Blogger’s Update (05/12): Revising my prediction down to $6.5 million
Based on Stephen King’s 1980 novel and a reworking of the 1984 film adaptation starring a young Drew Barrymore, Firestarter hopes to heat up multiplexes on Friday the 13th. Ryan Kiera Armstrong fills Barrymore’s original role as a pyrokinetic kid with Zac Efron, Sydney Lemmon, Kurtwood Smith, and Gloria Reuben among the cast. Keith Thomas directs.
Coming from the Blumhouse label which has produced plenty of horror hits, this will be released simultaneously in theaters and on Peacock, which is still finding its way in the streaming universe. The first Firestarter 38 years ago was not a hot property at the box office as it grossed $17 million. It’s also fair to say that it isn’t considered a genre classic like other King penned cinematic properties.
Horror pics are dangerous to underestimate, but my hunch is that Firestarter may not reach $13 million. The worst case scenario could be a start in the high double digits, but I’ll say it gets a bit beyond that.
Firestarter opening weekend prediction: $6.5 million
For my Downton Abbey: A New Era prediction, click here:
The sprawling cast of Brits is back on screen May 20th in Downton Abbey: A New Era. Based on the popular series that ran on PBS domestically from 2010-2015, Era is the sequel to the 2019 cinematic rendering. Simon Curtis takes over directorial duties from Michael Engler. The familiar returnees include Hugh Bonneville, Elizabeth McGovern, Maggie Smith, Michelle Dockery, Jim Carter, Penelope Wilton, and Samantha Bond. Creator Julian Fellowes handles script duties.
Three years back, Abbey easily opened atop the charts with $31 million and an eventual $96 million gross. This won’t manage a #1 start with Doctor Strange in the Multiverse of Madness in its third frame. It should certainly nab the runner-up position.
The question is whether it comes close to what its predecessor started with. Forecasts have this only making about half of what part 1 achieved out of the gate. Considering the 2019 experience surpassed projections, I’ll give this a slight benefit of the doubt.
Downton Abbey: A New Era opening weekend prediction: $18.4 million
The summer box office season officially kicks off in the manner it has many times lately… with an expected Marvel Cinematic Universe juggernaut. Doctor Strange in the Multiverse of Madness looks to accomplish some records after previous franchise entry Spider-Man: No Way Home set plenty of its own. You can peruse my detailed prediction post on Benedict Cumberbatch’s return as the mystical doc here:
My estimate would give Multiverse the 7th largest domestic premiere of all time and the highest ever for the month of May (topping The Avengers). It would be #4 in terms of MCU entries – behind Avengers: Endgame, No Way Home, and Avengers: Infinity War.
No other film is daring to open against this and family friendly entries The Bad Guys (after two weeks on top) and Sonic the Hedgehog 2 should slide a spot. Everything Everywhere All at Once is holding extremely well from week to week and it could rise to fourth over Fantastic Beasts: The Secrets of Dumbledore.
Here’s how I think the top 5 will look:
1. Doctor Strange in the Multiverse of Madness
Predicted Gross: $208.5 million
2. The Bad Guys
Predicted Gross: $10 million
3. Sonic the Hedgehog 2
Predicted Gross: $7.1 million
4. Everything Everywhere All at Once
Predicted Gross: $4.4 million
5. Fantastic Beasts: The Secrets of Dumbledore
Predicted Gross: $4.3 million
Box Office Results (April 29-May 1)
Before Marvel begins its domination, it was a pretty quiet weekend with The Bad Guys repeating in first. The DreamWorks Animation effort made $16.2 million, topping my $14.4 million projection for $44 million in 10 days.
Most holdovers managed to slightly exceed my expectations. Sonic the Hedgehog 2 stayed in second at $11.5 million compared to my $10.8 million call. Total is $161 million.
Fantastic Beasts: The Secrets of Dumbledore continued its ho-hum run in third with $8.3 million, just above my $7.7 million take. The three-week tally is a disappointing $79 million.
