Mack & Rita Box Office Prediction

Diane Keaton headlines the comedy Mack & Rita as the Gravitas Venture title hopes to bring in a female crowd in these late summer box office dog days. Out August 12th, costar Elizabeth Lail is magically transformed into her older self who is played by the legendary Oscar winner. Katie Aselton, who appeared in Keaton’s 2018 hit Book Club, directs and the supporting cast includes Taylour Paige, Simon Rex, Loretta Devine, and Wendie Malick.

The studio would love a Book Club size gross. It delivered just shy of $70 million and a sequel is coming in May 2023. That appears highly unlikely as Rita seems to be flying well under the radar. I have yet to see a theater count and that could alter my projection. I suspect this will be lucky to earn what Keaton’s 2019 dud Poms accomplished which was $5.4 million out of the gate. This may earn about half of that figure.

Mack & Rita opening weekend prediction: $2.6 million

For my Bodies Bodies Bodies prediction, click here:

Bodies Bodies Bodies Box Office Prediction

For my Fall prediction, click here:

Fall Box Office Prediction

Poms Box Office Prediction

STX Entertainment is hoping an older female audience will turn out next weekend to cheer on Poms. The comedy is headlined by Diane Keaton as a recent retirement community resident who starts a cheerleading squad. Costars include Jacki Weaver, Pam Grier, Rhea Perlman, Celia Watson, Alisha Boe, and Bruce McGill. Zara Hayes directs.

The film is hopeful to become a counter programming option amidst lots of expensive summer blockbusters. However, competition for a female audience is there as The Hustle opens against it and Long Shot will be in its second weekend. By skewing a bit older with its target audience, Poms is looking to tap into Book Club money.

That movie opened last May to $13.5 million on roughly the same number of screens that this is. It legged out nicely to $68 million. I don’t have Poms jumping that high and I’m forecasting high single digits to low double digits as it hopes for small drops in the weekends ahead.

Poms opening weekend prediction: $8.7 million

For my Pokemon Detective Pikachu prediction, click here:

For my The Hustle prediction, click here:

For my Tolkien prediction, click here:

Oscar Watch: Jane Fonda in Five Acts

Two-time Oscar winner (for Klute and Coming Home) and seven-time nominee Jane Fonda won’t receive any awards attention this year for her summer hit Book Club. However, it could be a different story when it comes to a documentary made about her life – Jane Fonda in Five Acts.

The tale of the actress/political activist/fitness guru originally debuted earlier this year at the Sundance Film Festival and it premieres on HBO on September 24th. Reviews are strong and the Academy’s respect for its subject could warrant inclusion in the Best Documentary Feature race.

That said, this has been an impressive year for docs. Among those expected to be nominated concentrate on other legendary figures like Mr. Rogers (Won’t You Be My Neighbor?) and Supreme Court Justice Ruth Bader Ginsberg (RBG).

Bottom line: the level of competition is steep, but Ms. Fonda’s story as opposed to her acting could make its way to the attention of voters.

My Oscar Watch posts will continue…

Box Office Predictions: June 8-10

A trio of new titles open wide at the box office this weekend as the unremarkable two-week reign of Solo: A Star Wars Story looks to close. They are the reboot of heist caper franchise Ocean’s 8 with Sandra Bullock and other notable actresses, critically acclaimed horror pic Hereditary, and crime thriller Hotel Artemis. You can peruse my detailed prediction posts on each of them here:

My low 40s opening for Ocean’s 8 easily puts it in the #1 spot. That estimate gives it the largest debut for the franchise that’s been dormant for over a decade when George Clooney, Matt Damon, Brad Pitt, and others had their trilogy.

The biggest question mark of the weekend to me is undoubtedly Hereditary. Reviews have been terrific, but critical praise doesn’t always equate to major dollars for this genre. Two similarly heralded entries from the same studio – The Witch and It Comes at Night – made less than $10 million out of the gate. Hereditary could potentially suffer the same fate, but I’ve got it pegged to manage low double digits. If the pic over performs, it could nab the #2 spot. If it hits in the range I’m projecting, it would be fourth behind Solo and Deadpool 2. 

Adrift premiered right in line with my expectations and it may find itself in a close race with Avengers: Infinity War for the fifth slot. I’m giving the superheroes an edge.

As for Hotel Artemis, I’m not expecting much and my forecast has gone from $7.7 million to now $5 million over the course of the last week. That number puts it outside the top five.

And with that, my top 6 projections for the weekend ahead:

1. Ocean’s 8

Predicted Gross: $42.6 million

2. Solo: A Star Wars Story

Predicted Gross: $14.3 million

3. Deadpool 2

Predicted Gross: $13.2 million

4. Hereditary

Predicted Gross: $10.2 million

5. Avengers: Infinity War

Predicted Gross: $6.7 million

6. Adrift

Predicted Gross: $6.1 million

Box Office Results (June 1-3) 

All eyes were on how Solo: A Star Wars Story would perform in its second weekend after a majorly lackluster premiere. The verdict? Not good. The Star Wars stand-alone fell a precipitous 65% to $29.3 million, well behind my $37.3 million estimate. The two-week tally stands at $148 million.

