Unhinged Box Office Prediction

And now on this little blog of mine… a return to something that could be normalcy. OK, not really but it’s the closest we’ve come in a long time, my loyal readers!

For the first time in nearly half a year, I have something called a “box office prediction” to write. I’ll fully admit that (just like 2020 itself), I’m entering uncharted territory. It begins with an Oscar winner in a road rage B movie and its release will be studied more closely than its makers ever could have imagined.

Unhinged is the first project from upstart Solstice Studios and it stars Russell Crowe as an unstable motorist who terrorizes a family. Derrick Borte directs with a supporting cast including Caren Pistorius, Gabriel Bateman, and Jimmi Simpson. In what has become a common occurrence since the COVID-19 pandemic drastically altered every sector of the U.S. economy, its August 21st release date is its fourth after various delays.

The thriller will be out this Friday (08/14) in on our neighbor to the north on approximately 300 screens before a planned expansion to the States. The strategy (as of today) is for Crowe and company to be on approximately 2000 screens on the 21st between this nation and Canada.

There are obviously numerous questions that abound when it comes to the first major theatrical release since the middle of March. The state of New York still hasn’t given a green light for openings and it goes without saying that the NYC market is significant. There’s the issue of capacity limitations in any cinema. There’s, of course, the overarching multi-million dollar question as to whether moviegoers are ready to return to the multiplex at all.

The Canadian numbers this weekend for Unhinged could provide some clues. However, even that is not an apples to apples comparison as that country’s cases are not as pronounced as they are here.

Reviews for a movie like this probably don’t matter much. I will note that its received mixed critical reaction to the tune of a 53% Rotten Tomatoes score. The pic already saw a July release in various European and Asian countries and Australia. Its current total stands just over $5 million in those territories.

Let me state the obvious: this is mostly pure guesswork as to the opening weekend for Unhinged. We’ve simply never seen a movie open under these circumstances. Ever. And Solstice Studios seems to be moving forward with their plan to be first out of the wide release gate. It is certainly possible that I will make updates to my estimate as the 21st draws closer.

If the 2000 count holds, Unhinged making close to $5 million appears feasible. I’ll put it just under that for now and let’s see if my projection for this historic opening fluctuates in the coming days.

Unhinged opening weekend prediction: $4.6 million

A Quiet Place Part II Box Office Prediction

REVISED PREDICTION (05/18/21):

An entire fourteen months plus after I originally wrote my opening weekend prediction for A Quiet Place Part II, it’s time to take a second crack at it. The horror sequel was delayed due to the COVID-19 pandemic when it was only days away from release in March 2020. I am preserving my original forecast below as more of a historical artifact than anything else. As you’ll see below, my initial estimate was $42.5 million.

The difference now is that AQPII is being unveiled over the long Memorial Day weekend. Godzilla vs. Kong managed a hearty $48 million over its five-day Easter rollout in March. I expect similar numbers here. The review embargo officially lifted today and the results should certainly excite Paramount. While several early critical reactions say it doesn’t quite match the first film, nearly all write-ups so far recommend it.

I will still predict that this falls short of the $50 million achieved by its predecessor. Yet with an extra day factored in, I will add a bit of cash ($1 million) to my projection made long, long ago.

A Quiet Place Part II opening weekend prediction: $43.6 million (Friday to Monday estimate)

Blogger’s Note (03/12/20): In what is becoming a new reality due to the COVID-19, the release of this film has been delayed indefinitely from its 03/20 opening. I’ll keep the prediction up, but certainly revisions are likely to be made once a future release date is secured.

ORIGINAL PREDICTION FROM MARCH 2020

Arriving two years after its predecessor made serious noise at the box office, A Quiet Place Part II hits theaters next weekend. The horror sequel to the acclaimed 2018 blockbuster sees John Krasinski returning as writer/director with his spouse Emily Blunt headlining. Millicent Simmonds and Noah Jupe are back as her children. New cast members include Cillian Murphy and Djimon Hounsou.

The original struck a loud chord with audiences and critics with a $50 million opening. Part one legged out impressively for its genre with an eventual $188 million overall domestic haul. It even earned some awards attention with Blunt winning a Supporting Actress SAG trophy.

All horror titles not named The Invisible Man have faced a tough road at multiplexes in 2020. However, with the first feature fresh in their minds, audiences should turn out for this follow-up. The X factor is, of course, worldwide events and this is likely to be a recurring theme in my projections for the foreseeable future. The impact of the Coronavirus on the moviegoing public is playing out in real time. At present, I will say Part II makes a few million under what the first accomplished.

A Quiet Place Part II opening weekend prediction: $42.5 million

For my Cruella prediction, click here:

Cruella Box Office Prediction

March 13-15 Box Office Predictions

Uncertainty at the box office persists this weekend as three new titles open in wide release: the faith-based drama I Still Believe, comic book based Vin Diesel action pic Bloodshot, and Blumhouse thriller The Hunt. You can peruse my detailed prediction posts on the trio here:

https://toddmthatcher.com/2020/03/03/i-still-believe-box-office-prediction/

https://toddmthatcher.com/2020/03/04/bloodshot-box-office-prediction/

https://toddmthatcher.com/2020/03/05/the-hunt-box-office-prediction/

Pixar’s Onward should manage a second frame atop the charts. However, a drop of close to 50% could occur and that would mean high teens or low 20s. Of the newcomers, I Still Believe looks poised for runner-up status as its core Christian audience should turn out (similar to 2018’s I Can Only Imagine).

As for Bloodshot and The Hunt, I question whether they can reach double digits and there could be a battle in the 3-5 slots between them and holdover The Invisible Man. The uncertainty I speak of is, of course, due to current events. The Coronavirus impact on the moviegoing public is playing out as we speak and is certainly a factor to consider with estimates.

And with that, my top 5 take:

1. Onward

Predicted Gross: $19.8 million

2. I Still Believe

Predicted Gross: $14.6 million

3. Bloodshot

Predicted Gross: $9.6 million

4. The Invisible Man

Predicted Gross: $8 million

5. The Hunt

Predicted Gross: $7.7 million

Box Office Results (March 6-8)

One doesn’t expect Pixar to have an underwhelming start at multiplexes, but that’s precisely what happened with Onward. Its $39.1 million premiere marks the weakest wide rollout in the studio’s modern era. It’s well under my $54.3 million estimate. Reviews that weren’t as gushing as their other titles may have contributed, in addition to previously mentioned outside factors.

The Invisible Man dropped to second with $15.1 million, a bit under my $17.2 million projection. The two-week total is $52 million against the minor $7 million budget.

Sports drama The Way Back with Ben Affleck opened in third and right in line with expectations with $8.1 million (I said $8.3 million).

Family fare filled the rest of the top 5 as Sonic the Hedgehog was fourth at $7.7 million compared to my $9 million take for $140 million overall. The Call of the Wild was fifth with $6.7 million (I said $7.1 million) for $57 million at press time.

And that does it for now, folks! Until next time…

My Spy Box Office Prediction

Blogger’s Note (03/07): As of today, the release date for My Spy has been pushed back (again) from March 13th to April 17th. I am keeping the post up with my current $8 million prediction, but will post updates if the projection moves up or down.

From Guardians of the Galaxy to guarding a sassy 9-year-old girl, Dave Bautista stars in the action comedy My Spy next weekend. From director Peter Segal, maker of such hits as Tommy Boy, 50 First Dates, and Get Smart, the supporting cast includes newcomer Chloe Coleman, Kristin Schaal, and Ken Jeong.

Reviews are fairly decent with a current Rotten Tomatoes score of 64%. The pic has experienced delays as it was originally slated for last summer and then January. While Bautista is certainly recognizable from his wrestling days and role as Drax in the Guardians and Avengers series, he’s yet to prove he can open a picture. He’s not exactly in Dwayne Johnson territory.

A better comp could be last November’s Playing with Fire starring John Cena, which also catered to a family crowd. It opened with just under $13 million. However, Fire premiered during a more fruitful box office period. Competition is also considerable with the second weekend of Pixar’s Onward. Due to these factors, I spy a gross under double digits.

My Spy opening weekend prediction: $8 million

For my I Still Believe prediction, click here:

https://toddmthatcher.com/2020/03/03/i-still-believe-box-office-prediction/

For my Bloodshot prediction, click here:

https://toddmthatcher.com/2020/03/04/bloodshot-box-office-prediction/

For my The Hunt prediction, click here:

https://toddmthatcher.com/2020/03/05/the-hunt-box-office-prediction/

The Hunt Box Office Prediction

After being pushed back several months due to its violent subject matter, Blumhouse’s thriller The Hunt debuts next weekend. Based loosely on the nearly century old story “The Most Dangerous Game”, the pic comes from director Craig Zobel. The cast includes Betty Gilpin, Ike Barinholtz, Emma Roberts, Hilary Swank, and Justin Hartley.

