Malignant Box Office Prediction

**Blogger’s Note (09/09): On the eve of its premiere, I’m revising from my prediction down from $10.2 million to $7.6 million**

The drawing power of director James Wan and a horror audience that’s had plenty to watch lately will be put to the test on September 10th with Malignant. The fright fest comes from a genre filmmaker who kickstarted the Saw, Conjuring, and Insidious franchises. Lately he’s been dabbling in other series as he helmed Furious 7 and Aquaman. The cast includes Annabelle Wallis (who starred in the Conjuring spin-off Annabelle), Maddie Hasson, George Young, and Mckenna Grace.

Originally slated for late summer 2020 before its COVID pause, the Warner Bros property will premiere simultaneously on HBO Max. As mentioned, moviegoers have been inundated with scare tactics in the last few months. This includes sequels to A Quiet Place, Escape Room and Don’t Breathe, a third Conjuring, another Purge, and the new Candyman. 

Malignant has a couple of disadvantages. It’s not based on a known property (though one could argue Wan’s original forays into his now well-known franchises weren’t either). The other is the over saturation of the market. My biggest concern is a lack of buzz and its availability at home. That said, horror fans continually demonstrate their willingness to show up.

The previous Conjuring experience also hit HBO when it landed at multiplexes and it took in $24 million. I have a feeling the prognosis for Malignant is that it may earn about half of that figure and maybe a little less.

Malignant opening weekend prediction: $7.6 million

Don’t Breathe 2 Box Office Prediction

Horror sequel summer continues next weekend on Friday the 13th. In addition to A Quiet Place Part II, The Conjuring: The Devil Made Me Do It, The Forever Purge, and Escape Room: Tournament of Champions, we now have Don’t Breathe 2. Arriving five years after the Fede Alvarez directed original scored solid reviews and over performed at $89 million domestic, Rodo Sayagues takes over behind the camera (with Alvarez cowriting and producing). Stephen Lang is back as the blind vengeance seeker with Brendan Sexton III and Madelyn Grace among the supporting cast.

While part 1 made an impact with critics and audiences, a half decade is a surprisingly long time to wait to bring part 2 to light. The first Breathe kicked off with over $26 million at the tale end of summer 2016. I wouldn’t expect that here. The best comp could be The Forever Purge, which took in $12.7 million over its Friday to Sunday frame. That would give this about half of what its predecessor made out of the gate. I’ll go a bit below that due to the overabundance of scary sequels as of late.

Don’t Breathe 2 opening weekend prediction: $11.2 million

For my Free Guy prediction, click here:

Free Guy Box Office Prediction

For my Respect prediction, click here:

Respect Box Office Prediction

July 30-August 1 Box Office Predictions

Dwayne Johnson and Emily Blunt’s theme ride based Disney adventure Jungle Cruise should have no trouble topping the charts as July rolls to August at the box office. It opens alongside the Matt Damon drama Stillwater and David Lowery’s medieval tale The Green Knight with Dev Patel and Alicia Vikander. You can peruse my detailed prediction posts on all of them here:

Jungle Cruise Box Office Prediction

Stillwater Box Office Prediction

The Green Knight Box Office Prediction

After a rather sluggish weekend where no newcomer topped $20 million, Jungle should easily cruise to that and more. Whether it tops $30 million is more of a question mark (especially with the Delta variant complicating matters). I’m putting it just under $30M while no other title should hit $10 million.

The jockeying for slots 2-5 could be interesting. Let’s get The Green Knight out of the way. While Lowery is an acclaimed indie filmmaker, I don’t see this having much initial crossover appeal. I have yet to see a theater count and my estimate of $3.4  million puts it well outside the top 5 (my estimate could change based on number of screens). **Blogger’s Update (07/28): the 2500 estimated screen count has revised my estimate for this up from $2.2M to $3.4M

Stillwater is a bit more of a head scratcher. It has solid reviews yet I can’t shake the feeling that this might have been better positioned for an autumn release. It could certainly open higher than my $5.2 million projection, but I also wouldn’t shocked if it went lower.

The position of Stillwater in the top 5 will be determined by the sophomore drops of Old and Snake Eyes and the fourth weekend performance of Black Widow. 

