April 21-23 Box Office Predictions

The Super Mario Bros. Movie should rule the charts for a third weekend as Evil Dead Rise and Guy Ritchie’s The Covenant open in wide release. You can peruse my detailed prediction posts on the newcomers here:

Evil Dead Rise appears headed for a second place showing. However, the fifth pic in the horror franchise that started over 40 years ago is unlikely to match the mid-twenties haul that its 2013 predecessor managed. That’s despite strong reviews. Some recent horror saturation might mean a low to mid teens premiere.

As for Afghanistan War drama The Covenant with Jake Gyllenhaal, this is a genre that often struggles for eyeballs. It could certainly outpace my mid single digits projection (which should still be good for third), but my gut says this won’t impress.

Spots 4-8 should be holdovers whose difference could be less than a million bucks. I have John Wick: Chapter 4 leading that group with Renfield having the biggest percentage drop and coming in 8th.

Some other notes before I get to the power player. The historical drama Chevalier is slated to come out on around 1200 screens. I think the ceiling could be $2.5 million and I didn’t do an individual post for it.

Then there’s Beau is Afraid. Ari Aster’s three-hour opus with Joaquin Phoenix is garnering some raves and some derision from critics. It had a sizzling limited debut on only 4 screens. Beau is opening wider this weekend, but I’ve yet to see a theater count. Depending on how many venues it’s playing in, it could pop up in the top 5. However, I can’t make an educated guesstimate (yet) until I see a number. **Update (04/19): I’ve now done a prediction for this since a theater count is released:

As for the third frame of Mario, I’ve got it falling in the high 30s to low 40s for a mid to high 5os gross. My prediction gives it the ninth best third weekend of all time after it just had the seventh largest second one. I’ll give this caveat: I’ve been low for two weeks in a row on this pic.

So with all that said, here’s my look at the top 8:

1. The Super Mario Bros. Movie

Predicted Gross: $54.8 million

2. Evil Dead Rise

Predicted Gross: $16.7 million

3. Guy Ritchie’s The Covenant

Predicted Gross: $5.6 million

4. John Wick: Chapter 4

Predicted Gross: $4.7 million

5. The Pope’s Exoricst

Predicted Gross: $4.6 million

6. Air

Predicted Gross: $4.6 million

**7. Beau is Afraid

Predicted Gross: $4.4 million (ADDED PREDICTION**)

8. Dungeons & Dragons: Honor Among Thieves

Predicted Gross: $4.3 million

9. Renfield

Predicted Gross: $3.9 million

Box Office Results (April 14-16)

It’s a Nintendo Cinematic Universe and we’re just living in it as The Super Mario Bros. Movie once again exceeded expectations in its sophomore frame. Illumination’s animated phenomenon piped in another $92.3 million, far exceeding my $74.9 million take. The two-week tally is an astonishing $353 million. There is a real possibility that this could end up as the highest domestic grosser of 2023.

Russell Crowe’s horror tale The Pope’s Exorcist surprisingly was second with $9 million, edging past my $7.4 million forecast. With a reported $18 million budget, that’s not too shabby though hardly glorious.

John Wick: Chapter 4 was third with $8 million (in range with my $8.4 million call). It’s up to $160 million after 4 weeks.

Spooky comedy Renfield with Nicolas Cage as Dracula was anticipated to see second place, but it wasn’t to be. The fourth place showing at $8 million fell below my $12.2 million estimate. With a fairly sucky B- Cinemascore, look for it to fade quickly.

Air was fifth with $7.8 million in its second weekend. I thought it would hold better and went with $9.5 million. Nevertheless its $33 million total thus far is solid for an adult drama.

Dungeons & Dragons: Honor Among Thieves was sixth with $7.5 million (I said $6.9 million) for a so-so $74 million after three weeks.

Toho’s Japanese animated fantasy Suzume couldn’t live up to previous titles from the distributor. It was seventh with $5 million and I was more generous at $8.7 million.

I never did an official prediction for Mafia Mamma with Toni Collette, but I said the poorly reviewed comedy would be lucky to make $2 million. Well, I guess it was lucky because that’s exactly what it did for 8th.

And that does it for now, folks! Until next time…

***In the meantime, catch my weekly podcast talking box office at Movies at the Speed of Speculation (wherever you stream!).

April 14-16 Box Office Predictions

Those animated Nintendo plumbers should dominate the box office once again after a massive Easter haul, but there are newcomers to ponder. We have horror comedy Renfield with Nicolas Cage and Nicholas Hoult, less funny horror tale The Pope’s Exorcist featuring Russell Crowe, and Japanese animated fantasy Suzume. You can peruse my detailed prediction posts on that trio here:

Nothing will approach the sophomore frame for The Super Mario Bros. Movie, which soared in its first five days of release (more on that below). The question is not whether it will remain #1 (it will easily), but how far it falls. With an A Cinemascore and no competition for families, I’ll say it drops in the 50% range.

Renfield is garnering pretty decent reviews and a double digits to low teens output should allow it to be the runner-up. Suzume is a little trickier. Other Toho titles have exceeded $10 million for their beginnings and this could do the same. I’m projecting it a tad under for a fourth place showing behind the sophomore weekend for Air (which should have a nice hold).

The Pope’s Exorcist is also a bit of a head scratcher. Horror flicks can certainly over perform and this did decent business overseas this past weekend. Yet with Renfield providing a diversion for eyeballs, this might not even make the top 5.

Finally, I’ll dispense with Mafia Mamma. This Bleecker Street comedy stars Toni Collette and seems to be flying far under the radar. I didn’t do an individual prognosis post for it and haven’t seen a screen count. Given the distributor’s lack of success with earlier projects, this might be lucky to hit $2 million. That would put it nowhere near the high five.

Given that numbers 3-7 especially could be close, I’ll give you my outlook for those spots:

1. The Super Mario Bros. Movie

Predicted Gross: $74.9 million

2. Renfield

Predicted Gross: $12.2 million

3. Air

Predicted Gross: $9.5 million

4. Suzume

Predicted Gross: $8.7 million

5. John Wick: Chapter 4

Predicted Gross: $8.4 million

6. The Pope’s Exorcist

Predicted Gross: $7.4 million

7. Dungeons & Dragons: Honor Among Thieves

Predicted Gross: $6.9 million

Box Office Results (April 7-9)

Illumination Entertainment doesn’t really miss when it comes to putting out animated blockbusters (think Despicable Me, Minions, Sing, The Secret Life of Pets franchises). Now they clearly have a host of Nintendo properties that will shower them with coins. The Super Mario Bros. Movie vastly exceeded expectations with $146.3 million from Friday to Sunday and $204.6 million since its Wednesday premiere. That is, to say the least, better than my respective estimates of $98.6 million and $137.7 million. The temperature was clearly right for its massive breakthrough performance as its global $377 million gross is the best ever for an animated feature.

John Wick: Chapter 4 stayed put in second with $14.4 million (on target with my $14.6 million call). The three-week total stands at $146 million.

Ben Affleck’s Air rode a wave of rising buzz to impressive numbers. It made $14.4 million for third with $20.2 million since its Wednesday start. The sports drama managed to top my takes which were $12.7 million and $18.9 million. As mentioned, this should hold up well in the coming weekends.

Dungeons & Dragons: Honor Among Thieves was the biggest victim of the Mario wave. In its second weekend, the adventure tumbled 63% to $13.8 million. I was more optimistic with $16.8 million. The ten-day domestic tally is $61 million as its future as a franchise is murky.

Scream VI was fifth with $3.4 million. I incorrectly had it outside the top five as it crossed the century mark after five weeks with $103 million.

Finally, faith-based drama His Only Son failed to capitalize on the religious holiday with $2.8 million for sixth. I thought it might do a bit better in frame #2 and said $3.8 million. It’s made $10 million.

Check out my podcast by searching Movies at the Speed of Speculation wherever you stream!

Until next time…

Oscar Predictions: The Super Mario Bros. Movie

The Super Mario Bros. Movie is out tomorrow and looks to rule the Easter holiday frame. While big money is about to flow through the pipeline, reviews are more of the mixed variety. The Illumination Entertainment animated production of the Nintendo property sits at 56% on Rotten Tomatoes.

This is the 13th feature from the studio. Of the previous dozen, only one (2013’s Despicable Me 2) has managed a Best Animated Feature mention. Illumination’s titles generate coins, but not nominations. That doesn’t look to change with Mario and Luigi’s new adventure. My Oscar Prediction posts will continue…

April 7-9 Box Office Predictions

Blogger’s Update (04/05): I am revising my estimate for Mario slightly up from $92.6M for the three-day to $98.6M and from $128.7M for the five-day to $137.7M

The Easter weekend starts early with Illumination Entertainment’s The Super Mario Bros. Movie and Ben Affleck’s sports drama Air rising in multiplexes on Wednesday. My detailed prediction posts on the newcomers can be accessed here:

It’s Mario that should have no trouble ruling the holiday frame. Coming from the studio behind the massive Despicable Me, Minions, and Sing franchises, this is likely to spawn another one. I’ve got it topping $90 million for the traditional Friday to Sunday portion and falling just shy of $130 million during its first five days.

Air could certainly exceed forecasts with its strong reviews and frequent promotion during the March Madness tournament. I’m projecting a low double digits output for the three-day and high teens for the five. The Friday to Sunday take would place it fourth. Expect it to have sturdy holds in subsequent weekends.

Dungeons & Dragons: Honor Among Thieves may see a mid to high 50s dip in its sophomore frame while John Wick: Chapter 4 might experience a high 40s to 50% percentage drop. That would mean they fall a spot to 2nd and 3rd, respectively.

After a slightly better than anticipated beginning, His Only Son could take advantage of the Easter weekend with a l0w 30s slide for fifth.

