Will Smith stars as a con artist alongside Wolf of Wall Street’s Margot Robbie in Focus, out Friday. The romantic comedic drama’s earning potential will rest solely on the Fresh Prince’s shoulders and it’s a legit question as to how strong that drawing power still is.
Of course from the mid 90s and the decade following, it was a different story with Smith. Films like Independence Day, Men in Black, Enemy of the State, I, Robot and Hitch were mega blockbusters. It has been two years since Big Willie Style headlined a film and it wasn’t a success story. M. Night Shyamalan’s sci fi dud After Earth took in just $60 million in the summer of 2013.
The expectations for Focus aren’t nearly as high as your typical fare starring Smith. In fact, I believe it will take in less with its opening than the aforementioned Earth. The budget is a surprisingly high $100 million, which means Warner Bros. is unlikely to see a return on their investment. Anything above $25 million would be decent, but I don’t see it reaching that.
Focus opening weekend prediction: $21.3 million
For my prediction on The Lazarus Effect, click here: