Joseph Gordon-Levitt makes his directorial debut and stars in Don Jon, an R rated romantic comedy that seems to be generating mostly positive reviews so far. The actor has certainly seen his share of box office hits in the last few years with Inception, The Dark Knight Rises, and Looper. He couldn’t help Premium Rush turn into a hit last year, on the other hand.
Don Jon costars Scarlett Johannson and Julianne Moore, not to mention Tony Danza (!) as Gordon-Levitt’s father. With a mere $5 million budget, Jon shouldn’t have any trouble making its money back but competition should hurt this from breaking out of the pack. Young adult audiences should still be seeing Prisoners in its second weekend and Rush in its debut frame. I don’t see this reaching double digits, unless females turn out at a higher than expected rate. I’m skeptical – Don Jon appears to be no Magic Mike.
Don Jon opening weekend prediction: $8 million
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