M. Night Shyamalan’s thriller Trap looks to set a solid second place showing after the MCU behemoth that is Deadpool & Wolverine. We also have Harold and the Purple Crayon looking to draw in a family audience as August arrives at multiplexes. You can peruse my detailed prediction posts on the newcomers right here:
Trap could have breakout potential with its concept of a serial killer being cornered at a concert with his unknowing daughter. The brand name recognition of its director could assist. Mid 20s seems doable, but I have it in the high teens. That should be enough to give it runner-up status over the third frame of Twisters which should also be in that same forecasted range.
Harold and the Purple Crayon is a tricky one. Based on a nearly 70-year-old kids book, parents and kids may turn up since most have already viewed Despicable Me 4 and Inside Out 2. I suspect the so-so trailers and quiet word-of-mouth could mean just higher single digits. That might mean fifth place just under Despicable.
Now we move to Deadpool & Wolverine. The eagerly awaited Marvel mashup smashed my projection (more on that below). This should be fairly front loaded as anticipation was sky high. Similar MCU fare that reached close to the D & W level (like Black Panther: Wakanda Forever and Doctor Strange in the Multiverse of Madness) experienced sophomore drops in the low to high 60s. This may see high 50s or low 60s which would put it in the low to mid 80s.
And with that, my take on this weekend’s high five:
1. Deadpool & Wolverine
Predicted Gross: $84.6 million
2. Trap
Predicted Gross: $19.2 millionm
3. Twisters
Predicted Gross: $18.1 million
4. Despicable Me 4
Predicted Gross: $9.4 million
5. Harold and the Purple Crayon
Predicted Gross: $7.6 million
Box Office Results (July 26-28)
Filmgoers devoured Deadpool & Wolverine, providing record setting numbers as the 34th MCU tale spawned the largest R-rated debut ever at $211.4 million (dwarfing my $176.1 million prediction). That’s also the 6th biggest domestic haul in history (between Star Wars: The Last Jedi and Jurassic World) and 4th highest MCU beginning behind Avengers: Endgame, Spider-Man: No Way Home, and Avengers: Infinity War. The all-time July record was additionally achieved. Furthermore it marks a personal best for Peggy, the dog who plays Mary Puppins or Dogpool. After a rough couple of years for the MCU, this gets the franchise back in phenomenal order.
The massive over performance of Wade and Logan meant Twisters spiraled more than most thought it would. It fell an understandable 57% to second at $34.9 million compared to my $42 million estimate. The two-week tally is still a potent $154 million.
Despicable Me 4 was third with $14.5 million, in line with my $15.2 million call. The animated smash has amassed $291 million in four weeks.
Speaking of animated smashes, Inside Out 2 became the #1 domestic animated title of all time with $613 million and replacing previous champion Incredibles 2. The fourth placing showing this weekend gave it another $8.6 million (I said $8.4 million). Pixar’s sequel also stands as the gold medalist for worldwide numbers in its genre.
Longlegs rounded out the top five with $6.7 million, in range with my $6.4 million projection. The horror hit has scared up $58 million in three weeks.
Finally, the geriatric comedy The Fabulous Four with Bette Midler and Susan Sarandon belly flopped in eighth with a mere $1 million. I thought it might manage $1.5 million.
And that does it for now, folks! Until next time…
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