Box Office Predictions: February 13-15

It’s going to be a busy Valentine’s/President’s Day weekend at the box office as two eagerly awaited titles debut: erotic drama Fifty Shades of Grey, based on the massive bestseller and comic book based spy pic Kingsman: The Secret Service. You can read my detailed individual prediction posts on each here:

The two newbies should populate the top two spots this weekend. The SpongeBob Movie: Sponge Out of Water enjoyed a fabulous debut (more on that below) and should lose around half its audience during its sophomore frame. American Sniper should place fourth while Jupiter Ascending (which suffered a rather dismal beginning) is likely to have a huge fall in its second weekend.

And with that, my top five predictions for the weekend:

1. Fifty Shades of Grey

Predicted Gross: $63.1 million

2. Kingsman: The Secret Service

Predicted Gross: $30.6 million

3. The SpongeBob Movie: Sponge Out of Water

Predicted Gross: $25.7 million (representing a drop of 53%)

4. American Sniper

Predicted Gross: $15.3 million (representing a drop of 34%)

5. Jupiter Ascending

Predicted Gross: $7.5 million (representing a drop of 58%)

Box Office Results (February 6-8)

As previously mentioned, Nickelodeon has a fantastic weekend as sequel The SpongeBob Movie: Sponge Out of Water had the fifth biggest February opening of all time at $55.3 million or double my meager $27.8M projection. Expect a third Sponge-worthy tale soon without the decade long wait.

American Sniper held up stronger in its fourth wide release weekend with $23.2 million. I predicted $17.7M. The Oscar nominated phenomenon stands at $281 million.

Big budget sci fi actioner Jupiter Ascending stumbled out of the gate with just $18.3 million, just below my $20.9M projection. Bad reviews didn’t help and this marks the third Wachowski directed flop in a row after Speed Racer and Cloud Atlas.

Jupiter wasn’t the only fantasy pic dud of the weekend as Seventh Son took in only $7.2 million, a bit under my $8.9M estimate. The Jeff Bridges starring critical disappointment simply didn’t resonate with its target crowd.

Finally, bear tale Paddington rounded out the top five with $5.2 million – right on target with my $5.3M prediction.

That’s all for now folks! Until next time…



Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.