The Northman was fourth in its sophomore outing with $6.3 million. I went with $5.6 million and it’s at $22 million.
Everything Everywhere All at Once actually had a 2% increase with $5.5 million to round out the top five (I said $4.2 million). The A24 Oscar hopeful has made an impressive $35 million.
The Unbearable Weight of Massive Talent was sixth with $3.8 million (I predicted $3.5 million) for $13 million in two weeks.
Finally, Liam Neeson’s streak of low grosses stayed intact as Memory opened in 8th with $3.1 million. That’s in line with his recent (non) earners and just below my $3.3 million projection.
In what Hollywood is hoping looks more like a traditional summer season, it’s the MCU kicking it off with Doctor Strange in the Multiverse of Madness. The 28th feature in the biggest franchise of all is technically the follow-up to 2016’s Doctor Strange with Benedict Cumberbatch in the title role. It is, however, the character’s sixth appearance overall in the cinematic universe with the most recent being December’s massive Spider-Man: No Way Home.
Speaking of Spidey, Sam Raimi, maker of Tobey Maguire’s 2002-2007 trilogy, directs (taking over from Scott Derrickson). Costars back in the mix are Elizabeth Olsen, Chiwetel Ejiofor, Benedict Wong, Michael Stuhlbarg, and Rachel McAdams. Newcomers to the MCU include Xochitl Gomez and Patrick Stewart (in an undisclosed role that could turn out to be quite familiar).
Madness has the big advantage of following a juggernaut in No Way Home. That has served as an advantage to other MCU properties. For instance, Captain Marvel in 2019 was the follow-up to Avengers: Endgame and it made $153 million out of the gate. That was slightly better than the Guardians of the Galaxy sequel from two years earlier. Assisting Multiverse is that the good Doctor had a sizable part in the previous Spidey adventure.
Five and a half years ago, the first Strange took in $85 million for its start with an eventual domestic haul of $232 million. In the MCU world, it’s way more normal for sequels to outdo their predecessors and that will certainly apply here. It should have no trouble achieving the largest premiere for 2022 – currently held by The Batman at $134 million.
No one is really thinking this will approach the $260 million weekend of No Way Home, but $200 million is definitely feasible. Underestimating the MCU is usually not wise so I’ll say it hits that mark. My projection would get it the 7th largest domestic debut of all time (right behind Jurassic World and just ahead of The Avengers).
Doctor Strange in the Multiverse of Madness opening weekend prediction: $208.5 million
Before Doctor Strange and his Marvel friends dominate the box office next weekend, it should be an unmemorable one as April closes out. The only new release is Liam Neeson’s action thriller Memory and you can peruse my detailed prediction post on it here:
My meager $3.3 million estimate for Memory (in line with recent Neeson pics) could leave it outside the top five with the family friendly holdovers maintaining the 1-2-3 positions.
The Bad Guys got off to a terrific start (more on that below) and it should easily maintain first position with a drop potentially in the 45-50% range. Sonic the Hedgehog 2 and Fantastic Beasts: The Secrets of Dumbledore should follow and the 4-5 spots may again be held by The Northman and The Incredible Weight of Massive Talent. Depending on how far Talent falls, it may find itself in a battle for 5th with Memory. However, we also have Everything Everywhere All at Once and it could nab the 5 spot with another meager decline.
And with that, ny take on the weekend’s top 7:
1. The Bad Guys
Predicted Gross: $14.4 million
2. Sonic the Hedgehog 2
Predicted Gross: $10.8 million
3. Fantastic Beasts: The Secrets of Dumbledore
Predicted Gross: $7.7 million
4. The Northman
Predicted Gross: $5.6 million
5. Everything Everywhere All at Once
Predicted Gross: $4.2 million
6. The Unbearable Weight of Massive Talent
Predicted Gross: $3.5 million
7. Memory
Predicted Gross: $3.3 million
Box Office Results (April 22-24)
DreamWorks Animation had an even bigger than anticipated hit on their hands as The Bad Guys did good business at $23.9 million, easily surpassing my $16.7 million projection. As mentioned, it should have little trouble stealing a second weekend at #1 before the Doctor arrives in May.
