Blogger’s Note (08/07): My prediction has increased from $10.7 million to $14.3 million
Based on a series of Alvin Schwartz horror novels geared towards children, Scary Stories to Tell in the Dark opens in theaters next weekend. Co-produced by Guillermo del Toro, the film comes from director André Øvredal who mostly recently made the critically appreciated The Autopsy of Jane Doe. Cast members include Zoe Colletti, Michael Garza, Gabriel Rush, Austin Abrams, Dean Norris, Gil Bellows, and Lorraine Toussaint.
The concoction of the horror genre marketing to a young audience is a risky one. I’m not confident this mix will result in pleasing box office earnings and I wouldn’t expect the “Stranger Things” crowd to turn out. Even though we’re talking PG-13 here vs. an R rating, I’ll project this performs similarly to what Overlord (which boasted its own known producer J.J. Abrams) did last year.
Scary Stories to Tell in the Dark opening weekend prediction: $14.3 million
For my Dora and the Lost City of Gold prediction, click here:
https://toddmthatcher.com/2019/07/31/dora-and-the-lost-city-of-gold-box-office-prediction/
For my The Kitchen prediction, click here:
https://toddmthatcher.com/2019/07/31/the-kitchen-box-office-prediction/
For my The Art of Racing in the Rain prediction, click here:
https://toddmthatcher.com/2019/07/31/the-art-of-racing-in-the-rain-box-office-prediction/
For my Brian Banks prediction, click here:
https://toddmthatcher.com/2019/08/04/brian-banks-box-office-prediction/