The historical adventure Alpha debuts in theaters next weekend and it could face an uphill battle for eyeballs. The Ice Age set pic doesn’t have the benefit of animated creatures or much buzz at all. Albert Hughes directs and he’s most known for collaborations with his brother Allen including Menace II Society, From Hell, and The Book of Eli. Kodi Smit-McPhee, Leonor Varela, Jens Hulten, and a wolf headline the cast.
Alpha has experienced a shifting release date and Columbia Pictures finally settled on the mid August slot. It was originally scheduled for last September, back to March of this year, then September 2018, and lastly the August push-up. That doesn’t inspire much confidence.
I’ll predict this opens well behind its competition Mile 22 and Crazy Rich Asians and doesn’t manage double digits. In short, Alpha is looking like a dog.
Alpha opening weekend prediction: $5.2 million
For my Mile 22 prediction, click here:
For my Crazy Rich Asians prediction, click here: