Allied Box Office Prediction

Brad Pitt and Marion Cotillard join forces in the World War II set romantic thriller Allied, out next week over the Thanksgiving frame. Robert Zemeckis, who’s made plenty of hits but misfired with last year’s The Walk, handles directorial responsibilities and the supporting cast includes Lizzy Caplan, Jared Harris, and Matthew Goode.

Paramount Pictures is hoping that adult crowds will turn out over the holiday weekend. It must be noted that Mr. Pitt has obviously been the subject of much press over the last few months due to his separation from Angelina Jolie. How that plays into box office dollars is an unknown. The star’s filmography is not short of WWII era titles, as he headlined both Inglourious Basterds and Fury (which made $120M and $85M, respectively).

Whether Allied gets to that level could be a question mark, but solid reviews would certainly help (there’s none at press time). I’ll say this debuts to mid teens over the traditional Friday to Sunday portion of the weekend with low 20s a realistic estimate for the five-day gross. That could eventually get it to Fury level, though Basterds numbers would be a reach.

Allied opening weekend prediction: $14.2 million (Friday to Sunday), $21.1 million (Wednesday to Sunday)

For my Moana prediction, click here:

For my Bad Santa 2 prediction, click here:

For my Rules Don’t Apply prediction, click here:

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