The Lego Movie Collapse

This was a weekend where The Lego Movie 2: The Second Part was expected to easily nab the #1 spot at the box office. That mission was accomplished, but it did so with much less money than any prognosticator figured. The sequel to the 2014 original took in $34 million and that was about $20 million less than expected. I had a feeling it would under perform and forecasted a $48 million debut. However, I never figured a mid 30s premiere.

For some context, the first Lego experience five years ago made $69 million out of the gate and eventually earned $257 million domestically. In 2017, first franchise spin-off The Lego Batman Movie debuted to $53 million ($175 million total). The first sign of trouble came a few months later when The Lego Ninjago Movie came in far under estimates with $20 million in its opening weekend and a lowly $59 million stateside. Yet some attributed the poor Ninjago performance to its limited niche audience.

The Second Part marked a hopeful return to form for Warner Bros considering it was a direct sequel to a picture that made over $250 million. There is no doubt that the number produced this weekend could block future plans for the series. Its best hope ahead could be the President’s Day weekend as the studio hopes it will have a small decline. Any way you cut it, though, part two will seriously come in under its predecessor. We now have two Lego Movie collapses in a row and it will be interesting to see how Warner handles it.

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