Blogger’s Updates (08/08): Two updates for the newcomers on the eve of their premieres. Bumping It Ends with Us from $39.8 million to $43.8 million and downsizing Borderlands from $11.3 million to $8.1 million.
After the 8th best second weekend of all time at the domestic box office, Deadpool & Wolverine should rule the charts for a third frame. Yet the most serious competition for Ryan Reynolds thus far will come from his wife Blake Lively. That’s courtesy of the romantic drama It Ends with Us based on the bestseller from Colleen Hoover. Its breakout potential could cause it to over perform even beyond my forecast. We also have the video game based sci-fi action comedy Borderlands with Cate Blanchett and Kevin Hart. My detailed prediction posts on both newbies can be found here:
It Ends should begin with impressive numbers. The source material looks to bring in a sizable female audience who have been underserved in these summer months. My low to mid 30s call puts it easily in second and I could envision it going even higher.
I’m not expecting fireworks for Borderlands. Despite its video game series being popular, my low double digits take would place it in fourth behind the fourth go-round for Twisters.
Deadpool & Wolverine should lose about half its sophomore weekend crowd and that would give it high 40s for a third championship session.
Despicable Me 4 may only fall one slot to fifth. The percentage drop should be meager compared to M. Night Shyamalan’s Trap. His latest thriller underwhelmed (more on that below) and I foresee it plummeting around 60% to sixth place.
Here’s how I see that top 6 playing out:
1. Deadpool & Wolverine
Predicted Gross: $49.6 million
2. It Ends with Us
Predicted Gross: $43.8 million
3. Twisters
Predicted Gross: $13.9 million
4. Despicable Me 4
Predicted Gross: $8.6 million
5. Borderlands
Predicted Gross: $8.1 million
6. Trap
Predicted Gross: $6.1 million
Box Office Results (August 9-11)
As mentioned, Deadpool & Wolverine managed the 8th largest weekend #2 with $96.8 million, easily clawing beyond my $84.6 million prediction. The MCU mashup has amassed $395 million in only ten days.
Twisters held tight in second with $22.8 million, blowing past my $18.1 million estimate. In three weeks, the sequel has hit $195 million with $200 million coming this week.
Mr. Shyamalan’s Trap performed in line with predecessors Old and Knock at the Cabin. In third place, the $15.4 million gross was under my $19.2 million projection. This opening is certainly on the lower end of the expected range and the C+ Cinemascore grade suggests the aforementioned large drop is coming.
Despicable Me 4 was fourth with $11.4 million compared to my $9.4 million call. The five-week total is $314 million.
Inside Out 2 rounded out the top five with $6.8 million for $626 million so far in eight weeks. I incorrectly had it outside the high five.
That’s because the family friendly and poorly reviewed Harold and the Purple Crayon couldn’t draw its crowd. With $6 million in sixth place, it fell under my $7.6 million prediction.
And that does it for now, folks! Until next time…