediction

Arriving two decades after its predecessor on May 1st is the fashion dramedy The Devil Wears Prada 2. It will bank on riding a nostalgic wave and large female audience. David Frankel is back in the director’s seat with returning stars Meryl Streep, Anne Hathaway, Emily Blunt, and Stanley Tucci alongside series newbies Justin Theroux and Kenneth Branagh (and a number of cameos).

In the summer of 2006, the first Prada was a solid counter programing performer. Opening to $27.5 million, it legged out impressively to a $124 million domestic haul. Most importantly, it has stuck around in the cultural zeitgeist over the past 20 years.

This truly appears to be an example where the sequel will outdo the original. Marketing has been heavy and the dawn of May indicates supreme confidence from 20th Century Studios. For Streep, it should blow away her best ever debut held by Mamma Mia! ($27.6 million) with the OG Devil right behind it. I believe this could triple (or more) what part one achieved (not adjusted for inflation) during its launch.

The Devil Wears Prada 2 opening weekend prediction: $86.5 million

For my Hokum prediction, click here:

For my Animal Farm prediction, click here:

April 24-26 Box Office Predictions

Michael looks to set records for its genre just as its title subject set records in the music business decades ago. Antoine Fuqua’s look at Michael Jackson’s life is the primary wide release this weekend and you can peruse my detailed prediction post on it here:

As outlined in that post, Michael looks to surpass the $60 million mark that Straight Outta Compton set for best ever in the musical biopic field. I am projecting it will do so with plenty of room to spare in the low-80s. If it hits that figure, it will certainly stand a good shot at surpassing the $216 million that Bohemian Rhapsody made back in 2018. If and when it achieves a gross beyond that number, it’ll set the high mark overall domestically in the genre. There is some concern that subpar reviews might be a hindrance, but I’m still banking on a wide audience turnout.

The emergence of the King of Pop will cause The Super Mario Galaxy Movie and Project Hail Mary to drop spots after being 1-2 for the last three weekends. Lee Cronin’s The Mummy should see the biggest percentage drop of holdovers are an unimpressive start (more on that below) with The Drama rounding out the top five.

I will note that Mother Mary with Anne Hathaway could pop into the high five with a planned expansion. However, I’ve yet to see a theater count following a limited release on the coasts so I’m not placing it there.

Here’s how I envision it all shaking out:

1. Michael

Predicted Gross: $81 million

2. The Super Mario Galaxy Movie

Predicted Gross: $19.9 million

3. Project Hail Mary

Predicted Gross: $15.3 million

4. Lee Cronin’s The Mummy

Predicted Gross: $4.4 million

5. The Drama

Predicted Gross: $2.8 million

Box Office Results (April 17-19)

The Super Mario Galaxy Movie ruled the charts once again in its third frame with $36.4 million, in range with my $38.4 million prediction. After three weeks, the animated sequel has generated $356 million as it should blast past $400 million in short order.

Project Hail Mary was runner-up and it continued a remarkable run of meager declines. The sci-fi critical and commercial hit made $20.5 million, ahead of my $17.9 million forecast. The five-week total is rock solid $285 million.

Horror heavy franchise reboot Lee Cronin’s The Mummy stumbled in third with $13.5 million, under my $17.2 million take. With so-so reviews, scary movie fans did not turn out in the way Warner Bros. hoped for. With a C+ Cinemascore grade, look for this to wrap up its theatrical run quickly.

The Drama was fourth with $4.8 million, not matching my $6 million call. The unconventional romance is up to $39 million after three weekend.

Rom com You, Me & Tuscany fell 50% in its sophomore outing to fifth with $3.8 million (I said $4.5 million) for $14 million overall.

And that does it for now, folks! Until next time…

Michael Box Office Prediction

Lionsgate looks for Michael to pop with a large audience when it debuts April 24th. Antoine Fuqua moves away from Equalizer franchise flicks to helm the biopic of Michael Jackson. The legend’s nephew Jafaar Jackson is in the title role. Costars include Colman Domingo and Nia Long as MJ’s parents as well as Laura Harrier, Juliano Krue Valdi (playing the singer as a boy), and Miles Teller.

This genre has been flooded with titles in the last decade or so. Massive successes include Bohemian Rhapsody and Elvis. Others like Rocketman and Bob Marley: One Love performed admirably while Whitney Houston: I Wanna Dance with Somebody and Springsteen: Deliver Me from Nowhere had their struggles.

Centered on one of music’s most beloved and controversial performers, expectations are understandably lofty for Michael. This should appeal to multiple demographic groups. There are records in the musical biopic classification that appear likely to be broken. Bohemian has the largest overall stateside earnings at $216 million. Straight Outta Compton boasts the best opening at $60 million. This could cause both of those high marks to bite the dust.

Anything below Compton‘s $60 million would be considered underwhelming. My hunch is to put this at the upper end of its range in the low 80s. I wouldn’t even be shocked to see it surpass that despite subpar reviews.

Michael opening weekend prediction: $81 million

April 17-19 Box Office Predictions

Lee Cronin’s The Mummy will attempt to scare up decent business as the weekend’s major new wide release, but The Super Mario Galaxy Movie looks to rule the charts for a third frame. You can peruse my detailed rap on the reboot of The Mummy franchise here:

My projection for the newcomer likely puts it in a battle for second place with the fifth weekend of Project Hail Mary. I’m looking for both to land in the mid to higher teens and I’ll give the latter a slight edge for a third weekend in the runner-up position. Warner Bros. would love for Cronin’s horror version of The Mummy to hit $20M+, but I’m skeptical.

As for Mario, it should have no trouble scoring the trifecta atop the box office mountain with earnings between $35-40 million. Its streak in the top spot should end in weekend #4 with musical biopic Michael slated to beat it.

