Box Office Predictions: May 23-26

Memorial Day weekend 2014 at the box office brings the potentially explosive opening of X-Men: Days of Future Past and the Adam Sandler/Drew Barrymore rom com Blended. You can read my detailed prediction posts on each here:

https://toddmthatcher.com/2014/05/18/x-men-days-of-future-past-box-office-prediction/

https://toddmthatcher.com/2014/05/18/blended-box-office-prediction/

I’m not quite buying some prognosticators claiming X-Men will make $125 million over the four day holiday frame, but my prediction isn’t too far off from that. Meanwhile, I look for Blended to have an opening on the lower end of typical Sandler debuts.

As for holdovers, percentage drops are typically smaller during Memorial weekend so I see Godzilla, Neighbors, and The Amazing Spider-Man 2 having relatively decent holds.

And with that, my predictions for the weekend top five and their four day holiday totals:

1. X-Men: Days of Future Past

Predicted Gross: $114.3 million

2. Godzilla

Predicted Gross: $50.6 million (representing a drop of 45%)

3. Blended

Predicted Gross: $24.9 million

4. Neighbors

Predicted Gross: $18.8 million (representing a drop of 24%)

5. The Amazing Spider-Man 2

Predicted Gross: $11 million (representing a drop of 35%)

Box Office Results (May 16-18)

While many predictions for holdovers were solid over the past weekend, I didn’t give Godzilla near enough credit while giving Million Dollar Arm with Jon Hamm way too much credit.

Godzilla stomped into theaters to the tune of $93.1 million, well beyond my $77.3M estimate. The monster pic managed the second highest debut of the year behind Captain America: The Winter Soldier and virtually guarantees we’ll see a sequel featuring the jolly green giant in the near future.

Seth Rogen’s comedy Neighbors dropped to second with $25 million in its sophomore frame, right in line with my $24.3M projection. The Amazing Spider-Man 2 was third in its third weekend with $16.8 million, on pace with my $16.6M projection.

Million Dollar Arm, the Disney sports drama, flopped in its opening with a meager $10.5 million, way below my generous $23.4M estimate. Clearly the film simply failed to resonate in its marketing campaign.

Rounding out the top five in weekend #4 was Cameron Diaz’s The Other Woman with $6.3 million, just over my $5.7M prediction.

That’s all for now folks! I’ll have results posted for Memorial weekend next week.

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