April 21-23 Box Office Predictions

The Super Mario Bros. Movie should rule the charts for a third weekend as Evil Dead Rise and Guy Ritchie’s The Covenant open in wide release. You can peruse my detailed prediction posts on the newcomers here:

Evil Dead Rise appears headed for a second place showing. However, the fifth pic in the horror franchise that started over 40 years ago is unlikely to match the mid-twenties haul that its 2013 predecessor managed. That’s despite strong reviews. Some recent horror saturation might mean a low to mid teens premiere.

As for Afghanistan War drama The Covenant with Jake Gyllenhaal, this is a genre that often struggles for eyeballs. It could certainly outpace my mid single digits projection (which should still be good for third), but my gut says this won’t impress.

Spots 4-8 should be holdovers whose difference could be less than a million bucks. I have John Wick: Chapter 4 leading that group with Renfield having the biggest percentage drop and coming in 8th.

Some other notes before I get to the power player. The historical drama Chevalier is slated to come out on around 1200 screens. I think the ceiling could be $2.5 million and I didn’t do an individual post for it.

Then there’s Beau is Afraid. Ari Aster’s three-hour opus with Joaquin Phoenix is garnering some raves and some derision from critics. It had a sizzling limited debut on only 4 screens. Beau is opening wider this weekend, but I’ve yet to see a theater count. Depending on how many venues it’s playing in, it could pop up in the top 5. However, I can’t make an educated guesstimate (yet) until I see a number. **Update (04/19): I’ve now done a prediction for this since a theater count is released:

As for the third frame of Mario, I’ve got it falling in the high 30s to low 40s for a mid to high 5os gross. My prediction gives it the ninth best third weekend of all time after it just had the seventh largest second one. I’ll give this caveat: I’ve been low for two weeks in a row on this pic.

So with all that said, here’s my look at the top 8:

1. The Super Mario Bros. Movie

Predicted Gross: $54.8 million

2. Evil Dead Rise

Predicted Gross: $16.7 million

3. Guy Ritchie’s The Covenant

Predicted Gross: $5.6 million

4. John Wick: Chapter 4

Predicted Gross: $4.7 million

5. The Pope’s Exoricst

Predicted Gross: $4.6 million

6. Air

Predicted Gross: $4.6 million

**7. Beau is Afraid

Predicted Gross: $4.4 million (ADDED PREDICTION**)

8. Dungeons & Dragons: Honor Among Thieves

Predicted Gross: $4.3 million

9. Renfield

Predicted Gross: $3.9 million

Box Office Results (April 14-16)

It’s a Nintendo Cinematic Universe and we’re just living in it as The Super Mario Bros. Movie once again exceeded expectations in its sophomore frame. Illumination’s animated phenomenon piped in another $92.3 million, far exceeding my $74.9 million take. The two-week tally is an astonishing $353 million. There is a real possibility that this could end up as the highest domestic grosser of 2023.

Russell Crowe’s horror tale The Pope’s Exorcist surprisingly was second with $9 million, edging past my $7.4 million forecast. With a reported $18 million budget, that’s not too shabby though hardly glorious.

John Wick: Chapter 4 was third with $8 million (in range with my $8.4 million call). It’s up to $160 million after 4 weeks.

Spooky comedy Renfield with Nicolas Cage as Dracula was anticipated to see second place, but it wasn’t to be. The fourth place showing at $8 million fell below my $12.2 million estimate. With a fairly sucky B- Cinemascore, look for it to fade quickly.

Air was fifth with $7.8 million in its second weekend. I thought it would hold better and went with $9.5 million. Nevertheless its $33 million total thus far is solid for an adult drama.

Dungeons & Dragons: Honor Among Thieves was sixth with $7.5 million (I said $6.9 million) for a so-so $74 million after three weeks.

Toho’s Japanese animated fantasy Suzume couldn’t live up to previous titles from the distributor. It was seventh with $5 million and I was more generous at $8.7 million.

