When it premiered last year at the Sundance Film Festival, horror pic The Witch received mostly raves (it sits at 88% on Rotten Tomatoes… frighteningly good for that genre). We’ll see how that translates to box office dollars when it opens wide next weekend.
The 17th Century set tale of witchcraft features a cast of relative unknowns and comes from first time director Robert Eggers, who also wrote this critically acclaimed effort. The film has received a rather modest marketing push and anything above double digits would be quite an accomplishment.
Considering its tiny reported $1 million budget, however, A24 Films is poised to see a tidy return on their investment. The Witch should earn anywhere from $4-8 million and I’ll go in the middle range of that spectrum.
The Witch opening weekend prediction: $6.7 million
For my Risen prediction, click here:
https://toddmthatcher.com/2016/02/11/risen-box-office-prediction/
For my Race prediction, click here:
https://toddmthatcher.com/2016/02/11/race-box-office-prediction/