At long last, the heist comedy Masterminds hits theaters next weekend after much delay. Whether or not it’s able to steal some box office dollars is very much in question. Director Jared Hess broke through in a big way 12 years ago with his sleeper hit Napoleon Dynamite. His follow-up, 2006’s Nacho Libre with Jack Black, was a critical letdown which still managed to make $80 million domestic.
Since then, Mr. Hess’s efforts have been little-seen and poorly reviewed efforts. 2009’s Gentlemen Broncos? 2015’s Don Verdean? Anyone? Masterminds had the whiff of a return to form, but it’s been mired in the financial distresses of its studio, Relativity. The pic was originally scheduled for release in August of last year and then October (hence its trailer having been around for quite some time).
The talent involved here is serious – Zach Galifianakis, Kristin Wiig, Owen Wilson, Jason Sudeikis, Kate McKinnon, and Leslie Jones. That’s three new Ghostbusters by the way – even though the ladies shot that reboot after this. Recognizable stars aside, I have a feeling that all of the delays and a fairly quiet marketing campaign will hurt Masterminds immensely.
I’m tempted to go really low — like $4 million, folks. I believe this may manage to reach a bit beyond that. Double digits seems like a reach, however.
Masterminds opening weekend prediction: $6.3 million
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