July 16-18 Box Office Predictions

The seemingly endless slew of summer sequels continues this weekend with Lebron James facing the Toon Squad in Space Jam: A New Legacy and the horror follow-up Escape Room: Tournament of Champions. You can peruse my detailed predictions on both part 2’s right here:

https://toddmthatcher.com/2021/07/07/space-jam-a-new-legacy-box-office-prediction/

https://toddmthatcher.com/2021/07/07/escape-room-tournament-of-champions-box-office-predictions/

Can either newbie manage to top Marvel’s Black Widow after its record setting opening? Quite unlikely. I look for #23 and his animated competitors to manage a low to mid 20s start (it will also be available on HBO Max streaming).

As for Tournament, the first Escape Room easily outpaced expectations with a near $20 million debut. However, I think low double digits to possibly low teens is the target here.

Black Widow brought us to new heights in the post COVID world (more on that below). A drop in the 60% would generally keep it in line with other MCU entries and that means it shouldn’t have much trouble staying atop the charts in its sophomore frame.

Holdovers F9 and The Boss Baby: Family Business should keep the top five sequel heavy as has been the case all season.

And with that, here’s how I think it all shakes out:

1. Black Widow

Predicted Gross: $32.1 million

2. Space Jam: A New Legacy

Predicted Gross: $22.7 million

3. Escape Room: Tournament of Champions

Predicted Gross: $11.4 million

4. F9

Predicted Gross: $6.2 million

5. The Boss Baby: Family Business

Predicted Gross: $5.2 million

Box Office Results (July 9-11)

As anticipated, the two-week old record for F9 achieving the highest premiere in the COVID era was rather easily eclipsed by Scarlett Johansson’s stand-alone Black Widow saga. Yet its $80.3 million haul was on the lower end of projections. I forecasted slightly more at $83.3 million. Since The Avengers (2012) and the 18 MCU blockbusters that have followed, only Ant-Man and its sequel Ant-Man and the Wasp opened lower. However, we still are not in normal times and Widow is the first franchise entry to be simultaneously be available on Disney Plus (for a $30 fee). The studio was quick to point out that the streamer pulled in an additional $60 million through the distribution method.

Widow was the only fresh product in the marketplace as F9 dropped to second after two weeks parked in first. It made $11.4 million which was right on pace with my $11.3 million prediction. The three-week total is $141 million.

The Boss Baby: Family Business was third with $8.8 million (I said $8.6 million) for a ten-day tally of $34 million.

The Forever Purge held up better than I figured in weekend #2 with $7.1 million (I went with $5.1 million). It’s at $27 million overall.

Rounding out the top five was A Quiet Place Part II with $3.1 million compared to my $2.7 million projection. The horror sequel became the first COVID era title to reach $150 million domestically (something F9 and Black Widow will accomplish in short order).

And that does it for now, folks! Until next time…

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