Tag: Smile

Smile Box Office Prediction

Paramount Pictures is hoping that horror fans are ready to Smile on September 30th. The supernatural fright fest marks the directorial debut of Parker Finn with a cast including Sosie Bacon (daughter of Kevin Bacon and Kyra Sedgwick), Jessie T. Usher, Kyle Gallner, Caitlin Stasey, Kal Penn, and Rob Morgan.

This is a genre that’s been well served in September with Barbarian and Pearl (and The Invitation in late August). The trend will continue with Halloweens Ends in mid-October. There could be a bit of fatigue, but Smile may have a feather in its cap. The mysterious and creepy teaser spot played all summer long in front of a little film called Top Gun: Maverick… the one that’s made over $700 million domestically.

A premiere in the $20 million range is certainly possible. However, I’ll say high teens is where this lands.

Smile opening weekend prediction: $18.7 million

For my Bros prediction, click here:

Bros Box Office Prediction

Barbarian Box Office Prediction

The fall movie season kicks off in horrific fashion with Barbarian, Zach Cregger’s directorial debut which premiered at Comic-Con in July to solid buzz. Whether its festival reaction translates to positive box office numbers is questionable.

Georgina Campbell, Bill Skargard (who’s had huge success in the genre with It and its sequel), and Justin Long star in a pic whose plot is being kept rather secretive. Early word-of-mouth suggests horror fans might be best served by entering this one cold.

September is not looking overly encouraging for blockbuster possibilities. It is, however, filled with scary flicks. Barbarian starts the trend with Pearl out a week later and Smile arriving at month’s end. Barbarian needs that chatter from its screenings to seep into the mainstream and I’m not sure it has. One comp could be Malignant, which premiered on the same post Labor Day weekend last year. It made just over $5 million though it was simultaneously streaming on HBO Max.

This should benefit a little from being theatrical only. I’ll say Barbarian will be lucky to make close to double digits, but may to settle for $6-8 million.

Barbarian opening weekend prediction: $7.1 million