I never did an official prediction for Mafia Mamma with Toni Collette, but I said the poorly reviewed comedy would be lucky to make $2 million. Well, I guess it was lucky because that’s exactly what it did for 8th.

And that does it for now, folks! Until next time…

***In the meantime, catch my weekly podcast talking box office at Movies at the Speed of Speculation (wherever you stream!).

Evil Dead Rise Box Office Prediction

Evil Dead Rise books passage into multiplexes ten years after Sam Raimi’s franchise was rebooted the first time around to lively box office results. Like its 2013 predecessor (which this is not a sequel to), it premiered to praise at South by Southwest in March. Lee Cronin directs a cast including Lily Sullivan, Alyssa Sutherland, and Morgan Davies.

The original Evil Dead from 1981, its 1987 sequel, and 1993’s Army of Darkness from Raimi and star Bruce Campbell are horror comedy classics with deeply devoted followings. When Fede Álvarez’s reboot arrived a decade ago, it received some criticism for lacking the humor of the original trilogy. Nevertheless it debuted to $25 million and that turned out to be a front loaded start as it ended with $54 million domestically.

Rise‘s reviews are far stronger with a Rotten Tomateos score of 94% (compared to 63% for 2013’s effort). While audiences have certainly seen their share of the genre as of late with Scream VI, Renfield, and The Pope’s Exorcist, the brand name and solid buzz might mean $20 million plus is doable. That said, the market is feeing oversaturated and low to mid teens could be the result.

Evil Dead Rise opening weekend prediction: $16.7 million

For my Guy Ritchie’s The Covenant prediction, click here:

For my Beau Is Afraid prediction, click here:

The Pope’s Exorcist Box Office Prediction

Not to be confused with The Pope’s Sous-Chef or The Pope’s Orthopedic Surgeon, Sony Pictures gives us The Pope’s Exorcist on April 14th. Julius Avery (Overlord, Samaritan) directs the supernatural horror tale with Russell Crowe as the Pontiff’s chosen demon extractor. Costars include Daniel Zovatto, Alex Essoe, Ralph Ineson, and Franco Nero. ‘

This particular genre subsection has conjured up its share of pics in recent years. Titles like 2018’s The Possession of Hannah Grace and last fall’s Prey for the Devil managed $6.5 million and $7.2 million for their respective starts. 2014’s Deliver Us from Evil made just under $10 million. Meanwhile 2012’s The Possession and 2011’s The Rite hit $17 million and $14 million out of their gates.

Exorcist has competition from Renfield, the vampiric comedy with Nicolas Cage and Nicholas Hoult, premiering directly against it. Evil Dead Rises drops a week later. I think Crowe and company can gross north of $10 million, but I’ll say it falls under.

The Pope’s Exorcist opening weekend prediction: $7.4 million

For my Renfield prediction, click here:

For my Suzume prediction, click here:

Renfield Box Office Prediction

Universal Pictures is hoping horror and comedy fans add Renfield to their cinematic menu when it debuts April 14th. Nicholas Hoult stars as the title character and beleaguered assistant to Nicolas Cage’s Count Dracula. Chris McKay, who made The Lego Batman Movie and The Tomorrow War, directs. Costars include Awkwafina, Ben Schwartz, Adrian Martinez, and Shohreh Aghdashloo.

Early critical reaction is encouraging with an 89% Rotten Tomatoes rating. Will audiences sink their teeth into it? Renfield arrives on the same day as The Pope’s Exorcist with Russell Crowe and it could siphon away genre fans looking for a scary experience minus the laughs. Both pics hit multiplexes a week before Evil Dead Rise and some fright fest fans may simply wait for that.

Decent word-of-mouth could get this to high teens or even $20 million in the best case scenario. I’ll say double digits to low teens is likelier given the competition.

Renfield opening weekend prediction: $12.2 million

For my The Pope’s Exorcist prediction, click here:

For my Suzume prediction, click here: