Can a 1970s era true-life sports flick about Formula One racing break out of the pack and become a box office hit? Indicators are beginning to point towards yes but whether Rush has a big opening is very much an open question.
Ron Howard’s pic starring Chris Hemsworth and Daniel Bruhl screened at the Toronto Film Festival earlier this month to mostly rave reviews. Critics say this one is an audience pleaser, but you have to wonder what kind of opening the solid buzz will translate to. Rush seems more destined to have a decent debut followed by relatively small dropoffs in subsequent weekends. For comparisons sake, Moneyball opened two years ago to similar buzz with a $19.5 million start. However, that title featured Brad Pitt and was about baseball. Yes, Rush has Thor himself with Hemsworth, but he’s no Pitt and certainly Formula One racing does not have the broad appeal that baseball does.
Still, the film has been well-publicized and I am predicting that Rush falls just a couple million under the opening of the aforementioned picture.
Rush opening weekend prediction: $17.2 million
For my prediction on the opening for Cloudy with a Chance of Meatballs 2, click here:
For my Don Jon prediction, click here:
For my Baggage Claim prediction, click here: