Opening on July 2nd, The Forever Purge is billed as the final picture in the horror franchise that began in 2013 and has now spawned four sequels. It is a direct sequel to 2016’s The Purge: Election Year and follows the 2018 prequel The First Purge. Everardo Gout directs and James DeMonaco (who made the first three entries) serves as co-producer and screenwriter. The cast includes Ana de la Reguera, Tenoch Huerta, Josh Lucas, Cassidy Freeman, Leven Rambin, Alejandro Edda, and Will Patton.
Forever sports the highest production budget of the quintet at approximately $25 million (the rest were all in single or lower double digits). The series has been a hugely profitable and consistent venture for Universal with all four pics grossing between $64-$79 million domestically. The high mark came with Election Year while the lowest was actually the original.
We are still at a point pandemic wise where releases are not generating what they normally might under traditional summertime circumstances. The lowest three-day start for a Purge is from 2018 with The First Purge. The Friday to Sunday total was $17.3 million. However, the five-day holiday tally was just over $31 million.
While expectations should be tempered, this franchise has shown an ability to attract an audience. A start in the high teens range is feasible. There would be champagne bottles popping if it somehow manages to top $20 million. Yet I’ll project that this final (?) Purge ends up with the lowest premiere of the bloody bunch.
The Forever Purge opening weekend prediction: $16.1 million (Friday to Monday estimate)
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