Here’s how I see it playing out:

1. The Super Mario Bros. Movie

Predicted Gross: $98.6 million (Friday to Sunday); $137.7 million (Wednesday to Sunday)

2. Dungeons & Dragons: Honor Among Thieves

Predicted Gross: $16.8 million

3. John Wick: Chapter 4

Predicted Gross: $14.6 million

4. Air

Predicted Gross: $12.7 million (Friday to Sunday); $18.9 million (Wednesday to Sunday)

5. His Only Son

Predicted Gross: $3.8 million

Box Office Results (March 31-April 2)

Dungeons & Dragons: Honor Among Thieves matched or barely surpassed most prognostications with $37.2 million for the gold. That’s beyond my $32.7 million call. It’s a decent opening though not spectacular considering the reported $150 million budget (minus promotion). Factoring in overseas earnings, however, it might still spawn a franchise.

John Wick: Chapter 4 was second after its series best start. Down an understandable 62% at $28.3 million (I went a little higher at $31.5 million), the ten-day haul is $123 million.

Faith-based drama His Only Son, on less than 2000 screens, managed a sturdy $5.5 million (I was lower at $3.8 million). As mentioned, this may experience the lowest decline of the holdovers coming up.

Spots 4-6 were holdover sequels with Scream VI in fourth at $5.3 million compared to my $4.2 million projection. The tally is nearly at nine digits with $98 million.

Creed III was fifth with $5 million (I said $4.6 million) to bring its total to $148 million.

Shazam! Fury of the Gods was sixth at $4.6 million, in line with my $4.3 million forecast for a lowly $53 million (which is was its 2019 predecessor opened with).

Check out my podcast where I talk all things box office by searching “Movies at the Speed of Speculation” at your favorite podcasting engine…

And that’s all for now, folks! Until next time…

Air Box Office Prediction

Amazon Studios hope adults are going for a night on the town when Air debuts on Wednesday, April 5th. The fifth directorial feature from Ben Affleck recounts the risky decision by Nike to develop a shoe based around an NBA rookie named Michael Jordan. SPOILER: It turned out well. Ben’s Good Will Hunting cowriter Matt Damon, as salesman Sonny Vaccaro, joins his pal Affleck (who plays company cofounder Phil Knight). The ensemble cast includes Jason Bateman, Marlon Wayans, Chris Messina, Chris Tucker, Matthew Maher, and real life married couple Viola Davis and Julius Tennon as MJ’s parents.

Solid buzz greeted the project when it debuted at South by Southwest. Air sports a 97% Rotten Tomatoes score and it could even be an awards player several months down the road. Adult dramas have faced a tough road recently though A Man Called Otto was a 2023 bright spot in the genre.

The connection to MJ and the star power could give this a lift over the five-day Easter frame. Amazon chose to go full theatrical and not simultaneously release on their streaming service. That is a vote of confidence and TV ads have played frequently during March Madness (in addition to a Super Bowl slot).

Some parents with 80s nostalgia might be distracted taking their kiddos to The Super Mario Bros. Movie. Yet I’ll say this manages to top $10 million over the traditional three-day with mid to high teens for the extended holiday.

Air opening weekend prediction: $12.7 million (Friday to Sunday); $18.9 million (Wednesday to Sunday)

For my The Super Mario Bros. Movie prediction, click here:

The Super Mario Bros. Movie Box Office Prediction

Blogger’s Update (04/05): I am revising my estimate slightly up from $92.6M for the three-day to $98.6M and from $128.7M for the five-day to $137.7M

Universal and Illumination hopes The Super Mario Bros. Movie earns a lot of coinage when it debuts Wednesday, April 5th. The animated adaptation of the wildly influential and popular Nintendo game (and numerous spin-offs) comes from the Teen Titans! Go team of Aaron Horvath and Michael Jelenic. Chris Pratt and Charlie Day voice the iconic Mario and Luigi with Anya Taylor-Joy as the Princess. Other performers behind the mic include Jack Black, Keegan Michael-Key, Seth Rogen, Fred Armisen, Sebastian Maniscalco, and Charles Martinet (who voiced the plumbers in the original 80s game).

Given how huge this property has been for decades, the lack of cinematic treatments is a little surprising. Nintendo, however, is leery of licensing for adaptations. That might have something to do with 1993’s Super Mario Bros,, the live-action version with Bob Hoskins, John Leguizamo, and Dennis Hopper that critics scorched. It bombed upon arrival that summer when the Jurassic dinosaurs ruled the season.

It’s probably a safe assumption that Illumination won’t drop the ball with the moneymaking potential of this franchise. They’ve repeatedly proven their moneymaking abilities with the Despicable Me and Sing series and more.

Arriving over the five-day Easter holiday, Mario should capitalize on youngsters being out of school and the adults who owned the various iterations of the game attending. This is one “kid’s pic” where many of the parents will be cool with tagging along.

Over the Wednesday to Sunday frame, I believe $100 million plus could be in the pipeline. It might even get to nine digits over the traditional weekend.

The Super Mario Bros. Movie opening weekend prediction: $98.6 million (Friday to Sunday); $137.7 million (Wednesday to Sunday)

For my Air prediction, click here: