Universal hopes that horror fans board The Last Voyage of the Demeter when it opens August 11th. Based on a chapter from Bram Stoker’s signature novel Dracula, André Øvredal (maker of Scary Stories to Tell in the Dark) directs Corey Hawkins, Aisling Franciosi, David Dastmalchian, Javier Botet, Liam Cunningham, and Woody Norman in the tale of passengers trying to surviving a trip from Transylvania to London.
The Dracula angle could succeed in getting some genre fans out, but this Voyage‘s marketing campaign seems to be lacking. At this point, the studio might settle for a premiere similar to its Idris Elba starrer Beast, which took in nearly $12 million in mid-August last year. It could also debut in range with the vampiric The Invitation, which didn’t reach $7 million a week after Beast opened.
A gross closer to The Invitation as opposed to Beast is where this might land.
The Last Voyage of the Demeter opening weekend prediction: $6.4 million
Based upon Alvin Schwartz’s three horror short tale collections from the 1980s and early 1990s (with some celebrated illustrations by Stephen Gammell), Scary Stories to Tell in the Dark has caught the attention of Guillermo del Toro. He has, of course, turned his monster material into Oscar winning work. Mr. del Toro didn’t direct this and he shares a producer and story credit. However, this reminds one of Steven Spielberg’s output at the time when Schwartz’s works were originally being released. Films like Poltergeist, Gremlins, and The Goonies came from other filmmakers, but they might as well have been made by Spielberg because his fingerprints are all over them. Andre Øvredal directed this and he’s proved his genre chops previously with effective material like The Autopsy of Jane Doe. Yet you get the feeling this is del Toro’s vision through and through.
Set in 1968 when political upheaval and the Vietnam War were true scary stories of their own, this brings us to a small Pennsylvania town in a year where Night of the Living Dead is just out. Teenage Stella (Zoe Colletti) is obsessed with the living dead as a horror enthusiast and aspiring writer. Her seemingly only friends are Auggie (Gabriel Rush) and Chuck (Austin Zajur) and the trio gets their kicks by playing Halloween themed pranks on the school bullies. They are soon joined in this quest by drifter Ramon (Michael Garza), who appears to be living out of his car. Their exploits lead them to an alleged haunted house once lived in by the wealthy and mysterious Bellows family. Their daughter Sarah was a writer like Stella. The difference is that Sarah’s writing hasn’t stopped after death and her words describe the PG-13 horror antics that follow.
This plot line allows for a small number of Schwartz’s old tales to come to life. And the CG creature effects due to that are as solid as we’d expect from anything with del Toro’s name attached. A couple of sequences radiate with a ghoulish vibe that impresses. Those are scary, but there’s not a lot of them. The screenwriters occasionally bring the turbulent late 1960s happenings to the mix, but that feels a bit clumsy and tacked on as they don’t really commit to it.
Instead we have a novel concept from source material of anthological form. Perhaps Sarah and Schwartz’s short stories could have worked a little better had this been adapted into a series on Netflix or another streaming service. After all, it’s probably Stranger Things and its retro goldmine of success that sped up the green light here. There’s no doubt that those involved (particularly one) have deep affection for what they’re adapting. Despite its moments, it’s the format that’s limiting.
Expect a rather sleepy weekend at the box office as the dog days of August roll along. We have three releases ahead of us as action threequel AngelHasFallen, sports themed Christian drama Overcomer, and critically hailed black comedy ReadyorNot debut. You can peruse my detailed prediction posts on each of them here:
While I do have Angel flying to the top spot, I have performing under the premieres of predecessors Olympus and LondonHasFallen. I think there’s a chance it goes even lower and finds itself in a race for #1 with the second weekend of GoodBoys (which surpassed all prognoses this weekend).
Overcomer is an interesting one. It’s from the director of WarRoom, which performed spectacularly four summers ago. These faith based pics have a history to over perform, though that’s not always guaranteed. I’m giving it the five spot behind the fourth weekend of Hobbs&Shaw and sixth weekend of TheLionKing.
I am not seeking an impressive gross for ReadyorNot despite its solid reviews. It’s out on Wednesday. My $5.8 million traditional Friday to Sunday estimate and $7.7 million five-day projection leaves it outside my top five.
