Box Office Predictions: February 7-9

The Lego Movie should be poised to take the box office by storm next weekend and end the three week reign of Ride Along at the top spot. In fact, there are two other newbies entering the marketplace on Friday as George Clooney’s The Monuments Men and Vampire Academy both debut. You can find my detailed prediction posts on each here:

https://toddmthatcher.com/2014/02/02/the-lego-movie-box-office-prediction/

https://toddmthatcher.com/2014/02/02/the-monuments-men-box-office-prediction/

https://toddmthatcher.com/2014/02/02/vampire-academy-box-office-prediction/

My estimates reflect a belief that Lego will open with very healthy results while The Monuments Men will have a middling premiere with a rather weak opening for Vampire Academy. The new pictures should occupy the top three slots with holdovers Ride Along and Frozen in a tight race for fourth place.

And, with that, my predictions for the upcoming weekend’s top five:

1. The Lego Movie

Predicted Gross: $54.2 million

2. The Monuments Men

Predicted Gross: $16.1 million

3. Vampire Academy

Predicted Gross: $8.4 million

4. Ride Along

Predicted Gross: $6.9 million (representing a drop of 43%)

5. Frozen

Predicted Gross: $6.6 million (representing a drop of 25%)

Box Office Results (January 31-February 2)

The Super Bowl weekend brought an expected quiet frame at multiplexes. As predicted, Ride Along held #1 for its third weekend with $12 million, just above my $11.3M estimate. Disney’s Frozen, with its new sing-along version, was second with $8.9 million – below my $10.7M projection.

The Zac Efron comedy That Awkward Moment took third with an OK $8.7 million for its debut, barely above my $8M projection. The Nut Job was fourth with $7.2 million, right in line with my $7.5M estimate. Lone Survivor took fifth with $7 million (I had it outside the top five).

Where I went wrong was giving Jason Reitman’s Labor Day too much credit. The Kate Winslet/Josh Brolin drama managed only a seventh place debut with $5.1 million, well below my $8.8M projection.

As always, I’ll have early updates posted on the blog’s Facebook page Saturday with final results Monday. And on Sunday – I’ll have projections for all four openings over Valentine’s/President’s Day weekend: Robocop, About Last Night, Endless Love, and Winter’s Tale. Until next time!

Vampire Academy Box Office Prediction

On Friday, Vampire Academy attempts to bring in teen audiences with its mix of fantasy and comedy. It’s based on a bestselling 2007 novel and comes from director Mark Waters, mostly known for his successes with Lindsay Lohan in Freaky Friday and Mean Girls. The cast mostly consists of unknowns.

Vampire Academy would love to see an opening gross similar to that of Warm Bodies, which opened in early February last year to a $20 million start. The other scenario could be a debut in line with Beautiful Creatures, which also opened in February 2013 to only $7.5 million. My gut tells me the latter is more likely.

The picture just doesn’t seem to have much traction and the marketing campaign has been rather quiet. While it could eek past double digits, I think Vampire Academy falls short of that for a lackluster premiere.

Vampire Academy opening weekend prediction: $8.4 million

For my prediction on The Lego Movie, click here:

https://toddmthatcher.com/2014/02/02/the-lego-movie-box-office-prediction/

For my prediction on The Monuments Men, click here:

https://toddmthatcher.com/2014/02/02/the-monuments-men-box-office-prediction/