Sonic the Hedgehog 2 held in second with $15.6 million, right in line with my $15.5 million call. The blockbuster sequel has amassed $146 million in its three weeks of release.
The news got worse for Fantastic Beasts: The Secrets of Dumbledore. It fell from first to third with a steep 67% sophomore drop at $14 million. I was a tad higher at $15.1 million. In what should be the franchise’s last installment (it’s hard to justify fourth and fifth chapters as originally planned), the two-week tally is a mere $67 million. Reaching $100 million domestically is a stretch.
The Viking action drama The Northman slightly exceeded most prognosticators with $12.2 million in fourth. The Robert Eggers directed tale sailed ahead of my $10.3 million prediction. Problem is – its budget is reportedly a massive $90 million.
Nicolas Cage’s meta comedy The Unbearable Weight of Massive Talent opened in fifth with a muted $7.1 million, not quite matching my $7.9 million estimate. Despite glowing reviews, it couldn’t quite branch out beyond cinephiles who attended.
Can Memory reverse the string of forgettable Liam Neeson pics we’ve seen lately or will it fall in line with his recent underwhelming performers? Slated for April 29th, this casts him as an assassin dealing with cognitive lapses. Martin Campbell (who kicked off the Brosnan and Craig 007 eras with Goldeneye and Casino Royale) directs. He most recently helmed the lackluster The Protege with Maggie Q and Michael Keaton. Costars include Guy Pearce (who starred in the acclaimed Memento which covered similar themes) and Monica Bellucci.
It’s been nearly a decade and a half since Neeson resurged his career with Taken. This second life as an action star resulted in some hits, but there’s been more misses recently. The Marksman and Blacklight took in $3.7 and $3.5 million, respectively, in the COVID era. I see no reason why Memory wouldn’t suffer a similar fate and the gross may even dip a bit.
It’s likely to be a top heavy family friendly box office chart this weekend as DreamWorks Animation’s The Bad Guys makes a play for the #1 spot. The well-reviewed action comedy could find itself in a battle with the second weekend of Fantastic Beasts: The Secrets of Dumbledore (after a lackluster start) and the third frame of Sonic the Hedgehog 2. The adults have fresh product to choose from as well. There’s the Viking epic The Northman from director Robert Eggers and Nicolas Cage headlining the meta comedy The Unbearable Weight of Massive Talent. My detailed prediction posts on the trio of newbies can be accessed here:
Considering Beasts easily had a Wizarding World franchise low opening (more on that below), even a mid teens start for The Bad Guys could mean it’ll manage to nab first place. If Sonic fell nearly 60% in its sophomore frame, I’m saying Beasts plummets in the mid 60s and it could be a close contest for second between the two holdovers.
The Northman and Talent should hold the four and spots and maybe not in that order. That’s how I have it, however, with Northman just surpassing double digits and Talent falling just under. Both features have solid critical support and could overperform, but I’m being cautious with each.
And with that, my take on the weekend ahead:
1. The Bad Guys
Predicted Gross: $16.7 million
2. Sonic the Hedgehog 2
Predicted Gross: $15.5 million
3. Fantastic Beasts: The Secrets of Dumbledore
Predicted Gross: $15.1 million
4. The Northman
Predicted Gross: $10.3 million
5. The Unbearable Weight of Massive Talent
Predicted Gross: $7.9 million
Box Office Results (April 15-17)
It was an Easter to forget for Warner Bros as Fantastic Beasts: The Secrets of Dumbledore remained a secret to many. The third entry in the series took in a lowly $42.1 million, below my $48.1 million projection. That’s about $20 million under 2018 predecessor The Crimes of Grindelwald and it genuinely brings into question whether the studio will move forward with planned fourth and fifth installments.
Sonic the Hedgehog 2 dropped to second with $29.3 million and a larger than anticipated 59% drop. I was more generous at $35.8 million. The video game based sequel is up to a nevertheless impressive $118 million after 10 days.
The Sandra Bullock/Channing Tatum rom com The Lost City was third with $6.2 million, on target with my $6.3 million take. Total is $78 million.
Everything Everywhere All at Once increased its screen count by nearly 1000 venues and boasted a 2% increase in weekend #2 with $6.1 million (I said $5.5 million). The potential awards contender has made $17 million.
Mark Wahlberg’s faith-based and fact based drama Father Stu opened in fifth with a muted $5.4 million from Friday to Sunday and $7.7 million since its Wednesday debut. That’s on pace with my respective takes of $5.7 million and $8.5 million.
Morbius was sixth with $4.7 million, a tad ahead of my $4.3 million prediction for $65 million overall.
Jake Gyllenhaal’s Ambulance continued to stall with $4 million (I went with $4.5 million) for a two-week tally of only $15 million.
Nicolas Cage may not always be picky with his projects and that gets him into hot water in The Unbearable Weight of Massive Talent, out April 22nd. The acclaimed comedy casts the eccentric national treasure as an exaggerated (?) version of himself who accepts $1 million from Pedro Pascal’s superfan to attend a birthday party. It goes downhill from there. Tom Gormican directs and the supporting cast includes Sharon Horgan, Ike Barinholtz, Neil Patrick Harris, and Tiffany Haddish.
When Weight premiered in March at South by Southwest, it did so to sizzling reviews. The Rotten Tomatoes meter stands at a clean 100%. That should get a decent amount of cinephiles in multiplexes to see what all the buzz is about.
That said, I wonder if the concept is a little too inside baseball for general audiences. Additionally, plenty of viewers have grown accustomed to dialing up Cage’s new pics on streaming services and not in theaters.
Some forecasts have this reaching double digits in its debut, but I’m going a bit under that.
The Unbearable Weight of Massive Talent opening weekend prediction: $7.9 million
Robert Eggers is an acclaimed director with two critical darlings (The Witch, The Lighthouse) to his credit. His third project is considerably bigger in scale with The Northman, out April 22nd. Budgeted at a rather shocking $90 million, the Viking epic stars Alexander Skarsgard with a supporting cast including Nicole Kidman, Claes Bang, Anya Taylor-Joy, Ethan Hawke, Bjork, and Willem Dafoe.
Just like with his first two efforts, reviews are on the side of Eggers with a current 88% Rotten Tomatoes score. Yet I’m not seeing a marketing effort from Focus Features that inspires confidence (especially considering that price tag). The Witch is the director’s largest earner with $25 million. The Lighthouse took in $10 million. This should top both of them domestically, but certainly not by as much as its studio is hoping for.
If something like Ambulance couldn’t manage a gross north of $10 million, I’m skeptical that The Northman will. I realize it’s not an apples to apples comparison, but they’re both action oriented pictures with no nexus to known IP.
Perhaps I’m feeling generous in that I’ll say The Northman manages to barely squeak into double digits (with low confidence).
The Northman opening weekend prediction: $10.3 million
Having already premiered to decent grosses overseas, DreamWorks Animation is hoping for good returns for The Bad Guys when it debuts domestically on April 22nd. From first-time director Pierre Perifel, the crime comedy features the voices of Sam Rockwell, Marc Maron, Anthony Ramos, Craig Robinson, Awkwafina, Richard Ayoade, and Zazie Beetz.
Based on a series of children’s graphic novels, Guys arrives during an April with other high-profile family offerings. Sonic the Hedgehog 2 will be in its third weekend with Fantastic Beasts: The Secrets of Dumbledore in its sophomore frame.
That should dilute the money that this brings in. Impressive reviews (94% currently on Rotten Tomatoes), however, could help this open or perhaps exceed its expected $10-15 million range. I’ll give it the slight benefit of the doubt.
The Bad Guys opening weekend prediction: $16.7 million
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