Box Office Predictions: January 3-5

The new year at the box office will be rung in with a pretty sturdy horror franchise in the form of Paranormal Activity: The Marked Ones, opening Friday. Unless it greatly doesn’t match expectations, the fifth entry in the series should open atop the charts with the rest being filled by holiday leftovers. You can find my detailed prediction post on The Marked Ones here:

https://toddmthatcher.com/2013/12/29/paranormal-activity-the-marked-ones-box-office-prediction/

Christmas holdovers usually fall in the 30s to low 40s during the first weekend of the next year and I expect we’ll see that occur here. My predictions reflect Disney’s Frozen having one of the lower declines which should allow it to remain at #2 while The Hobbit: The Desolation of Smaug should end its three-week reign at number one and fall to third. I expect American Hustle and Anchorman 2 to round out the top five. This means Martin Scorsese’s The Wolf of Wall Street should drop out of the top five in its second weekend. While it had a healthy debut (grossing $34 million over five days), audiences were polarized by it, evidenced by its weak C Cinemascore average.

And with that, my predictions for the top six at the box office during weekend #1 of 2014:

1. Paranormal Activity: The Marked Ones

Predicted Gross: $26.8 million

2. Frozen

Predicted Gross: $19 million (representing a drop of 33%)

3. The Hobbit: The Desolation of Smaug

Predicted Gross: $16.2 million (representing a drop of 44%)

4. American Hustle

Predicted Gross: $13.1 million (representing a drop of 33%)

5. Anchorman 2: The Legend Continues

Predicted Gross: $12.5 million (representing a drop of 38%)

6. The Wolf of Wall Street

Predicted Gross: $11 million (representing a drop of 41%)

This would be a great time to remind you of the website www.boxofficeace.com – where you can make your own predictions on the opening weekends of new box office entries. This week would be a fantastic time to start (only takes a sec to set up profile) because the competition begins anew with 2014 rolling in. On the site, you can compete against me and see if you can make box office predictions better than yours truly.

And there you have it! Check by Saturday for early updates on the blog’s Facebook page and Sunday with final results!

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