Coco Box Office Prediction

Blogger’s Note (11/21): On the eve of its premiere, I’m revising my estimate up a bit from $50.5 million in the three-day to $54.1 million and $74.6 million for the five-day.

Disney/Pixar looks to brings hordes of family audiences in over the Thanksgiving holiday once again when Coco debuts next Wednesday. The musical fantasy centers around the Mexican holiday Day of the Dead and features the voices of Anthony Gonzalez, Gael Garcia Bernal, Benjamin Bratt, and Edward James Olmos. It’s directed by Lee Unkrich, who last made Toy Story 3 for the studio.

The animated flick is already setting box office records in Mexico, which should be no major surprise given its setting. Reviews (as they typically are for Pixar) are solid with a current 96% Rotten Tomatoes score.

So how well will Coco perform stateside? Looking over the history of Disney’s Thanksgiving releases, there are several models to choose from. On the high-end, 2013’s Frozen took in $67.3 million for the three-day traditional Friday to Sunday portion of the weekend and $93.9 million for the five-day Wednesday to Sunday gross. On the low-end, 2015’s The Good Dinosaur only managed $39.1 million from Friday to Sunday and $55.4 million for the five-day. I don’t believe Coco will achieve the Frozen peak or the Dinosaur low.

Going back to just last year, Moana earned $56.6 million for the three-day and $82 million from Wednesday-Sunday. That would be on the higher end of expectations here, but it’s certainly feasible. Like Moana, our 2017 Disney offering has good buzz and looks to be the front-runner for Best Animated Feature at the Oscars.

Yet I believe it may fall a bit below that and the best model I see goes back seven years to Tangled, which took in $48.7 million for the three-day and $68.7 million for the five-day. I’ll estimate Coco gets just above that.

Coco opening weekend prediction: $54.1 million (Friday to Sunday), $74.6 million (Wednesday to Sunday)

For my Roman J. Israel, Esq. prediction, click here:

https://toddmthatcher.com/2017/11/19/roman-j-israel-esq-box-office-prediction/

Oscar Watch: Coco

Ahead of its Thanksgiving weekend stateside debut, Pixar’s Coco has screened for critics and as is par for the course for the studio, reviews are exceedingly positive. The concept of the latest creation is centered around Mexico’s Day of the Dead holiday. Early critical reaction suggests it brings Pixar’s typical blend of heart and humor. Lee Unkrich, who co-directed Monsters Inc. and Finding Nemo and branched out solo with Toy Story 3 is behind the camera. Voices included Anthony Gonzalez, Gael Garcia Bernal, Benjamin Bratt, and Edward James Olmos.

Since 2001 when the Academy created the Best Animated Feature category, Pixar has won eight times. The most recent was two years ago for Inside Out. So let’s get this out of the way right now – Coco is unquestionably the major front runner not just for a nomination in that race, but to win.

The real question is whether or not it stands a chance at sneaking into the Best Picture race. Only two of the studio’s works have – Up in 2009 and Toy Story 3 the following year. The answer is probably not. While notices out this weekend are strong, it will likely follow the normal path of contending only in the animated portion of the evening’s festivities.

My Oscar Watch posts will continue…