Baywatch Box Office Prediction

Will audiences be ready for Baywatch when it debuts over Memorial Day weekend?

The action/comedy is, of course, a reboot of the 90s TV show that ruled the syndication waves and improbably became one of the biggest programs across the world. This version of Baywatch has more intentional humor and it’s R rated. Dwayne Johnson and Zac Efron headline with Alexandra Daddario and Priyanka Chopra costarring. Seth Gordon, director of Horrible Bosses and Identity Thief, is behind the camera. And, yes, David Hasselhoff and Pamela Anderson are said to cameo.

Last month, Paramount moved the release date from Friday to Thursday so my estimate here is for its five-day haul over the holiday frame. Besides the brand familiarity, Baywatch‘s biggest asset is Johnson, who’s had a stellar track record as of late (he’s also been garnering publicity for apparent political aspirations in the future).

The studio is clearly going for a Jump Street vibe here. This would be fortunate to make the $57 million accomplished by 22 Jump Street in its first five days. I don’t think it will get there. Some moviegoers may be inclined to check out Jack Sparrow and the buzz here feels less substantial than for the Channing Tatum/Jonah Hill series.

I’ll predict Baywatch hits high 30s to low 40s for a second place showing behind Pirates.

Baywatch opening weekend prediction: $39.4 million (Thursday to Monday prediction)

For my Pirates of the Caribbean, Dead Men Tell No Tales prediction, click here:

https://toddmthatcher.com/2017/05/18/pirates-of-the-caribbean-dead-men-tell-no-tales-box-office-prediction/

The Boss Movie Review

There’s a through line that’s marked a number of Melissa McCarthy vehicles since her Oscar-nominated turn in 2011’s Bridesmaids. Take the greatly talented comedic actress, give her a mostly unpleasant character, establish a backstory that makes her somewhat sympathetic, and hope audiences eat it up. These rules have generally applied to Identity Thief, The Heat, and Tammy. None of them have been terribly impressive due to weak material. This applies to The Boss as well.

Reuniting with her Tammy director Ben Falcone (who’s also her husband), McCarthy is self-made mogul Michelle Darnell. She’s a ruthless investor who sells out arenas with her take no prisoners business advice. Kristen Bell is Claire, her overloaded executive assistant who isn’t even allowed that lofty sounding title. When Michelle’s actions land her a short stint in Club Fed for insider trading, she’s back to square one and dependent on her old subordinate for lodging. That means crashing on the sofa in a crowded apartment with Claire’s young daughter (Ella Anderson). A trip with that child to a Girl Scout type meeting gives Michelle her first post felony money making idea: take Claire’s delicious brownie making skills, market them with a team of cute kids selling them, and work her way back up the corporate ladder.

Along the way, Michelle clashes with some of her new minions parents (most humorously with Annie Mumolo’s tightly wound Mom). These clashes even lead to an Anchorman style no holds barred brawl (Will Ferrell and Adam McKay are producers). The title character also deals with some of her own movie backstory demons. When she was young, Michelle bounced from one unhappy foster home to the next and has no sense or need in her view for family. Claire and daughter threaten to upset that apple cart.

There’s also the matter of her business rival  Renault, former lover and wannabe samurai Renault (Peter Dinklage) trying to shut her burgeoning brownie enterprise down. His character is as bizarre as he sounds, but the “Game of Thrones” star does throw himself into it with gusto. A superfluous subplot involves Claire trying to get her groove back with a kind co-worker (Tyler Lapine).

The Boss veers between wildly broad characters and physical comedy (which McCarthy and her stunt double are quite good at) and attempts at heart string pulling that falls flat. McCarthy’s abilities were proven nearly six years ago in one Bridesmaids scene where she told Kristin Wiig to get her act together. It was a brilliant scene that I suspect is responsible for that Oscar nod. Unfortunately, by now, McCarthy’s act is getting disappointingly familiar and the material she’s giving herself is forgettable.

** (out of four)

2013: The Year of Melissa McCarthy

In the summer of 2011, the star of the CBS sitcom “Mike and Molly” Melissa McCarthy broke through to moviegoers in grand fashion with her supporting role in Bridesmaids. The film was a smash, grossing $169 million and earning McCarthy a rare Supporting Actress Oscar nomination for a comedic role.

After that terrific Bridesmaids part, McCarthy pretty much sat 2012 out with just a small part in Judd Apatow’s This Is 40. 2013 is a different story and this year has solidified McCarthy’s standing as Hollywood’s most bankable funny girl.

February’s Identity Thief with Jason Bateman would put her box office abilities to the test. It received mostly poor reviews and gave McCarthy her first starring role. The result? Thief grossed a fabulous $134 million. Critics may not have been on its side, but audiences were.

In June, McCarthy would pair up with Sandra Bullock in the buddy cop flick The Heat and it managed to accelerate the star’s box office cache. The Heat earned $159 million giving McCarthy two laugh fests that easily crossed the century mark domestically.

Technically, there were three pics featuring her that crossed that milestone. McCarthy had a small role in The Hangover Part III, which made $112 million but was considered a financial disappointment. However, its subpar performance had nothing to do with McCarthy.

In addition to her work on her sitcom, 2014 will see McCarthy on the silver screen with two promising projects. There’s St. Vincent de Van Nuys which pairs her with bonafide comedic legend Bill Murray. July 4th brings us Tammy, a road trip pic that also features Susan Sarandon, Dan Aykroyd, and Kathy Bates.

Bridesmaids proved that McCarthy had the potential to be a major film star. Her movies in 2013 turned that potential into reality and it earns her a deserved spot on the list of performers who had a big impact this year.

My final entry in this blog series arrives tomorrow with an actor who was everywhere in 2013 from a famous yellow bricked land to… brilliantly spoofing a famous rapper’s ridiculous video?