And with that, my take on the weekend ahead:
1. AngelHasFallen
Predicted Gross: $15.2 million
2. GoodBoys
Predicted Gross: $12.5 million
3. Hobbs&Shaw
Predicted Gross: $7.9 million
4. TheLionKing
Predicted Gross: $7.5 million
5. Overcomer
Predicted Gross: $7.4 million
BoxOfficeResults (August16–18)
It was a frame that saw five new releases and if it wasn’t named GoodBoys, it didn’t do well. The aforementioned preteen comedy took in $21.4 million, way beyond my $14.3 million prediction. Boys is the first R rated comedy to hit #1 in over three years and it should manage to leg out decently.
Hobbs&Shaw was second with $14.1 million, a touch more than my $12.8 million estimate. It’s at $133 million.
TheLionKing took third at $12.3 million (I said $11.1 million) for a whopping $496 million overall.
TheAngryBirdsMovie2, which I said would be #1, struggled in fourth with just $10.3 million from Friday to Sunday and $16 million since its Tuesday opening. That’s well below my expectations of $17.2 million and $25.4 million, respectively.
ScaryStoriestoTellintheDark rounded out the top five in weekend #2 with $10 million. My prediction? $10 million! Tally is $40 million.
DoraandtheLostCityofGold mined $8.5 million in its sophomore outing for sixth (I said $9.3 million). The unimpressive total is $33 million.
47MetersDown: Uncaged was lost at sea in seventh place with $8.4 million. I was higher at $10.2 million. The shark sequel couldn’t match the $11 million plus earned by its predecessor two summers ago.
OnceUponaTimeinHollywood was eighth with $7.6 million, in line with my $7.1 million estimate. The Quentin Tarantino flick stands at $114 million.
I incorrectly had TheArtofRacingintheRain outside the top ten, but it was ninth with $4.5 million. Two-week gross is $17 million.
The Bruce Springsteen inspired dramedy BlindedbytheLight failed to find an audience in tenth with $4.3 million (I gave it more at $5.8 million).
Finally, Richard Linklater’s Where’dYouGo, Bernadette performed even weaker in 11th with a measly $3.4 million compared to my $5.6 million forecast.
For the second weekend in a row, we have a quintet of new titles populating the marketplace. And like those previous five pictures, all could struggle to break the $20 million mark with some failing to reach double digits. We have the animated sequel TheAngryBirdsMovie2, raunchy preteen comedy GoodBoys, shark sequel 47MetersDown: Uncaged, British musical dramedy BlindedbytheLight, and Richard Linklater directed mystery comedy Where’dYouGo, Bernadette with Cate Blanchett all out. You can peruse my detailed prediction posts on each of them here:
The Birds follow-up debuts tomorrow in theaters. Even with that early start, I believe the Friday to Sunday traditional gross should be enough for it to fly into the top spot. That said, I have it well under the $33 million debut of its 2016 predecessor.
The earnings of Boys and Meters might be similar, but my projection puts the former ahead. There could be a legit battle between these two newcomers with the third frame of Hobbs & Shaw, the sophomore frame of ScaryStoriestoTellintheDark, and the fifth weekend of TheLionKing. In other words, the placing of the top five could be extremely fluid.
I’m anticipating mid single digits for both Blinded and Bernadette, leaving them well outside the top five and behind DoraandtheLostCityofGold and OnceUponaTimeinHollywood.
So while this column is normally estimating the top half of the top 10, I’m doubling it given all the new product:
1. TheAngryBirdsMovie2
Predicted Gross: $17.2 million (Friday to Sunday); $25.4 million (Tuesday to Sunday)
2. GoodBoys
Predicted Gross: $14.3 million
3. Hobbs & Shaw
Predicted Gross: $12.8 million
4. TheLionKing
Predicted Gross: $11.1 million
5. 47MetersDown: Uncaged
Predicted Gross: $10.2 million
6. ScaryStoriestoTellintheDark
Predicted Gross: $10 million
7. DoraandtheLostCityofGold
Predicted Gross: $9.3 million
8. OnceUponaTimeinHollywood
Predicted Gross: $7.1 million
9. BlindedbytheLight
Predicted Gross: $5.8 million
10. Where’dYouGo, Bernadette
Predicted Gross: $5.6 million
BoxOfficeResults (August9–11)
Hobbs&Shaw parked in first for the second weekend with $25.2 million, a smidge below my $27.5 million forecast. The two week tally stands at $108 million.
In a weekend where I assumed DoraandtheLostCityofGold would fare best among the five newcomers, it was ScaryStoriestoTellintheDark achieving that status. It exceeded most expectations at $20.9 million, well beyond my $14.3 million take.