As is the case with most Blumhouse Productions, this is a low budget venture with a reported price tag of $15 million. Damon Lindelof, creator of Lost, HBO’s Watchmen, and numerous film scripts, has cowriting credit.

The satiric tale was originally scheduled for September of last year before being delayed following the El Paso and Dayton mass shootings. The Friday the 13th reschedule could manage to capitalize on its past publicity, but I question whether it will. I believe The Hunt may not achieve double digits for its start.

The Hunt opening weekend prediction: $7.7 million

For my I Still Believe prediction, click here:

https://toddmthatcher.com/2020/03/03/i-still-believe-box-office-prediction/

For my Bloodshot prediction, click here:

https://toddmthatcher.com/2020/03/04/bloodshot-box-office-prediction/

For my My Spy prediction, click here:

https://toddmthatcher.com/2020/03/05/my-spy-box-office-prediction/

Bloodshot Box Office Prediction

Two months before F9 (the latest edition of his wildly successful Fast & Furious franchise) debuts, Vin Diesel hopes to kick off a new series with Bloodshot next weekend. Based on the Valiant Comics superhero, Diesel is tasked with the title role in this directorial debut from David S.F. Wilson. The supporting casts includes Eiza Gonzalez, Sam Heughan, Toby Kebbell, and Guy Pearce.

Diesel is certainly a franchise man with three under his belt: Furious, xXx, and the Riddick pics (four if you count his voice work as Groot in the MCU). The $42 million budget is low for the genre and probably the catering cost for an Avengers epic. So while the pic hopes international grosses make it profitable, this could struggle stateside.

Outside of the aforementioned films, Diesel has had some disappointments. 2015’s The Last Witch Hunter was developed with sequels in mind, but sputtered with just under $11 million for its start. 2008’s Babylon A.D. couldn’t even reach double digits in its premiere.

With muted buzz, I expect Bloodshot to fire blanks with high single to low double digits. At least the headliner has his signature role on deck in short order.

Bloodshot opening weekend prediction: $9.6 million

For my I Still Believe prediction, click here:

I Still Believe Box Office Prediction

For my The Hunt prediction, click here:

The Hunt Box Office Prediction

For my My Spy prediction, click here:

My Spy Box Office Prediction

I Still Believe Box Office Prediction

Two years after their faith-based drama centered on a song shocked box office prognosticators, the brothers Andrew and Jon Erwin are back with I Still Believe. This follow-up is also catering to Christian audiences and has a musical inspiration. A biographical story focused on singer Jeremy Camp, the pic finds KJ Apa playing him with a supporting cast including Britt Robertson, Gary Sinise, and Shania Twain.

The aforementioned feature from the Erwins was I Can Only Imagine and it certainly impressed moviegoers much. Released in the same mid March frame, Imagine took in an unexpected $17 million out of the gate and $83 million overall domestically. That was with a meager $7 million budget.

Believe hits IMAX screens next Wednesday with the traditional wide release on Friday. Faith-based flicks are hard to project and we have seen examples of over and under performances in recent times. Yet with the pedigree involved, I can easily believe this gets close or matches to what Imagine accomplished 2018. With the two extra days of release on the giant screen format, I’ll put it just under.

I Still Believe opening weekend prediction: $14.6 million

For my Bloodshot prediction, click here:

https://toddmthatcher.com/2020/03/04/bloodshot-box-office-prediction/

For my The Hunt prediction, click here:

https://toddmthatcher.com/2020/03/05/the-hunt-box-office-prediction/

For my My Spy prediction, click here:

https://toddmthatcher.com/2020/03/05/my-spy-box-office-prediction/

March 6-8 Box Office Predictions

March ushers in two new releases with Pixar’s Onward featuring the vocal stylings of Tom Holland and Chris Pratt and the sports drama The Way Back with Ben Affleck. You can peruse my detailed prediction posts on the pair here:

Onward Box Office Prediction

The Way Back Box Office Prediction

The latest Pixar adventure is the first to be released outside of the summer or winter frames. This lends to some uncertainty about the opening range. Reviews are sturdy, but with many critics saying it’s not quite up to the level of their classics. Onward isn’t anticipated to hit the highest levels of the studio’s debuts either, but upwards of $50 million is still likely.

The Way Back could struggle to find an audience. I will say there’s a chance this could over perform with adult audiences and sports fans as Mr. Affleck has been making the rounds on ESPN and similar platforms. However, the probable scenario is a gross under double digits.

