Box Office Results: Jan 3-5

A significant portion of the country was frozen this weekend so it’s fitting that Disney’s Frozen took the top spot at the box office. What’s interesting is that it took six weeks for the animated hit to reach #1 and it did it due to a less than expected debut for Paranormal Activity: The Marked Ones.

Frozen grossed $20.7 million, above my $19 million estimate and it’s earned $297 million since late November. A final tally of $350 million looks reachable.

This meant The Marked Ones, the fifth entry in the Paranormal Activity franchise, had to settle for second with $18.2 million, well below my $26.8M estimate. The series appears to be running out of steam and you have to wonder if some potential moviegoers on the East Coast and in the Midwest were too scared to leave their house to venture out and watch a scary movie.

Falling to third after three weeks at #1 was The Hobbit: The Desolation of Smaug. It grossed $16.2 million. My prediction? $16.2 million! Gold star! The Tolkien tale has hauled in $229 million in four weeks.

Holding up better than I figured in its second weekend was Martin Scorsese’s The Wolf of Wall Street. It earned $13.4 million, outpacing my $11M prediction. The very R rated pic has made $63 million so far and looks poised to pass the century mark at some point.

Wall Street narrowly beat out American Hustle, which was fifth in its third weekend with $13.2 million, right in line with my $13.1M projection. Gold star #2! Hustle has made an impressive $88 million in three weeks of wide release.

Placing sixth in weekend three was Anchorman 2: The Legend Continues with $11.1 million, a bit below my $12.5M estimate. Ron Burgundy and friends crossed the century mark as its gross stands at $109 million.

And there’s your weekend results! Be sure to check the blog later today for predictions on next weekend’s newcomers – Lone Survivor, The Legend of Hercules, and Her.

Paranormal Activity: The Marked Ones Box Office Prediction

The 2014 box office season kicks off with just one new release, but it’s a high-profile one. Paranormal Activity: The Marked Ones is a spinoff of the popular found footage horror franchise that began in 2009. This is the fifth entry in the series, though it’s being described as a “cousin” and not a direct sequel to what came before (um, OK). To further prove its a spin-off, Paranormal Activity 5 will arrive in theaters on October 24, 2014.

The Marked Ones has a few things going for it: it’s been marketed heavily with the studio especially going after Hispanic audiences in its campaign. It’s a strategy that could certainly pay off. Additionally, there’s been no successful horror pic in nearly three months since Insidious Chapter 2 (the Carrie remake faltered).

However, there’s also the fact that Paranormal Activity 4 was a bit of a disappointment commercially. The second Activity earned $40.6 million in its first weekend and the third hit the high point with $52.5 million out of the gate. #4 took in $29 million in its debut, noticeably less than its predecessors.

There are numerous scenarios I could see with The Marked Ones:

1) It could over perform and open in the range of 2013’s two most successful horror pics – The Conjuring and its $41.9M opening and Insidious Chapter 2 with its $40.3M debut.

2) It could perform right in line with PA4 in the high 20s or low 30s.

3) It could perform right in line with 2013’s Texas Chainsaw 3D, which opened during the same weekend with $21.7 million.

So, of course, I’m not really going with any of those scenarios. I’m predicting The Marked Ones will earn just a bit less than the franchise’s fourth entry, however a higher gross than my prediction seems more feasible than anything lower.

Paranormal Activity: The Marked Ones opening weekend prediction: $26.8 million

Box Office Results: Christmas 2013 Weekend

There was a whole bunch of new movies that opened Christmas Day, but numbers 1-4 were occupied by holdovers. The Wolf of Wall Street was the top newcomer while The Secret Life of Walter Mitty had a just OK opening and 47 Ronin, Grudge Match, and Justin Bieber’s Believe disappointed.

For the third weekend in a row, it was The Hobbit: The Desolation of Smaug at the top spot with $29.8 million – above my $25.7M estimate. The middle chapter in Peter Jackson’s Tolkien trilogy has earned $190 million in its three weeks of release so far.

Disney’s Frozen was close behind with $28.8 million, surpassing my $22.1M projection. The animated feature has grossed an impressive $248 million so far and should go north of $300 million when all is said and done.

Ron Burgundy and company were third with Anchorman: The Legend Continues earning $20.1 million in weekend #2, right in line with my $19.6M estimate. Anchorman has made $83.6 million so far, nearly matching the entire domestic gross of the original.

David O. Russell’s awards contender American Hustle was fourth with $19.5 million – beyond my $14.9M projection. Hustle has grossed $60 million in two weeks and is very likely to cross the century mark at some point.

It was Martin Scorsese’s The Wolf of Wall Street taking honors as top newbie. The three hour sex and drugs fest with Leo DiCaprio made $18.5 million over the Friday-to-Sunday portion of the weekend and $34.3 million since its Wednesday debut. While this is below my respective estimates of $25.4M and $44.2M, this is still a solid opening. Where Wolf could soon falter is with its C Cinemascore average. Audiences are clearly not liking what they’re seeing and there could be rather substantial drop-offs in future weekends.

Saving Mr. Banks with Emma Thompson and Tom Hanks had a big jump in its second weekend with $14 million for sixth, above my $10.6M estimate. It’s earned $37.8M in two weeks.

Ben Stiller’s comedic drama The Secret Life of Walter Mitty was seventh with $13 million over Friday-to-Sunday and $25.5 million since the Wednesday start, outpacing my projections of $11.7M and $19.3M. This opening could best be described as middle of the pack and it’ll be interesting to see how it holds up over the next couple of weekends.

The Hunger Games: Catching Fire was eighth with $10.2 million, above my $7.7M projection. Fire has made $391 million since its November opening, currently sits at #18 for all-time domestic grossers, and still looks to top Iron Man 3 as 2013’s biggest hit.

The martial arts flick with Keanu Reeves 47 Ronin opened at ninth with $9.8 million over Friday-to-Sunday and $20.5 million since Wednesday. It earned under my predicted three-day estimated (I said $11.4M) but over my five-day estimate ($17.8M). Look for it to fade fast.

Tyler Perry’s A Madea Christmas rounded out the Top Ten with $7.4 million (I didn’t predict it would be in the top ten).

This left the Sylvester Stallone/Robert De Niro comedy Grudge Match at #11 with a very poor opening well below my expectations. Match grossed $7.3 million from Friday-to-Sunday and $13.4 million since Wednesday. I thought it would do much better and predicted $13.9M for the three-day and $24.5M for the five-day. Oops. This is Stallone’s third bomb of the year after Bullet to the Head and Escape Plan.

Finally, Beliebers totally failed to turn out for his documentary Believe. It sputtered at #14 with $2 million from Friday-to-Sunday and $4.2 million since the Wednesday start. I predicted it would do $5.8M for the three-day and $10.3 million for the five. Oops again.

Whew. And there’s your Christmas weekend box office results! Be sure to check the blog later today for my prediction next weekend’s only newcomer, Paranormal Activity: The Marked Ones.

Box Office Predictions: Christmas Weekend 2013

It’s the most wonderful time of the year and, at multiplexes, by far the most crowded time of the year! On Christmas Day, five pictures enter an already crowded marketplace. They are: Martin Scorsese’s The Wolf of Wall Street, the boxing comedy Grudge Match with Sylvester Stallone and Robert De Niro, Ben Stiller’s fantasy drama The Secret Life of Walter Mitty, martial arts flick 47 Ronin with Keanu Reeves, and the Justin Bieber documentary Believe. You can read my individual posts on all five at the following links:

https://toddmthatcher.com/2013/12/22/the-wolf-of-wall-street-box-office-prediction/

https://toddmthatcher.com/2013/12/22/grudge-match-box-office-prediction/

https://toddmthatcher.com/2013/12/22/the-secret-life-of-walter-mitty-box-office-prediction/

https://toddmthatcher.com/2013/12/22/47-ronin-box-office-prediction/

https://toddmthatcher.com/2013/12/22/justin-bieber-believe-box-office-prediction/

By my estimates there will be nine – yes, nine – movies that gross double digits over the weekend. And there may well be a fierce battle for #1. In this same holiday weekend last year, The Hobbit: An Unexpected Journey fell only 13% in its third weekend and I expect current #1 The Hobbit: The Desolation of Smaug to fall no further than 20%. This should put it in a neck and neck race with my prediction for Wolf of Wall Street.

Disney’s Frozen stands an excellent chance of gaining audience from last weekend and it too has an outside shot at the top spot. Another title I expect to post gains: Disney’s Saving Mr. Banks which had a rather middling opening this past weekend at $9.3 million but should benefit from positive word of mouth.