Widow and Space Jam: A New Legacy have experienced hefty declines in their second frames. With mixed to negative reviews, I see no reason why Old and Snake Eyes won’t suffer the same fate. Both could see their fortunes fall in the mid 50s (that could be best case) or 60% or more. I’m thinking the latter. There’s a chance that Space Jam could stay in the high five if Snake Eyes dips in the mid 60s (I think it’ll be awfully close)

Here’s how I have all the action playing out:

1. Jungle Cruise

Predicted Gross: $28.4 million

2. Old

Predicted Gross: $6.6 million

3. Black Widow

Predicted Gross: $5.6 million

4. Stillwater

Predicted Gross: $5.2 million

5. Snake Eyes

Predicted Gross: $4.7 million

6. Space Jam: A New Legacy

Predicted Gross: $4.5 million

Box Office Results (July 23-25)

Considering its low budget, the performance of M. Night Shyamalan’s Old isn’t necessarily bad news for Universal. However, it definitely came in on the low end of expectations with $16.8 million for a gold medal showing. I was more generous at $19.8 million. Word-of-mouth doesn’t seem very encouraging and I anticipate a sophomore drop in the 60% range.

There’s really no way to spin the Snake Eyes gross in a positive way for Paramount with its disappointing silver medal. The hoped for G.I. Joe reboot tanked with just $13.3 million compared to my $17.2 million projection. You could say it was a real American no show with audiences. With a budget in the reported $100 million range, this should easily put this franchise on the skids for some time.

Black Widow took the bronze in weekend #3 with $11.6 million (I went a little higher at $12.9 million). The MCU stand-alone feature has made $154 million thus far and will be one of the lowest performers of the MCU library.

Space Jam: A New Legacy plummeted from its #1 perch to fourth with a near 70 percent fall. The $9.5 million gross was way under my take of $15.8 million and the two-week tally is $51 million. There’s no chance the LeBron and Looney Tunes sequel will make $100 million stateside.

F9 was fifth with $4.8 million (I said $5.1 million) to bring its total to $163 million.

Escape Room: Tournament of Champions was sixth in its second outing with only $3.5 million (I went with $4.5 million) for $16 million overall.

And that does it for now, folks! Until next time…

July 23-25 Box Office Predictions

Blogger’s Note (07/21): I am revising some predictions from my original Monday. Taking Old from $22.8 million down to $19.8 million; Snake Eyes from $21.2 million to $17.2 million; and Space Jam: A New Legacy from $14.8 million up to $15.8 million.

We could see a real battle for the #1 position this weekend as M. Night Shyamalan’s Old and the G.I. Joe reboot Snake Eyes both debut. I have both nabbing similar grosses and you can peruse my detailed write-ups on each right here:

Old Box Office Prediction

Snake Eyes Box Office Prediction

My estimates have the pair landing in the low to mid 20s and I’m giving Shyamalan’s latest a slight edge. Truth be told, either one of them could over or underperform so this lends some genuine suspense to the forthcoming results.

Assuming both manage to reach high teens to $20 million, that should mean Space Jam: A New Legacy will drop to 3rd following its better than expected debut (more on that below) with a dip in the 50-55% range. Black Widow, after experiencing a larger than anticipated sophomore drop, should fall to fourth position. There could be a close competition for the five spot between  Escape Room: Tournament of Champions and F9. I’ll say Vin Diesel and his merry band of racers triumphs since Escape might lose around half of the opening audience from its lackluster start.

And with that, let’s do a top 6 this time around:

1. Old

Predicted Gross: $19.8 million

2. Snake Eyes

Predicted Gross: $17.2 million

3. Space Jam: A New Legacy

Predicted Gross: $15.8 million

4. Black Widow

Predicted Gross: $12.9 million

5. F9

Predicted Gross: $5.1 million

6. Escape Room: Tournament of Champions

Predicted Gross: $4.5 million

Box Office Results (July 16-18)

In a surprise development, Lebron James and the Tune Squad dunked over Scarlett Johansson as Space Jam: A New Legacy opened ahead of projections with $31 million. That’s well above my $22.7 million estimate as the long in development sequel (which is also available on HBO Max) clearly brought in families and the nostalgic fans of the 1996 original.

Black Widow was anticipated to repeat at #1, but it fell to second with a massive 68% drop. The MCU stand-alone feature took in $25.8 million compared to my more generous $32.1 million prediction. The pic stands at $131 million as theater owners are griping about its simultaneous streaming  showings on Disney Plus.

Horror sequel Escape Room: Tournament of Champions couldn’t emerge with an impressive start with $8.8 million. That’s about $10 million below what the 2019 original achieved and under my take of $11.4 million.