Holdovers romances The Drama and You, Me & Tuscany should fill out the rest of the top five and here’s how I envision it shaking out:

1. The Super Mario Galaxy Movie

Predicted Gross: $38.4 million

2. Project Hail Mary

Predicted Gross: $17.9 million

3. Lee Cronin’s The Mummy

Predicted Gross: $17.2 million

4. The Drama

Predicted Gross: $6 million

5. You, Me & Tuscany

Predicted Gross: $4.5 million

Box Office Results (April 10-12)

The Super Mario Galaxy Movie didn’t hold as well as 2023 predecessor The Super Mario Bros. Movie, but its 48% decline was still commendable. The Illumination Entertainment sequel took in $68 million, falling below my generous $79.1 million prediction. In two weeks, the total has soared to $307 million.

Project Hail Mary eased only 24% in second with $24.1 million, ahead of my $20.6 million forecast. The sci-fi blockbuster stands at $256 million after four weeks.

The Drama with Zendaya and Robert Pattinson was third, with a solid 39% dip to $8.7 million. That’s on track with my $8.5 million call resulting in a two-week take of $30 million.

You, Me & Tuscany was fourth as the romantic comedy with Halle Bailey and Regé-Jean Page stalled with $7.7 million. I had it making more at $11.2 million.

Finally, Hoppers was fifth with $4.1 million (I said $3.6 million) as the Pixar effort jumped to $157 million after six weeks.

And that does it for now, folks! Until next time…

Lee Cronin’s The Mummy Box Office Prediction

Lee Cronin’s The Mummy looks to wrap up an impressive debut when it drops April 17th. While the Brendan Fraser and Tom Cruise versions of The Mummy saga concentrated more on adventure, Evil Dead Rise director Cronin is bringing the horror to this James Wan/Jason Blum coproduction. Jack Reynor headlines the cast which includes Laia Costa, May Calamawy, Natalie Grace, and Verónica Falcón.

This is the second reboot of this franchise in the 21st century. The 2017 Tom Cruise one was a box office and critical failure (confession: i think it’s kinda fun). Warner Bros would love to see a repeat of the $24.5 million that greeted Evil Dead Rise over the same April time frame three years ago.

That is probably a best case scenario and I suspect it won’t reach those levels. Estimates have this is in the low to mid teens. I’ll say it manages to land on the higher end of that range.

Lee Cronin’s The Mummy opening weekend prediction: $17.2 million

April 10-12 Box Office Predictions

After a potent start over the Easter frame, The Super Mario Galaxy Movie should easily rule the box office world yet again. You, Me & Tuscany is the only wide release newcomer likely to crack the top 5 and you can peruse my detailed prediction post on it here:

Tuscany, the picturesque rom-com with Halle Bailey and Regé-Jean Page is a little bit of a mystery. It could bottom out in the high single digits or manage teens. I’m splitting the difference for a third place showing in the low double digits.

Mario Galaxy nearly rose to the opening earnings of 2023 predecessor The Super Mario Bros. Movie, but fell a bit short for what was still a terrific premiere (more on that below). Part 1 took in over $90 million in its sophomore outing and I’ve got this not reaching those heights.

Project Hail Mary should stay strong in second place and might witness the lowest percentage drop of the holdovers.

The Drama with Zendaya and Robert Pattinson opened in line with expectations. With a B Cinemascore grade (which is so-so), it could see a decline in the 50% range. However, I suspect it may ease in the lower 40s.

Hoppers should round out the top five and here’s I see it shaking out:

1. The Super Mario Galaxy Movie

Predicted Gross: $79.1 million

2. Project Hail Mary

Predicted Gross: $20.6 million

3. You, Me & Tuscany

Predicted Gross: $11.2 million

4. The Drama

Predicted Gross: $8.5 million

5. Hoppers

Predicted Gross: $3.6 million

Box Office Results (April 3-5)

Family audiences were certainly over the moon for The Super Mario Galaxy Movie as it hauled in $131.7 million from Friday to Sunday and $190.8 million since its Wednesday bow. While that doesn’t match the $204 million that 2023’s original banked, it shows that this franchise is on firm footing. The respective grosses eclipsed my predictions of $126.5 million and $171.2 million.

Project Hail Mary dropped to second after two weeks in first place with $31.7 million, a tad shy of my $35.2 million forecast. The sci-fi tale boasts $218 million in its coffers after three weeks.

The Drama, as mentioned, was on par with most estimates at $14.3 million in third. I thought it might climb a little higher with a $16.7 million call. It will be interesting to see if it fades quickly or has some staying power.

Hoppers was fourth with $5.8 million as the Disney/Pixar animated flick had its most significant percentage drop thanks to Mario and Luigi. I had it at $8 million. The five-week cumulation is $149 million.

Fifth place went to Reminders of Him with $2.2 million (I said $2.9 million) and $45 million after four weeks.

And that does it for now, folks! Until next time…

You, Me & Tuscany Box Office Prediction

The Little Mermaid star Halle Bailey and Bridgerton lead Regé-Jean Page headline You, Me & Tuscany on April 10th. Universal hopes rom com fans check into the Kat Coiro (Marry Me) directed effort with a supporting cast featuring Marco Calvani, Lorenzo de Moor, Aziza Scott, Nia Vardolos, and Isabella Ferrari.

Tuscany could benefit from a lack of competition for genre fans. While The Drama with Zendaya and Robert Pattinson will be in its second frame, I certainly wouldn’t call that your traditional romantic comedy. A worst case opening might be in line with Coiro’s Marry Me with Jennifer Lopez and Owen Wilson. It premiered to just under $8 million during a busy Christmas season.

This should fare better and I’ll say it manages to cross double digits.

You, Me & Tuscany opening weekend prediction: $11.2 million