Deadpool 2 was second with $23.1 million in weekend #3, topping my $20.9 million projection for $254 million total.

Newcomer Adrift was right in line with my take – placing third at $11.6 million (I said $11.7 million).

Avengers: Infinity War was fourth with $10.5 million, ahead of my $8.6 million projection for $643 million in its considerable coffers.

Book Club rounded out the top five and I didn’t have it in there. It earned $7 million and sits at $47 million overall.

Blumhouse’s Upgrade exceeded my prediction with $4.6 million. I was lower at $2.8 million. The well reviewed sci-fi horror flick’s number is pretty decent considering its meager budget and low 1400 plus theater count.

Last and indeed least, Johnny Knoxville’s Action Point was a complete dud coming in at 9th place with a measly $2.3 million (well below my $6.6 million guesstimate). I wrote about its failure yesterday here:

And that does it for now, folks! Until next time…

Box Office Predictions: June 1-3

The post Memorial Day weekend gives us a trio of vowel led titles as romantic disaster drama Adrift with Shailene Woodley, Johnny Knoxville comedy Action Point, and Blumhouse horror pic Upgrade all debut. You can peruse my detailed prediction posts on each of them here:

I don’t expect any of the newbies to exactly set the box office ablaze, but have Adrift getting over Action Point (if for nothing else than the higher theater count). My meager $2.8 estimate for Upgrade leaves it far outside the top 5.

The top two (and perhaps 3) should remain unchanged, but the real story of the weekend may be how far Solo: A Star Wars Story drops. It shouldn’t have trouble remaining #1, but as discussed in my post from last night, it came in considerably below expectations:

Press chatter since the undeniably disappointing premiere of Solo has solely focused on just that and it could cause the film to take a hefty dip in its sophomore frame. In addition, tent pole features opening over the Memorial weekend typically experience large declines anyway. Last year’s Pirates of the Caribbean: Dead Men Tell No Tales fell 64%. I believe a better comp might be Indiana Jones and the Crystal Skull from 10 years ago. It made $100 million over the three-day portion of the holiday weekend and dipped 55% in weekend #2. That seems more feasible for Solo, however if it fell over 60% it wouldn’t exactly be shocking.

Deadpool 2 should remain in second place while Avengers: Infinity War could find itself locked in battle for third with Adrift or possibly Action Point. I’m giving Adrift an edge.

And with that, my top 5 projections for the beginning of June:

1. Solo: A Star Wars Story

Predicted Gross: $37.3 million

2. Deadpool 2

Predicted Gross: $20.9 million

3. Adrift

Predicted Gross: $11.7 million

4. Avengers: Infinity War

Predicted Gross: $8.6 million

5. Action Point

Predicted Gross: $6.6 million

Box Office Results (May 25-28)

As discussed already, Solo: A Star Wars Story came in far below expectations with $103 million over the four-day weekend. That’s, ahem, a bit under my forecast of $151.3 million. Just days ago, the stand-alone Star Wars entry was a strong candidate to break the previous $139 million Memorial Day record held by Pirates of the Caribbean: At World’s End. It ended up as only the 7th highest holiday haul.

Deadpool 2 dropped to second with $53.8 million, in line with my $55.2 million prediction for a two-week total of $218 million.

Avengers: Infinity War was third at $22.4 million (I was right there at $22.5 million) for $627 million overall.

Book Club was fourth with $13.1 million in its second weekend, topping my $11.7 million projection for $35 million total. The comedy is scoring with a female and older audience and turning into a nice midsize summer performer.

Life of the Party rounded out the top five with $6.8 million, topping my $5.3 million prediction. It’s made $40 million total.

And that does it for now, folks! Until next time…

Box Office Predictions: May 25-28

It’s Memorial Day weekend at the box office and Solo: A Star Wars Story is the solo new release as it looks to dominate the holiday charts. You can peruse my detailed prediction post on it here:

I believe Solo will manage to just top $150 million for the four-day frame and that would make it the largest Memorial Day opening of all time (topping the $139 million earned by Pirates of the Caribbean: At World’s End in 2007).

The holiday weekend often means small declines for holdovers and I believe that will hold true such titles as Avengers: Infinity War, Book Club, and Life of the Party. That may not apply to Deadpool 2, which will certainly be in second place. The Ryan Reynolds sequel seems likely to lose over 50% of its opening crowd – perhaps even 55% or so.

