January 30-February 1 Box Office Predictions

Three new features could fill the top 3 slots to close out January and begin February. We have Sam Raimi’s horror thriller Send Help, video game based sci-fi pic Iron Lung, and Jason Statham’s latest action effort Shelter all seeking viewers. You can peruse my detailed prediction posts on the trio here:

All of them have the potential to exceed my expectations, but I’m giving Send Help (with mostly impressive reviews) the edge with a gross in the low teens.

As for Lung and Shelter, I have them in a close race for the #2 position and both falling under $10 million. I’ll note that Lung‘s gamer fans and Statham’s previous grosses could suggest I’m underestimating.

Some might say for the same for Melania. Brett Ratner’s documentary about the First Lady is a question mark. I didn’t do an individual post for it. I’ll say $4.2 million and that would leave it outside the top 5.

After an unimpressive start, I look for Mercy to lose over half its audience with Avatar: Fire and Ash perhaps placing and Mercy in fifth. Here’s how I see it all shaking out:

1. Send Help

Predicted Gross: $13.5 million

2. Iron Lung

Predicted Gross: $8 million

3. Shelter

Predicted Gross: $6.9 million

4. Avatar: Fire and Ash

Predicted Gross: $4.9 million

5. Mercy

Predicted Gross: $4.7 million

6. Melania

Predicted Gross: $4.2 million

Box Office Results (January 23-25)

Bad weather, Seahawks, Rams, Patriots, and Broncos contributed to a dismal weekend as Mercy with Chris Pratt and Rebecca Ferguson did manage to become 2026’s first feature to hit #1. The poorly reviewed AI courtroom saga made $10.8 million compared to my $9.3 million prediction. Expect it to fade quickly.

Avatar: Fire and Ash, after five weeks in first, dropped to second with $6.4 million. I’ll note now that all holdovers experienced larger drops than I assumed. I had the James Cameron threequel at $9.8 million. The total is $377 million

Zootopia 2 was third with $5.3 million, under my $6.8 million call. The Disney sequel stands at $401 million after nine weeks.

The Housemaid was fourth with $3.9 million (I said $6.2 million) for a six-week tally of $115 million.

28 Years Later: The Bone Temple plummeted a massive 73% in its sophomore outing with $3.4 million. I was more generous at $5.5 million. At only $20 million in two weeks, it’s a dud despite impressive critical reaction.

Finally, Return to Silent Hill (another video game based offering) debuted in seventh with $3.2 million. It actually managed to exceed my $2.2 million projection.

And that does it for now, folks! Until next time…

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