Rules Don’t Apply Box Office Prediction

There’s directors and actors who take time between projects and then there’s those that really do. Warren Beatty belongs in that category and Rules Don’t Apply (out Thanksgiving weekend) marks his first turn behind the camera in 18 years and first time in front of the camera in over 15 years.

The legendary star is notoriously slow-paced when it comes to perfecting his works and Apply was actually wrapped for the most part about two and a half years ago. The old school Hollywood tale set in the 1950s casts Beatty as famed reclusive billionaire Howard Hughes with a romantic plot between costars Lily Collins and Alden Ehrenreich (soon to be the next Han Solo in that Star Wars spin-off). The supporting cast is filled with familiar faces that include Warren’s wife Annette Bening, Matthew Broderick, Alec Baldwin, Ed Harris, Oliver Platt, Haley Bennett, Candice Bergen, Steve Coogan, and Dabney Coleman.

As mentioned, the last pic Beatty directed was 1998’s Bulworth, which made $26 million. His last appearance in any film was 2001’s Town & Country, which faltered with just $6.7 million. Reviews have been mixed and it sits at 62% currently on Rotten Tomatoes.

Rules Don’t Apply could face a tough time breaking out in any way. The critical notices have taken it out of the running as a true Oscar contender. Adult moviegoers may be preoccupied with Allied, which opens against it. That leads me to a belief that this could only manage mid single digits for both the three-day and five-day weekend.

Rules Don’t Apply opening weekend prediction: $4.8 million (Friday to Sunday), $6.3 million (Wednesday to Sunday)

For my Moana prediction, click here:

https://toddmthatcher.com/2016/11/16/moana-box-office-prediction/

For my Allied prediction, click here:

https://toddmthatcher.com/2016/11/16/allied-box-office-prediction/

For my Bad Santa 2 prediction, click here:

https://toddmthatcher.com/2016/11/16/bad-santa-2-box-office-prediction/

Oscar Watch: Rules Don’t Apply

The AFI Film Festival is happening in Los Angeles and that gives us an opportunity to hear about more 2016 Oscar hopefuls. This includes the fest’s premiere and it’s an eagerly awaited one – Warren Beatty’s Rules Don’t Apply.

This is the Hollywood legend’s first directorial effort in 18 years (since 1998’s well-regarded Bulworth) and first appearance on screen at all in 15 years (since 2001’s less regarded Town & Country). Anything involving Beatty is going to quickly raise questions as to its awards possibilities and this long gestating project where he portrays Howard Hughes is no exception.

It was thought for months that Mr. Beatty would compete in the Supporting Actor race until recently where a switch to Actor was announced. Reviews for Rules have been a bit mixed and even the most positive haven’t been raves. It’s at 75% on Rotten Tomatoes and chances of a Picture or Director nod seem highly unlikely. Same goes for anyone in the supporting cast that includes Lily Collins, Alden Ehrenreich, Annette Bening (she’ll get recognized anyway this year for 20th Century Women), Matthew Broderick, Alec Baldwin, and others.

As for Beatty in the Best Actor category, it’s certainly no guarantee he will get nominated, but that particular race is a bit weak this year (once you get past Denzel Washington for Fences and Casey Affleck in Manchester by the Sea). I would anticipate Beatty will be in the mix over the next several weeks, but whether he makes my final cut for the final five is a question mark.