And with that, my take on the weekend’s top five (keep in mind these are Friday to Monday estimates):

1. Solo: A Star Wars Story

Predicted Gross: $151.3 million

2. Deadpool 2

Predicted Gross: $55.2 million

3. Avengers: Infinity War

Predicted Gross: $22.5 million

4. Book Club

Predicted Gross: $11.7 million

5. Life of the Party

Predicted Gross: $5.3 million

Box Office Results (May 18-20)

Deadpool 2 easily dominated the weekend, but did so with a little less dollars than most projections include mine. The superhero sequel earned $125.5 million, under my $137.4 million prediction. That’s good for the second biggest R rated debut of all time behind… Deadpool from 2016. Considering its reported $110 million budget, that’s still a hefty haul even though many figured it might manage to just top the original.

Avengers: Infinity War dropped to second after three weeks at #1 with $29.4 million (in line with my $30.8 million projection) for $595 million overall.

Book Club experienced a nice debut in third with $13.5 million, ahead of my $10.3 million estimate. I look for this to have perhaps the smallest drop of any feature over Memorial Day.

Life of the Party was fourth with $7.6 million (I said $8.4 million) for $30 million total.

Breaking In rounded out the top five at $6.8 million (I said $7.2 million) for $29 million in its two weeks.

Finally, family feature Show Dogs failed to bring in its audience with just $6 million. I was higher at $7.9 million.

And that does it for now, folks! Until next time…


Box Office Predictions: May 18-20

Four titles enter the marketplace this weekend with the big-ticket item being Deadpool 2. It should easily achieve the third highest opening so far in 2018 (behind MCU juggernauts Avengers: Infinity War and Black Panther) and knock Infinity from its three-week perch atop the charts. We also have comedy Book Club, family pic Show Dogs, and documentary Pope Francis: A Man of His Word debuting. You can peruse my detailed prediction posts on each of them here:

As stated, the return of Ryan Reynolds and his very R-rated superhero should dominate. I have the sequel to the 2016 mega-hit performing slightly over its predecessor, which stormed out of the gate with $132 million in February of 2016. Avengers should drop to second and lose around 50% of its audience.

Book Club, if it manages to reach my high single digits forecast, could place third if Life of the Party loses 50% or more of its audience (which I believe it will). Show Dogs has some sleeper potential, but my projection puts it in a potential dogfight with the second weekend of Breaking In. 

The Pope documentary is debuting on a low 350 screens. While it should have a solid per screen average, my $2.3 estimate puts it towards the lower end of the top ten. And with that, here are my top 6 projections for the weekend:

1. Deadpool 2

Predicted Gross: $137.4 million

2. Avengers: Infinity War

Predicted Gross: $30.8 million

3. Book Club

Predicted Gross: $10.3 million

4. Life of the Party

Predicted Gross: $8.4 million

5. Show Dogs

Predicted Gross: $7.9 million

6. Breaking In

Predicted Gross: $7.2 million

Box Office Results (May 11-13)

Avengers: Infinity War continued its domination in weekend #3 with $62 million (a bit more than my $59.7 million prediction) to bring its gargantuan tally to $548 million. That’s the fourth highest third frame of all time (behind Star Wars: The Force Awakens, Avatar, and Black Panther). The MCU phenomenon is in 8th place already on the all-time domestic earners list.

Melissa McCarthy experienced a box office disappointment as Life of the Party was second with $17.8 million, under my $19.4 million forecast. It’s her lowest opener so far for a starring vehicle ever since she broke out in 2011 with Bridesmaids. 

The Gabrielle Union thriller Breaking In performed well, debuting in third with $17.6 million. My prediction? $17.6 million! The pic is likely to experience a pretty hefty drop this weekend.

Overboard held up quite impressively in its sophomore frame (perhaps thanks to a Mother’s Day bump) with $9.8 million, easily outpacing my $6.2 million projection. The comedy has earned $30 million so far.

A Quiet Place rounded out the top five with $6.4 million (I was a tad lower at $5.3 million) to bring its total gross to $169 million.

And that does it for now, folks! Until next time…

Book Club Box Office Prediction

Paramount is hoping to bring in an older female audience next Friday with the release of Book Club. The comedy casts the quartet of Diane Keaton, Jane Fonda, Candice Bergen, and Mary Steenburgen as members of a reading group who become influenced by their latest selection, Fifty Shades of Grey. The pic marks the directorial debut of Bill Holderman and costars include Andy Garcia, Don Johnson, Richard Dreyfuss, Craig T. Nelson, and Alicia Silverstone.

As mentioned, this Club hopes to capitalize on an often underserved market. Yet there is at least one other title appealing to females as Life of the Party will be in its sophomore frame and possibly still in lower double digits.

I’ll estimate this manages high single digits to low double digits itself out of the gate as it’ll likely hope for smallish declines in subsequent frames.

Book Club opening weekend prediction: $10.3 million

For my Deadpool 2 prediction, click here:

For my Show Dogs prediction, click here:

For my Pope Francis: A Man of His Word prediction, click here: