Box Office Predictions: August 1-3

Marvel’s Guardians of the Galaxy should easily rule the first weekend of the August box office while the James Brown biopic Get On Up could come in for a second place finish. You can find my individual prediction posts on each of them here:

https://toddmthatcher.com/2014/07/27/guardians-of-the-galaxy-box-office-prediction/

https://toddmthatcher.com/2014/07/27/get-on-up-box-office-prediction/

Current #1 and #2 Lucy and Hercules both got off to healthy debuts this past weekend and both are likely to suffer hefty declines in their sophomore frames. In its fourth weekend, Dawn of the Planet of the Apes should round out the top five.

And with that, my predictions for the upcoming weekend:

1. Guardians of the Galaxy

Predicted Gross: $74.6 million

2. Get On Up

Predicted Gross: $24.9 million

3. Lucy

Predicted Gross: $16.6 million (representing a drop of 62%)

4. Hercules

Predicted Gross: $13 million (representing a drop of 57%)

5. Dawn of the Planet of the Apes

Predicted Gross: $8.5 million (representing a drop of 49%)

Box Office Results (July 25-27)

Luc Besson’s Lucy with Scarlett Johannson easily took the #1 spot with a terrific $43.8 million – well above my $28.1M prediction. While its opening is undeniably fantastic, it received only a C+ Cinemascore rating meaning audiences weren’t pleased with the results.

Hercules with Dwayne “The Rock” Johnson had a solid #2 premiere with $29.8 million, above my $21.4M estimate. Better than expected reviews could have contributed to its decent performance.

Falling to third after two weeks on top, Dawn of the Planet of the Apes made $16.7 million, a bit under my $19.4M projection. The ape sequel has earned $172 million so far and should approach a final gross of $215M.

The Purge: Anarchy was expected to suffer a precipitous drop and it did with $10.4 million in weekend #2, right on par with my $10.3M prediction.

Rounding out the top five was Disney’s Planes: Fire & Rescue with $9.5 million in its sophomore frame, under my $11.2M projection. The animated sequel has made a middling $35 million.

Finally, the Michael Douglas/Diane Keaton rom com And So It Goes sputtered with only $4.6 million for an eighth place debut – less than half of my generous $9.3M estimate.

And that’s all for now, folks! ‘Till next time…

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