TheLionKing was third with $20.2 million. My prediction? $20.2 million! It now is Disney’s largest earning live action title at $473 million.
Aforementioned Dora was fourth with a middling $17.4 million, falling below my projection of $19.7 million.
OnceUponaTimeinHollywood hit the century mark and rounded out the top five. Earning $11.6 million (I said $11.3 million), the total is a cool $100 million.
TheArtofRacingintheRain premiered in sixth with a meh $8.1 million. Good news for me for the second time as I said $8.1 million.
Melissa McCarthy and Tiffany Haddish learned audiences wouldn’t turn out for them in a crime thriller. The poorly reviewed TheKitchen was seventh with just $5.5 million compared to my more generous $8.3 million prediction.
Finally, BrianBanks opened in 11th with $2.1 million. I was close at $2.3 million.
Blogger’s Note (08/07): My ScaryStories prediction has risen from $10.7 million to $14.3 million
After several weeks of one giant blockbuster hopeful debuting and having the weekend to itself, a quintet of mid tier titles open in this second weekend of August. We have the kid friendly DoraandtheLostCityofGold based on the Nickelodeon series, PG-13 horror flick ScaryStoriestoTellintheDark, Melissa McCarthy/Tiffany Haddish crime thriller TheKitchen, dog tale TheArtofRacingintheRain, and wrongful imprisonment drama BrianBanks all out. You can peruse my detailed prediction posts on all of them here:
Some weekends, it’s fairly easy to project the order of the top five. This isn’t one of them. A couple of things seem highly likely. After a decent start that was still on the bottom end of expectations, Hobbs&Shaw should manage to repeat in first place. I will say a drop of over 50% is where I see it landing in the sophomore frame.
DoraandtheLostCityofGold seems poised to have to biggest premiere of the five newbies. However, my high teens projection puts it in third behind TheLionKing.
I have ScaryStoriestoTellintheDark, TheKitchen, and TheArtofRacingintheRain all in the high single digits to low double digits range and all behind the third weekend of OnceUponaTimeinHollywood.
As for BrianBanks, its lack of promotion and lowly 1500 theater count means my $2.3 million prediction means it shouldn’t even compete for the top five.
So on this weekend of multiple new releases, my top seven take:
1. Hobbs&Shaw
Predicted Gross: $27.5 million
2. TheLionKing
Predicted Gross: $20.2 million
3. DoraandtheLostCityofGold
Predicted Gross: $19.7 million
4. ScaryStoriestoTellintheDark
Predicted Gross: $14.3 million
5. OnceUponaTimeinHollywood
Predicted Gross: $11.3 million
6. TheKitchen
Predicted Gross: $8.3 million
7. TheArtofRacingintheRain
Predicted Gross: $7.8 million
BoxOfficeResults (August2–4)
FastandFurious spin-off Hobbs&Shaw cruised over holdover competition as anticipated, but it couldn’t match the starting earnings of the last several traditional franchise entries. It took in $60 million, under my take of $72.6 million.
TheLionKing was second after two weeks of dominance with $38.5 million, right on pace with my $38.7 million projection. The massive total stands at $431 million.
OnceUponaTimeinHollywood was third in weekend #2 with $20 million, in line with my $20.7 million prediction. The two week haul is $78 million.
Spider–Man: FarFromHome took fourth with $7.9 million (I said $7.1 million) for $360 million overall.
ToyStory4 rounded out the top five with $7.3 million (I was slightly lower with $6.6 million) for a take of $410 million.
Blogger’s Note (08/07): My prediction has increased from $10.7 million to $14.3 million
Based on a series of Alvin Schwartz horror novels geared towards children, ScaryStoriestoTellintheDark opens in theaters next weekend. Co-produced by Guillermo del Toro, the film comes from director André Øvredal who mostly recently made the critically appreciated TheAutopsyofJaneDoe. Cast members include Zoe Colletti, Michael Garza, Gabriel Rush, Austin Abrams, Dean Norris, Gil Bellows, and Lorraine Toussaint.
The concoction of the horror genre marketing to a young audience is a risky one. I’m not confident this mix will result in pleasing box office earnings and I wouldn’t expect the “Stranger Things” crowd to turn out. Even though we’re talking PG-13 here vs. an R rating, I’ll project this performs similarly to what Overlord (which boasted its own known producer J.J. Abrams) did last year.
ScaryStoriestoTellintheDark opening weekend prediction: $14.3 million
For my DoraandtheLostCityofGold prediction, click here:
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