Box Office Predictions: June 28-30

This weekend at the box office, we could have a true three way battle for the top spot, with the Channing Tatum-Jamie Foxx action flick White House Down and the Sandra Bullock-Melissa McCarthy buddy cop comedy The Heat vying for #1 against the second weekend of Monsters University.

I think it’ll be a close race. You can find my detailed analysis predicting The Heat‘s opening here:

https://toddmthatcher.wordpress.com/2013/06/24/the-heat-box-office-prediction/

And you can read my post regarding White House Down here:

https://toddmthatcher.wordpress.com/2013/06/23/white-house-down-box-office-prediction/

Ultimately, I feel Monsters will retain its #1 standing, but just barely. If any of the three titles end up first, it wouldn’t surprise me (you can see how close I’ve got it). Rounding out the top five, World War Z and Man of Steel are likely to lose more than half of their audience from last weekend. And with that, my top five predictions for the weekend:

1. Monsters University

Predicted Gross: $45.6 million (representing a drop of 44%)

2. The Heat

Predicted Gross: $44.7 million

3. White House Down

Predicted Gross: $40.3 million

4. World War Z

Predicted Gross: $29.1 million (representing a drop of 56%)

5. Man of Steel

Predicted Gross: $20.2 million (representing a drop of 51%)

The Heat Box Office Prediction

We’ve seen countless male buddy cop comedies over the last few decades, but this weekend at the box office, we have something different. Sandra Bullock and Melissa McCarthy headline the female buddy cop comedy The Heat, from Bridesmaids director Paul Feig.

The picture was pushed back from its original April release date to a higher profile June summer slot. That’s actually a good sign that the studio is confident they have a hit on their hands. They’re probably right.

With a modest reported $43 million budget, The Heat features the very well-liked Bullock and McCarthy, who is on fire at the box office right now. In February, McCarthy’s Identity Thief (which received mostly negative reviews) debuted to a fantastic $34.5 million. It would stand to reason that this film, with its added star power of Bullock, would debut above that.

Another feather in the cap: this is just about the only title out there targeting a female audience. That worked out beautifully for May’s The Great Gatsby, which scored a $50 million debut. The prospect of The Heat reaching that number is certainly possible.

Ultimately, I feel it will debut somewhere between Thief and Gatsby. We have a very real race between whether this or the weekend’s other newcomer, White House Down, debuts higher. My prediction for its competitor can be found here:

https://toddmthatcher.wordpress.com/2013/06/23/white-house-down-box-office-prediction/

I believe girl power will win out over Mr. Tatum and Mr. Foxx over the weekend. By my prediction, The Heat will outdo its own budget in its first weekend.

The Heat opening weekend prediction: $44.7 million

 

White House Down Box Office Prediction

It’s Django and Magic Mike teaming up in the action flick White House Down, which comes to us just three months after Olympus Has Fallen. That film featured a nearly identical plot (White House under siege) and also a smaller budget and less star power. Olympus was a surprise critical and commercial success, grossing a way better than expected $98 million domestically.

The question is: will audiences be eager to line up for something they’ve already seen so recently? White House Down does have the advantage of Tatum and Foxx, two actors coming off recent 2012 blockbusters. Tatum is the secret service agent and Foxx is POTUS. Its had a decent marketing campaign and was featured prominently during the recent NBA Finals. There’s also director Roland Emmerich, who is a master of blowing stuff up real good. His previous features include Independence Day, The Day After Tomorrow, and 2012.

On the flip side, there’s the very real competition factor. World War Z debuted well above expectations with $66 million and should have decent grosses in its sophomore frame. Man of Steel will be in its third weekend. Both titles are direct competitors.

I can see White House Down debuting as low as in the $25 million dollar range, which would be very disappointing. Being that World War Z grossed $66M (an entire $23M above my projection), I’m hesitant to put a ceiling on Down‘s gross. Honestly though, I feel anything above $50 million would be pretty surprising. In a normal summer, WHD might feel like an event picture with the pedigree involved. After two months of Tony Stark, Kirk and Spock, Superman, and Brad Pitt fighting zombies, this movie almost looks a little small potatoes. This is a tough one, but at the end of the day, I’m predicting White House Down does respectable if unspectacular numbers and just breaks above the $40M mark.

White House Down opening prediction: $40.3 million

Box Office Results: June 21-23

Well, I was 1 for 2 as far as new releases at the box office this weekend as Pixar’s Monsters University took the top spot and World War Z had a much bigger than expected opening.

Monsters University had the second largest Pixar opening after 2010’s Toy Story 3 with an estimated opening weekend of $82 million. My prediction? $82.1 million! Gold star! Clearly, family audiences were ready to embrace the prequel to the 2001 original.