As for holdovers, The Invisible Man finally broke the 2020 horror glut and was quite visible with genre fans (more on that below). With solid word-of-mouth, this could avoid the hefty sophomore drop-offs that many scary pics experience (especially with no real competition for its audience). I’m predicting a slide of only around 40% and an easy runner-up showing.

Sonic the Hedgehog and The Call of the Wild should each dip in the mid 40s with the newly arrived Pixar competition. And with that, my top 5 take:

1. Onward

Predicted Gross: $54.3 million

2. The Invisible Man

Predicted Gross: $17.2 million

3. Sonic the Hedgehog

Predicted Gross: $9 million

4. The Way Back

Predicted Gross: $8.3 million

5. The Call of the Wild

Predicted Gross: $7.1 million

Box Office Results (February 28-March 1)

As mentioned, we have seen a string of horror genre disappointments this year. Blumhouse changed that dynamic as The Invisible Man, coming off fine reviews, took in $28.2 million. While that didn’t match my $33.8 million estimate, the start quadruples its measly $7 million budget and I expect a healthy run ahead.

Sonic the Hedgehog was second with $16.2 million, a bit above my $14.9 million projection. In three weeks, the Sega based hit stands at $128 million.

The Call of the Wild placed third in its second outing with $13.3 million, a tad under my $14.5 million forecast. Tally is $46 million.

The anime superhero flick My Hero Academia: Heroes Rising expanded wide and was fourth with $5.7 million ($9.1 million overall). I incorrectly had it outside the top five.

The five spot belonged to Bad Boys for Life at $4.3 million (I said $3.6 million) as the sequel nears the double century mark with $197 million.

Birds of Prey was sixth with $4.1 million compared to my $3.2 million take. It’s made $78 million.

And that does it for now, folks! Until next time…

The Way Back Box Office Prediction

Director Gavin O’Connor is known for his sports dramas like 2004’s Olympic hockey recounting Miracle with Kurt Russell and the MMA pic Warrior starring Tom Hardy and Nick Nolte. The filmmaker is back in the genre next weekend with The Way Back, which centers on Ben Affleck as a basketball coach struggling with addiction. Costars include Al Madrigal, Michaela Watkins, Janina Gavankar, and Glynn Turman.

O’Connor’s biggest box office opening came outside the genre in 2016 with his thriller The Accountant, which also starred Affleck. That pic surprised prognosticators with a debut of nearly $25 million. Miracle had the Disney marketing machine behind it (and a well-known story about a game that just celebrated its 40th anniversary). It made nearly $20 million. On the other hand, Warrior struggled with just over $5 million.

The Way Back, despite Affleck promoting it all over sports media, is not expected to be a breakout success. Solid reviews (not out yet) could help it achieve more than the expected  range of high single to low double digits. As of now, that general forecast appears likely.

The Way Back opening weekend prediction: $8.3 million

For my Onward prediction, click here:

https://toddmthatcher.com/2020/02/27/onward-box-office-prediction/

Onward Box Office Prediction

The 22nd Pixar pic in the past quarter century debuts next weekend with Onward. The fantasy flick comes from director Dan Scanlon, who also made the sequel Monsters University in 2013. Tom Holland and Chris Pratt lead a voice cast that includes Julia Louis-Dreyfus, Octavia Spencer, Ali Wong, Lena Waithe, Mel Rodriguez, Wilmer Valderrama, Tracey Ullman, Dave Foley, and John Ratzenberger.

Per usual for Pixar, reviews are strong with a current 85% Rotten Tomatoes score. Some critics have said this isn’t quite in the league of their classics. Interestingly, this is the first selection from the studio not to open in either summer or fall (with the vast majority having premiered in June or November).

That could have the effect of making Onward not seem like the event debut that most Pixar offerings are. There is also some family competition from holdovers Sonic the Hedgehog and The Call of the Wild. Still, Disney knows how to market their product. Only three of the Pixar titles that had wide releases have made under $50 million out of the gate. I expect this will top that, but $60 million could be a slight reach. I’ll say mid 50s is the likely scenario – on par with non-Pixar Mouse Factory pictures such as Big Hero 6 and Ralph Breaks the Internet. 

Onward opening weekend prediction: $54.3 million

For my The Way Back prediction, click here:

https://toddmthatcher.com/2020/02/27/the-way-back-box-office-prediction/