F9 held up better than I figured in fourth with $7.6 million (I lowballed it at $6.2 million). The four week tally is $154 million as it has become to second COVID era flick after A Quiet Place Part II to reach $150M+.

The Boss Baby: Family Business was fifth with $4.7 million (I said $5.2 million) and it stands at $44 million.

And that does it for now, folks! Until next time…

July 16-18 Box Office Predictions

The seemingly endless slew of summer sequels continues this weekend with Lebron James facing the Toon Squad in Space Jam: A New Legacy and the horror follow-up Escape Room: Tournament of Champions. You can peruse my detailed predictions on both part 2’s right here:

https://toddmthatcher.com/2021/07/07/space-jam-a-new-legacy-box-office-prediction/

https://toddmthatcher.com/2021/07/07/escape-room-tournament-of-champions-box-office-predictions/

Can either newbie manage to top Marvel’s Black Widow after its record setting opening? Quite unlikely. I look for #23 and his animated competitors to manage a low to mid 20s start (it will also be available on HBO Max streaming).

As for Tournament, the first Escape Room easily outpaced expectations with a near $20 million debut. However, I think low double digits to possibly low teens is the target here.

Black Widow brought us to new heights in the post COVID world (more on that below). A drop in the 60% would generally keep it in line with other MCU entries and that means it shouldn’t have much trouble staying atop the charts in its sophomore frame.

Holdovers F9 and The Boss Baby: Family Business should keep the top five sequel heavy as has been the case all season.

And with that, here’s how I think it all shakes out:

1. Black Widow

Predicted Gross: $32.1 million

2. Space Jam: A New Legacy

Predicted Gross: $22.7 million

3. Escape Room: Tournament of Champions

Predicted Gross: $11.4 million

4. F9

Predicted Gross: $6.2 million

5. The Boss Baby: Family Business

Predicted Gross: $5.2 million

Box Office Results (July 9-11)

As anticipated, the two-week old record for F9 achieving the highest premiere in the COVID era was rather easily eclipsed by Scarlett Johansson’s stand-alone Black Widow saga. Yet its $80.3 million haul was on the lower end of projections. I forecasted slightly more at $83.3 million. Since The Avengers (2012) and the 18 MCU blockbusters that have followed, only Ant-Man and its sequel Ant-Man and the Wasp opened lower. However, we still are not in normal times and Widow is the first franchise entry to be simultaneously be available on Disney Plus (for a $30 fee). The studio was quick to point out that the streamer pulled in an additional $60 million through the distribution method.

Widow was the only fresh product in the marketplace as F9 dropped to second after two weeks parked in first. It made $11.4 million which was right on pace with my $11.3 million prediction. The three-week total is $141 million.

The Boss Baby: Family Business was third with $8.8 million (I said $8.6 million) for a ten-day tally of $34 million.

The Forever Purge held up better than I figured in weekend #2 with $7.1 million (I went with $5.1 million). It’s at $27 million overall.

Rounding out the top five was A Quiet Place Part II with $3.1 million compared to my $2.7 million projection. The horror sequel became the first COVID era title to reach $150 million domestically (something F9 and Black Widow will accomplish in short order).

And that does it for now, folks! Until next time…

Escape Room: Tournament of Champions Box Office Predictions

Horror fans have been conjured, purged, and (umm) quiet placed already this summer with their scary sequels. Now it’s time to escape with the release of Escape Room: Tournament of Champions. The original $9 million budgeted effort took in a hefty $57 million back in January 2019 and Sony Pictures aspires to keep the gravy train rolling. The studio wished to capitalize on its momentum more quickly as this was originally slated for an April 2020 premiere before its COVID delay.

Taylor Russell and Logan Miller reprise their roles from part 1 as does director Adam Robitel. New cast members include Indya Moore, Holland Roden, Thomas Cocquerel, and Carlito Olivero. Two and a half years ago, Escape Room easily surpassed expectations with an $18.2 million domestic start. It even managed to only fall 51% in its sophomore frame and that’s quite solid for the genre.

Tournament of Champions could risk the weariness of moviegoers who’ve had plenty of fright fest follow-ups to choose from lately. I do think it will still manage low double digits.

Escape Room: Tournament of Champions opening weekend prediction: $11.4 million

For my Space Jam: A New Legacy prediction, click here:

https://toddmthatcher.com/2021/07/07/space-jam-a-new-legacy-box-office-prediction/