Old Box Office Prediction

Blogger’s Note (07/21): I am revising my Old prediction down from $22.8 million to $19.8 million

What will be the ending to the next M. Night Shyamalan opening weekend story? That’s a tough one with Old, the filmmaker’s latest thriller debuting July 23rd. Based on a graphic novel, the pic places its cast in a beach setting where they inexplicably begin rapidly aging. That’s about the biggest nightmare Hollywood can imagine and Universal Pictures is banking that the horror will translate onscreen. The cast includes Gael Garcia Bernal, Vicky Krieps, Eliza Scanlen, Alex Woolf, Abbey Lee, Rufus Sewell, Ken Leung, and Embeth Davidtz.

Over the past six years, Shyamalan has experienced a career resurgence with his budgets getting lower and his grosses far exceeding the price tag. 2015’s The Visit took in a surprising $25 million out of the gate ($65 million overall domestic gross). 2017’s Split started off with a cool $40 million ($138 million haul) and its 2019 follow-up Glass earned $46 million over the long MLK frame with a $111 million eventual take.

In a summer filled with sequels and reboots, Old could have the advantage (despite being based on a property) of looking like something fresh. You could even say – what’s Old is new. The trailers and TV spots are pretty effective. It is competing for some of the same audience with the G.I. Joe franchise overhaul Snake Eyes. However, my gut says this could manage to overshadow it.

The aforementioned predecessors from the director kicked off in a less competitive timeframe. I still believe Old gets pretty close to the $25 million achieved by The Visit and gives it a solid chance at topping charts over Snake Eyes.

Old opening weekend prediction: $19.8 million

For my Snake Eyes prediction, click here:

Snake Eyes Box Office Prediction

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