Bad Santa 2 Box Office Prediction

Thirteen years after its predecessor opened over the Turkey Day weekend, Billy Bob Thornton’s booze fueled holiday cheer returns in Bad Santa 2. The original has hit cult status, but it’s worth noting that it did quite well in its initial theatrical run. In 2003, it debuted to $12.2 million over the Friday to Sunday holiday frame and $16.8 million counting its Wednesday and Thursday grosses. It eventually earned $60M domestic.

Mark Waters (maker of hits like Freaky Friday and Mean Girls) takes over directorial duties from Terry Zwigoff. Thornton is back in the title role alongside returnees Tony Cox and Brett Kelly, in addition to Kathy Bates and Christina Hendricks.

2016 has seen a consistent pattern of long gestating sequels not matching the grosses of the first. I wouldn’t be surprised if Bad Santa 2 followed the same trajectory. Reviews so far have been mixed to negative. I’ll predict this doesn’t match what we saw 13 years ago and struggles to top low to mid double digits for its five-day.

Bad Santa 2 opening weekend prediction: $8.1 million (Friday to Sunday), $10.8 million (Wednesday to Sunday)

For my Moana prediction, click here:

For my Allied prediction, click here:

For my Rules Don’t Apply prediction, click here:

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