Blended Box Office Prediction

While many filmgoers will choose the X-Men for their Memorial Day weekend entertainment, Warner Bros. attempts some counterprogramming with the rom com Blended which reunites Adam Sandler and Drew Barrymore. The pair already has a couple of box office hits under their belt together with 1998’s The Wedding Singer ($80.2M domestic gross) and 2004’s 50 First Dates ($120.9M domestic gross).

Costarring Joel McHale, Terry Crews, Kevin Nealon, and Shazaam himself Shaquille O’Neal, Blended seems to be flying a bit under the radar with all the blockbusters such as Godzilla and X-Men: Days of Future Past in the marketplace. Sandler’s pictures have been a mixed bag as of late. While last summer’s Grown Ups 2 was a hit with a $41.5M opening, recent pics Jack and Jill and That’s My Boy have disappointed with respective openings of $25M and $13.4M. The inclusion of Barrymore with Sandler could help, as both of their previous efforts are well-regarded. However, trailers and TV spots for Blended have been rather unimpressive in my view.

If Blended managed to reach what Sandler’s last romantic comedy opened at, Warner Bros. should consider that a success. That would be Just Go With It, which debuted with $30.5M in February 2011. Blended will have the advantage of a four day Memorial Day weekend tally and yet I feel it will struggle to gain major traction with audiences. I’m predicting a holiday opening in the quarter century range is the likeliest scenario.

Blended four day opening weekend prediction: $24.9 million

For my X-Men: Days of Future Past prediction, click here:

https://toddmthatcher.com/2014/05/18/x-men-days-of-future-past-box-office-prediction/