Brad Pitt scored the biggest opening of his career as the zombie thriller World War Z exceeded forecasts with an impressive $66 million. I only projected for $43.8M. Oops. A lot of the pre-buzz involving was negative with stories about budgets overruns and reshoots. Positive reviews and a shrewd marketing campaign helped turn that buzz around and audiences responded.

Man of Steel took the three spot in its second weekend with $41.2 million, dipping below my $47.7M projection. Rounding out the top five, This Is the End was fourth with $13M (higher than $11.3M projection) and Now You See Me was fifth with $7.8M (above my $6.5M projection).

I’ll have projections up for next weekend’s openers, White House Down and The Heat, up soon… stay tuned!

Box Office Predictions: June 21-23

Pixar gets in on the summer action with the prequel Monsters University, which is bound to open atop the box office this weekend. Earlier this week, I wrote my post with my prediction for it:

https://toddmthatcher.wordpress.com/2013/06/17/monsters-university-box-office-prediction/

The weekend’s other new release is a bit of a question mark – the zombie action flick World War Z starring Brad Pitt. Once again, my detailed analysis outlining my forecast can be found here:

https://toddmthatcher.wordpress.com/2013/06/17/world-war-z-box-office-prediction/

As for holdovers, it will be fascinating to see how Man of Steel performs in its second weekend. It had the biggest June opening of all time and audiences generally seem to like it. Critics were much more mixed. Films that open as large as Steel usually suffer drops in the 60% range and I really see no reason why this won’t. Still – Warner Bros. can’t get a sequel for this out fast enough.

Rounding out the top five, I expect This is The End and Now You See Me to drop in the forties range. And with that, my predictions for the weekend’s top five:

1. Monsters University

Predicted Gross: $82.1 million

2. Man of Steel

Predicted Gross: $47.7 million (representing a drop of 59%)

3. World War Z

Predicted Gross: $43.8 million

4. This is The End

Predicted Gross: $11.3 million (representing a drop of 45%)

5. Now You See Me

Predicted Gross: $6.5 million (representing a drop of 41%)

Per usual, I’ll post updates on the Facebook page throughout the weekend with final results Sunday. Stay tuned for next week on the blog when I predict The Heat and White House Down.

World War Z Box Office Prediction

It’s not a Pixar prequel set at a university, but this weekend’s other new release has its own share of monsters as well in the form of zombies with World War Z. Based on a 2006 bestseller, the zombie pandemic action extravaganza is headlined by Brad Pitt.

And truth be told – most of the buzz for a long time about the picture was not positive. Its budget reportedly bloated to $200 million dollars. Stories abounded about shooting going longer than expected, reshoots, and rewrites. The film was delayed from its original December 2012 release date. For a while, it looked like World War Z may qualify as a contender for a high-profile bomb.

In the last couple of weeks, however, an interesting occurrence happened. It was screened for critics. And the results have been positive. It currently sits at a solid 79% on Rotten Tomatoes.

So how will this translate to box office numbers? First, we have the competition factor. Man of Steel will be entering its second weekend and looks poised to post numbers north of $50 million in its sophomore frame. The movies are certainly going for the same demographic.

The question is: can World War Z outdo Man of Steel‘s second weekend numbers in its first weekend? It certainly could and a gross of over $50M wouldn’t surprise me. However, I’m going a little lower here. Reviews suggest might have decent legs in subsequent weeks, however.

World War Z opening weekend prediction: $43.8 million

Monsters University Box Office Prediction

The battle for top animated movie of the summer begins this weekend at the box office. The question is: will it be Monsters University or Despicable Me 2 that end up as 2013’s highest grossing kiddie pic?

Pixar gets first crack as Monsters University, a prequel to 2001’s Monsters Inc. It’s worth noting that 12 years is a long break between any follow-up film, even a successful animated feature. That’s why some are predicting Despicable Me 2 (where the well-received original came out just three years ago) might outdo University.

Monsters Inc. was the fourth Pixar title. Monsters University is the fourteenth. Let’s take a look at Pixar’s opening weekend during that time frame, shall we?

Monsters Inc. (2001): $62.5 million

Finding Nemo (2003): $70.2 million

The Incredibles (2004): $70.4 million

Cars (2006): $60.1 million

Ratatouille (2007): $47 million

Wall-E (2008): $63 million

Up (2009): $68.1 million

Toy Story 3 (2010): $110.3 million

Cars 2 (2011): $66.1 million

Brave (2012): $66.3 million

So where will Monsters University fall? Well, it’s highly unlikely to have the all-time Pixar opening weekend record. Toy Story 3 has that wrapped up. However, it’s got a great shot at #2. It would need to make just over $70 million for that designation and the film may well top $80 million. It’s certainly got a built-in audience, the revered Pixar name, and it is the only title out there marketing primarily towards the kid audience (Epic has grossed what it’s going to gross). A typical Pixar $70M gross wouldn’t surprise me, but I’m going on the high end with my prediction.

