The Apprentice Box Office Prediction

Briarcliff Entertainment is banking on audiences being fired up for The Apprentice when it opens October 11th. The biopic from Ali Abbasi focuses on Sebastian Stan’s Donald Trump being mentored in the 70s and 80s by ruthless lawyer Roy Cohn (Jeremy Strong). Maria Bakalova (as first wife Ivana) and Martin Donovan (as patriarch Fred Trump) costar.

After its premiere at Cannes, it was questionable whether The Apprentice would debut stateside before the November 5th election. The former POTUS and current GOP candidate’s legal team threatened to block its pathway in multiplexes. A distribution deal was reached in August and here we are. Reviews are mostly of thumbs up variety at 76% on RT and 60 on Metacritic. Reactions probably aren’t strong enough to make it a Best Picture contender though Stan and Strong could be in the mix for nods.

The Apprentice‘s biggest hurdle could be a longstanding aversion to political pics when it’s all over TV. For example, 2008’s W. from Oliver Stone underwhelmed with $25 million domestically. Viewers may certainly feel they see enough of the 45th President on their home airwaves.

With a reported theater count of under 1800, this may only reach low single digits.

The Apprentice opening weekend prediction: $2.4 million

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Saturday Night Box Office Prediction

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Piece by Piece Box Office Prediction