Anchorman 2: The Legend Continues had a solid opening ($40 million over five days), but it was at the lesser end of expectations. Still, the holiday time frame should prevent it from suffering a large decline. The same can be said for American Hustle, which started strong out of the gate last weekend with $19.1 million.

One thing is for sure: the film calendar doesn’t get more crowded than this. After that, many things are highly uncertain but here’s my best guesses for the Christmas 2013 Top Ten:

1. The Hobbit: The Desolation of Smaug

Predicted Gross: $25.7 million (representing a drop of 18%)

2. The Wolf of Wall Street

Predicted Gross: $25.4 million ($44.2 million predicted for five-day opening)

3. Frozen

Predicted Gross: $22.1 million (representing an increase of 13%)

4. Anchorman: The Legend Continues

Predicted Gross: $19.6 million (representing a drop of 26%)

5. American Hustle

Predicted Gross: $14.9 million (representing a drop of 22%)

6. Grudge Match

Predicted Gross: $13.9 million ($24.5 million predicted for five-day opening)

7. The Secret Life of Walter Mitty

Predicted Gross: $11.7 million ($19.3 million predicted for five-day opening)

8. 47 Ronin

Predicted Gross: $11.4 million ($17.8 million predicted for five-day opening)

9. Saving Mr. Banks

Predicted Gross: $10.6 million (representing an increase of 15%)

10. The Hunger Games: Catching Fire

Predicted Gross: $7.7 million (representing a drop of 12%)

These predictions would leave Justin Bieber’s Believe out of the top ten and likely in the #12 slot behind the second weekend of Walking with Dinosaurs.

And there you have it! My predictions for Christmas 2013. Of course, I’ll have updates on the blog’s Facebook page throughout the week with final results Sunday. And have yourself a Merry little Christmas, my friends!

 

Justin Bieber Believe Box Office Prediction

Nearly three years after his Never Say Never was a box office hit, Justin Bieber is out with a new documentary Believe. In February of 2011, the aforementioned doc earned $29.5 million in its opening weekend.

This will not be the case with Believe. While a good percentage of Belieber nation could turn out, here is the key difference: Never Say Never was released on 3105 screens. Believe is coming out on approximately 1000. That fact alone guarantees a considerably smaller opening. Add to that an extraordinarily crowded Christmas marketplace and Believe may be lucky to reach double digits over its five-day debut. I think it’ll get there, but just barely.

Believe opening weekend prediction: $5.8 million (Friday-to-Sunday), $10.3 million (Wednesday-to-Sunday)

For my prediction on the other four Christmas openers – The Wolf of Wall Street, Grudge Match, The Secret Life of Walter Mitty, and 47 Ronin – click here:

https://toddmthatcher.com/2013/12/22/the-wolf-of-wall-street-box-office-prediction/

https://toddmthatcher.com/2013/12/22/grudge-match-box-office-prediction/

https://toddmthatcher.com/2013/12/22/the-secret-life-of-walter-mitty-box-office-prediction/

https://toddmthatcher.com/2013/12/22/47-ronin-box-office-prediction/

47 Ronin Box Office Prediction

47 Ronin was initially scheduled to be released domestically in November 2012 and now over a year later, Keanu Reeves’s martial arts action pic debuts on Christmas Day. Big box office returns may not reward Universal Pictures for the wait.

With a reported gargantuan budget of $175 million, the makers of the pic were likely hopeful that international box office would help this become a hit. It hasn’t turned out that way as Ronin had a less than expected premiere in Japan earlier this month.

Reeves is simply not the box office draw he was a decade ago and 47 Ronin may get lost in the holiday shuffle. It has one advantage in being the sole straight up action pic in the marketplace, but I’m not sure that’s enough for it to break through in a major way. I don’t see it breaking $20 million over the five-day Christmas holiday and it’ll probably drop quickly from whatever its opening is.

47 Ronin opening weekend prediction: $11.4 million (Friday-to-Sunday), $17.8 million (Wednesday-to-Sunday)

For my prediction on The Wolf of Wall Street, click here:

https://toddmthatcher.com/2013/12/22/the-wolf-of-wall-street-box-office-prediction/

For my prediction on The Secret Life of Walter Mitty, click here:

https://toddmthatcher.com/2013/12/22/the-secret-life-of-walter-mitty-box-office-prediction/

For my prediction on Grudge Match, click here:

https://toddmthatcher.com/2013/12/22/grudge-match-box-office-prediction/

For my prediction on Justin Bieber’s Believe, click here:

https://toddmthatcher.com/2013/12/22/justin-bieber-believe-box-office-prediction/

Grudge Match Box Office Prediction

Call it Grumpy Old Boxers and call it a potentially lame concept, but Grudge Match may have some nice Christmas returns when it opens Wednesday. The sports comedy pits 67 year-old Sylvester Stallone in a boxing match with 70 year-old Robert De Niro. Of course, these two actors are known for their pugilistic pics – Stallone from the Rocky franchise (the original won the Best Picture Oscar) and De Niro from 1980’s Raging Bull, for which he won an Oscar.

Don’t expect any Oscars here, but a solid box office gross seems more possible. Audiences could simply reject it, but I suspect older holiday moviegoers looking for a laugh could turn to this. Grudge Match is directed by veteran comedy director Peter Segal, whose credits include Tommy Boy, Anger Management, 50 First Dates, and Get Smart. Kevin Hart and Alan Arkin costar.

Reviews should be a non-factor (there aren’t any yet). Stallone has had a dismal 2013 with Bullet to the Head and Escape Plan, two action oriented bombs. This is De Niro’s umpteenth comedy of the year after The Big Wedding, The Family, and Last Vegas.

Grudge Match may play similarly to last year’s Parental Guidance with Billy Crystal and Bette Midler, which opened on Christmas and took in $29 million over six days. The gross for Grudge will be for five days and it may not quite bring in the younger audience that Guidance did. However, I am estimating that this gimmicky comedy will find an audience and a fairly healthy one at that.

Grudge Match opening weekend prediction: $13.9 million (Friday-to-Sunday), $24.5 million (Wednesday-to-Sunday)

For my prediction on The Wolf of Wall Street, click here:

https://toddmthatcher.com/2013/12/22/the-wolf-of-wall-street-box-office-prediction/

For my prediction on The Secret Life of Walter Mitty, click here:

https://toddmthatcher.com/2013/12/22/the-secret-life-of-walter-mitty-box-office-prediction/

For my prediction on 47 Ronin, click here:

https://toddmthatcher.com/2013/12/22/47-ronin-box-office-prediction/

For my prediction on Justin Bieber’s Believe, click here:

https://toddmthatcher.com/2013/12/22/justin-bieber-believe-box-office-prediction/

The Secret Life of Walter Mitty Box Office Prediction

One of the big question marks entering into the crowded Christmas holiday season is how The Secret Life of Walter Mitty will perform at the box office.

Ben Stiller directs and stars in the fantasy themed drama, which is loosely based on a 1947 Danny Kaye picture of the same name. Walter Mitty has been in development for nearly two decades. During that time period, various directors and actors were attached to the project including Steven Spielberg, Ron Howard, Gore Verbinski, Jim Carrey, Owen Wilson, Mike Myers, and Sacha Baron Cohen. Eventually it turned into a vehicle for Mr. Stiller, making his first directorial effort since 2008’s Tropic Thunder. Kristin Wiig and Sean Penn are among the costars.

At one time, Mitty was seen as a potential awards contender but the reviews have ended that prospect. The pic has generated mixed reviews and stands at a troubling 42% on Rotten Tomatoes. As has become a theme in my Christmas box office predictions, the high amount of competition is a factor in my estimate. This picture is going for an adult audience and there’s The Wolf of Wall Street and American Hustle out there. Those seeking a film with comedic elements may look to Anchorman 2 or Grudge Match. There’s also Saving Mr. Banks, which I anticipate will perform well in its second weekend after a rather soft debut. This all leads to me to believe that Mitty, coupled with its middling reviews, could get somewhat lost in the holiday shuffle.

I’m not convinced the pic’s marketing campaign has been successful in drawing significant audience interest for it. Mitty may struggle to reach $20 million over the five-day holiday time period.

The Secret Life of Walter Mitty box office prediction: $11.7 million (Friday-to-Sunday), $19.3 million (Wednesday-to-Sunday)

For my prediction on The Wolf of Wall Street, click here:

https://toddmthatcher.com/2013/12/22/the-wolf-of-wall-street-box-office-prediction/

For my prediction on Grudge Match, click here:

https://toddmthatcher.com/2013/12/22/grudge-match-box-office-prediction/

For my prediction on 47 Ronin, click here:

https://toddmthatcher.com/2013/12/22/47-ronin-box-office-prediction/

For my prediction on Justin Bieber’s Believe, click here:

https://toddmthatcher.com/2013/12/22/justin-bieber-believe-box-office-prediction/

The Wolf of Wall Street Box Office Prediction

This Christmas brings an onslaught of five new pictures debuting and we begin with Martin Scorsese’s The Wolf of Wall Street. This three hour comedy/drama (it’s the director’s longest film, beating out GoodFellas) stars Marty’s favorite collaborator Leonardo DiCaprio as well as Jonah Hill and Matthew McConaughey. It’s received positive reviews, has had a robust marketing campaign (especially with its awesome first trailer), and looks poised to make some noise over the holiday season.

Originally scheduled to premiere in mid-November, Wolf was switched to December 25th and it certainly does face more competition. American Hustle (which had a solid $19M debut) is going after the same audience in its second weekend. Still, I expect this to have a healthy debut over its five-day rollout.

Last year, adult-oriented pics Les Miserables and Django Unchained made a killing over their Christmas openings. Miserables earned $67 million over six days (Christmas was a Tuesday last year) while Django took in $64 million. With one less day and more competition, I don’t expect Wolf to go that high but its grosses should still impress. Its long running time means less showings but that should only be a small impediment.

I foresee a five-day debut in the 40s and a Merry Christmas indeed for Scorsese and company.

The Wolf of Wall Street opening weekend prediction: $25.4 million (Friday-to-Sunday), $44.2 million (Wednesday-to-Sunday)

For my prediction of The Secret Life of Walter Mitty, click here:

https://toddmthatcher.com/2013/12/22/the-secret-life-of-walter-mitty-box-office-prediction/

For my prediction of Grudge Match, click here:

https://toddmthatcher.com/2013/12/22/grudge-match-box-office-prediction/

For my prediction of 47 Ronin, click here:

https://toddmthatcher.com/2013/12/22/47-ronin-box-office-prediction/

For my prediction of Justin Bieber’s Believe, click here:

https://toddmthatcher.com/2013/12/22/justin-bieber-believe-box-office-prediction/

Box Office Results: December 20-22

In a result that surprised yours truly, Ron Burgundy and company couldn’t dislodge Gandalf and company from the top spot at the box office in this crowded pre-holiday weekend.

The Hobbit: The Desolation of Smaug remained #1 for the second week in a row with an estimated $31.4 million – exactly on target with my $31.5M projection. Peter Jackson’s middle chapter in the franchise has earned $127.5M in its ten days of release.

This left Anchorman 2: The Legend Continues in the two spot and well below my projected opening. The sequel to the 2004 original made $26.7 million over the Friday to Sunday frame and $40 million since its Wednesday debut. I had it earning $41.9M and $61.2M, respectively, over those time periods. While the opening is decent, this is clearly below my overzealous expectations. Furthermore, audiences seem a bit disappointed with what they’re seeing as they awarded it a B Cinemascore grade, which is rather low.

There was a virtual tie for the #3 spot as Disney’s Frozen took in $19.1 million. I incorrectly had it left out of the top five. Oops. The animated pic has earned $191.5M since its November premiere. David O. Russell’s American Hustle also made $19.1 million, just under my $20.5M projection. This is a solid debut for the critically lauded comedy/drama and its per-screen average was almost identical to that of the Anchorman sequel.

Coming in fifth but well below my estimate was Saving Mr. Banks with Emma Thompson and Tom Hanks. It started out of the gate rather slowly with $9.3 million, way under my $17.1M projection. Banks will count on very low drop-offs over the next few weekends and the chances of that are good with its A Cinemascore grade.

Finally, the animated 3D tale Walking with Dinosaurs was a huge disappointment with an 8th place opening at $7.3 million. I predicted it would earn $18.9M. Oops again. Family audiences are still choosing Frozen over this new offering.

Today on the blog – you’ll see the movie marketplace getting even more crowded as I’ll post predictions for all five features opening Christmas Day: The Wolf of Wall Street, Grudge Match, The Secret Life of Walter Mitty, 47 Ronin, and the Justin Bieber doc Believe. Stay tuned!