Monsters University opening weekend prediction: $82.1 million

Box Office Results: June 14-16

It’s a bird! It’s a plane! It’s a terrific box office prediction by yours truly!

Yes, I will pat myself on the back this weekend because the radar was clicking with Man of Steel. While most prognosticators went with between $80-$100 million, I boldly predicted the Superman reboot would gross $124.3 million. Estimates put it at $125.1 million. Gold star!

Zack Snyder’s Steel got mixed reviews, but its A- Cinemascore grade indicates audiences were pleased with what they saw.

I did go a bit high on the all-star comedy This is The End. It earned $20.5 million over the weekend and $32.8 million over its five-day take (it opened Wednesday). My estimates were $25.2M and $38.6M, respectively. Still, that’s a pretty solid opening – especially considering it cost only $32M to make.

The rest of the top five: Now You See Me was third was $10.3M (I guessed $11.5M), Fast and Furious 6 was fourth with $9.4M (I said $10.5M), and The Purge had an enormous drop in its second weekend with $8.2M (I said $13.2M).

That’s all for now folks! I’ll have predictions for both of next weekend’s openers, Monsters University and World War Z, up on the blog very soon!

Box Office Predictions: June 14-16

In will undoubtedly be the return of Superman in Man of Steel that rules the box office this weekend. The only question is: how big will it open? I made my fearless prediction earlier in the week here:

https://toddmthatcher.wordpress.com/2013/06/09/man-of-steel-box-office-prediction/

Some would call my prediction a bit generous. Since I wrote the post on Sunday, reviews for Steel have come out. They’re mixed and I frankly thought the critical reaction would be more positive. However, this doesn’t take away from the fact that the pic is eagerly anticipated and has terrific trailers. We’ll see how the prediction holds up.

The weekend’s other new release, the all-star comedy This Is the End, is generating great reviews and also has the bonus of trailers that work. It officially opened wide today but its Tuesday evening numbers are encouraging. It could be even go bigger than my prediction. Time will tell. My post predicting End can be found here:

https://toddmthatcher.wordpress.com/2013/06/10/this-is-the-end-box-office-prediction/

As for holdovers, expect fairly modest declines for Now You See Me and Fast&Furious 6. The largest decline should be for last weekend’s #1, The Purge, which outdid all expectations by a mile but also only received a C Cinemascore grade. A precipitous drop looks likely.

With that, my top five predictions for the weekend:

1. Man of Steel

Predicted Gross: $124.3 million

2. This Is the End

Predicted Gross: $25.2 million ($38.6 million projected five-day gross)

3. The Purge

Predicted Gross: $13.2 million (representing a drop of 61%)

4. Now You See Me

Predicted Gross: $11.5 million (representing a drop of 39%)

5. Fast&Furious 6

Predicted Gross: $10.5 million (representing a drop of 46%)

And there you are! Check back this weekend for early results on the FB page and on Sunday for final results when we see just how high Superman flies.

This Is The End Box Office Prediction

It seems like every summer, there’s a breakout R-rated comedy or two that hits it big at the box office. Wedding Crashers. Knocked Up. Superbad. The Hangover. Bridesmaids. Horrible Bosses. Ted.

This Is the End has the potential to be 2013’s contender in the category. It features a who’s who of contemporary comedic starts playing themselves as the apocalypse nears. We’ve got Seth Rogen and James Franco. Danny McBride and Jonah Hill. Michael Cera and Jay Baruchel. And many more – even Emma Watson and Rihanna are in the house!

Early reviews for End have been very positive and it apparently delivers on its clever premise. The trailers have been quite funny. So… how big could it open?

This is a tough one and its release date is a factor. End opens on Wednesday, so my prediction will reflect my five-day estimate. There is no doubt in my mind that the Wednesday opening is due to a certain superhero flick opening Friday. This allows End two days of grosses without Superman in competition. I made my prediction for Man of Steel yesterday on the blog and that post can be found here:

https://toddmthatcher.wordpress.com/2013/06/09/man-of-steel-box-office-prediction/

Man of Steel absolutely provides direct competition for This Is the End. They are both going after a similar demographic. If End were able to bring in $45 million or over for the five-day, that should be considered a major victory. I’m not convinced it goes that high, though it’s certainly possible. As much as I’ve enjoyed the film’s marketing campaign, I truly wonder whether its concept may seem a little insider-ish for some moviegoers. For instance, I’m not sure it has the broad appeal of last summer’s Ted, which opened to $54 million (that’s a three-day gross). And with Superman in the way, there might be some viewers who simply choose to make that film their weekend entertainment.

Still, This Is the End should have a solid debut and, based on early critical reaction, could have nice legs in the coming weeks.

This Is the End opening prediction (five-day gross): $38.6 million

That’s all for now! On Wednesday, I’ll have my predictions for the Top Five of the weekend.