Box Office Predictions: July 1-4

The Fourth of July weekend is here at the box office as three new titles make their debuts over the four day frame: Steven Spielberg’s The BFG, horror three-quel The Purge: Election Year, and adventure pic The Legend of Tarzan. You can find my detailed prediction posts on each here:

https://toddmthatcher.com/2016/06/22/the-bfg-box-office-prediction/

https://toddmthatcher.com/2016/06/22/the-purge-election-year-box-office-prediction/

https://toddmthatcher.com/2016/06/22/the-legend-of-tarzan-box-office-prediction/

While I have all three earning over $20 million over the long weekend, I don’t expect any of them will manage to top the third weekend of Finding Dory. My estimates reflect a belief that BFG will have a so-so opening, Purge a fairly healthy one albeit under its predecessors, and Tarzan a rather disastrous one.

As for Independence Day: Resurgence in its sophomore weekend, one might think it could hold up well due to… you know, it being Independence Day weekend. I’m not so sure. It had a very lackluster roll out (more on that below) and its weak B Cinemascore grade indicates a rough road ahead.

And with that, my top five predictions (including three and four day projections) for the weekend:

  1. Finding Dory

Predicted Gross: $35.6 million (Friday to Sunday), $44 million (Friday to Monday)

2. The BFG

Predicted Gross: $26.6 million (Friday to Sunday), $33.2 million (Friday to Monday)

3. The Purge: Election Year

Predicted Gross: $21.7 million (Friday to Sunday), $25.5 million (Friday to Monday)

4. Independence Day: Resurgence

Predicted Gross: $17.8 million (Friday to Sunday), $22.8 million (Friday to Monday)

5. The Legend of Tarzan

Predicted Gross: $17.5 million (Friday to Sunday), $22 million (Friday to Monday)

BOX OFFICE RESULTS (JUNE 24-26)

Finding Dory had no problem whatsoever swimming atop the charts as it grossed $72.9 million in weekend #2, just above my $69.8M projection. The Pixar smash has earned $286 million thus far.

20 years ago, Independence Day ruled the summer of 1996. Its long gestating sequel Resurgence? Not so much as it premiered to just $41 million, way below my $63.5M estimate. Here is yet another summer example of a sequel performing well below expectations and this one classifies as a bonafide bomb.

Central Intelligence held up well in its sophomore weekend with $18.2 million for third, ahead of my $15.2M prediction for a two week total of $69 million.

Blake Lively had a nice weekend as her shark tale The Shallows came in well above expectations at #4 with $16.8 million – lapping my $10.4M forecast. Considering its budget is just a reported $17 million, this is a nice size hit for Mrs. Deadpool.

The Conjuring 2 was fifth with $7.7 million for an $86 million tally. I incorrectly had it outside the top five.

That’s because the news was not so good for Matthew McConaughey as his critically panned Civil War drama Free State of Jones stalled with $7.5 million in sixth, under my $12.7M prediction.

And that’ll do it for now, folks! Until next time…

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3 thoughts on “Box Office Predictions: July 1-4

  1. Yo Todd!

    Happy Independence Day weekend, my Friend!

    Oh how I remember when ID4 was released during this weekend 20 years ago…and after having just watched (suffered) through Independence Day: Resurgence, it makes me long even more for the days of old. Why does every film NEED to be a franchise!? It’s so infuriating!!

    Anyway, here’s are my 4-day numbers:
    The BFG – $30M
    The Purge: Election Day – $28.2M
    The Legend of Tarzan – $22.5M

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