Box Office Predictions: May 16-18

It’s the battle of AMC stars Bryan Cranston and Jon Hamm as the summer season rolls along entering weekend #3 with monster flick Godzilla and Disney sports drama Million Dollar Arm entering the marketplace. You can peruse my detailed prediction posts on each here:

https://toddmthatcher.com/2014/05/11/godzilla-box-office-prediction/

https://toddmthatcher.com/2014/05/11/million-dollar-arm-box-office-prediction/

Godzilla with Cranston should very easily dominate while a more interesting scenario could play out for the runner-up spot. Last weekend’s champ Neighbors had a bigger than expected opening (more on that below), however it received only a B Cinemascore grade which is lower than I would’ve thought. That means it could be in store for a larger sophomore drop-off than I might have earlier anticipated. This could set it up for a close showdown with Million Dollar Arm, starring Hamm.

As for the rest of the top five, The Amazing Spider-Man 2 should experience another healthy fall in its third weekend while The Other Woman rounds out the group.

And with that, my predictions for the weekend’s top five:

1. Godzilla

Predicted Gross: $77.3 million

2. Neighbors

Predicted Gross: $24.3 million (representing a drop of 50%)

3. Million Dollar Arm

Predicted Gross: $23.4 million

4. The Amazing Spider-Man 2

Predicted Gross: $16.6 million (representing a drop of 53%)

5. The Other Woman

Predicted Gross: $5.7 million (representing a drop of 43%)

Box Office Results (May 9-11)

The Seth Rogen/Zac Efron comedy Neighbors scored a truly impressive debut with $49 million, well above my $37.3M projection. The well-reviewed frat pic scored the fifth highest R rated comedy opening of all time, after The Hangover Part II, Sex and the City, Ted, and Jackass 3-D.

Dropping to second was The Amazing Spider-Man 2, plummeting a healthy 61% with $35.5 million, below my $40.6M estimate. The Spidey sequel has not met expectations domestically and it’s on course to certainly be the lowest grossing pic in the franchise yet. Sony and Marvel might be in for a major brainstorming session in order for the planned third and fourth installments to reverse this troubling trend.

The Other Woman with Cameron Diaz was third with $9.6 million in weekend #3, holding up stronger than my $7.6M prediction. In fourth, Heaven Is for Real also performed better than my prediction with my $7.4 million (I said $5M). The fifth and sixth spots went to sequel holdovers that I didn’t include in my top six estimates: Captain America: The Winter Soldier took in $5.7 million and Rio 2 made $5 million.

This means the other two newbies this weekend posted lackluster results. The faith based Moms’ Night Out was seventh with $4.3 million, slightly under my $5.1M projection. The animated Legends of Oz: Dorothy’s Return tanked in eighth with $3.7 million, below my moderate $5.7M estimate.

That’s all for now. folks!

 

Million Dollar Arm Box Office Prediction

Disney will attempt some counterprogramming this weekend as the studio opens its real life sports drama Million Dollar Arm starring “Mad Men” lead Jon Hamm. The pic is based on the story of sports agents traveling to India to recruit future major league baseball players. The supporting cast includes Bill Paxton, Alan Arkin, and Life of Pi actor Suraj Sharma.

The studio behind Million Dollar Arm is no stranger to marketing sports related dramas. Both Miracle in 2004 and Invincible in 2006 performed well and got off the ground with $19M and $17M debuts, respectively. Arm has received a solid marketing campaign and might serve as a good alternative to those not watching Godzilla stomp back into theaters. Having Jon Hamm featured in his first true lead role doesn’t hurt either and word of mouth is positive, with Disney claiming this is one of its highest testing pictures in years.

The grosses I previously mentioned for Miracle and Invincible should be the likely low mark for what this can achieve. However, I suspect a gross in the low to mid 20s is even more possible.

Million Dollar Arm opening weekend prediction: $23.4 million

For my Godzilla prediction, click here:

https://toddmthatcher.com/2014/05/11/godzilla-box-office-prediction/