March 13-15 Box Office Predictions

Two new features vie for audience attention as romantic drama Reminders of Him and low-budget Canadian horror flick Undertone make their way to multiplexes. You can peruse my detailed prediction posts on them here:

It is highly unlikely that either comes close to bouncing Hoppers from a repeat performance in first. Reminders, based on a Colleen Hoover novel, should be second though I have it just topping $10 million for a subpar start.

I’m not expecting much from Undertone, but it could manage a 4th or 5th place showing considering The Bride! should plummet out of the top 5 after a dismal debut (more on that below).

Hoppers, as mentioned, should be #1 assuming a slide in the high 30s or low 40s with Scream 7 and Goat placing third and fourth.

Here’s how I see the top 6 shaking out:

1. Hoppers

Predicted Gross: $27.2 million

2. Reminder of Him

Predicted Gross: $10.4 million

3. Scream 7

Predicted Gross: $6.9 million

4. Goat

Predicted Gross: $4 million

5. Undertone

Predicted Gross: $3.9 million

6. The Bride!

Predicted Gross: $2.6 million

Box Office Results (March 6-8)

Disney/Pixar had a commendable opening for an original title as Hoppers earned $45.3 million, slightly topping my $43.6 million prediction. That’s a cut above recent studio originals Elemental and Elio which both failed to reach $30 million in their unveilings.

Scream 7 was runner-up and dropped a severe 73% in weekend #2 to $17 million, under my $19.5 million call. The latest franchise entry is up to $93 million.

The Bride!, Maggie Gyllenhaal’s monster mash with Jessie Buckley and Christian Bale, failed to collect RSVPs with only $7 million in third. I projected more at $10.3 million. With a reported $85 million price tag, this is a costly dud for Warner Bros.

Goat was fourth with $6.4 million (I said $5.8 million) as the animated tale has amassed $83 million in four weeks.

Wuthering Heights rounded out the top five with $3.7 million, in range with my $3.4 million forecast. The period romance, in its fourth week, stands at $78 million.

And that does it for now, folks! Until next time…

Undertone Box Office Prediction

A24 is looking for Undertone to scare up some business with the low-budget (reportedly $500k) Canadian horror pic dropping on March 13th. From writer/director Ian Tuason and starring Nina Kiri and Adam DiMarco, the distributor picked up the title after its premiere last summer at Fantasia Fest. At that time, it landed mostly solid reviews with 88% on Rotten Tomatoes and a 68 Metacritic.

That said, it’s hard to envision this having mass appeal as it should cater strictly to attentive genre followers. With no star power driving it and muted buzz, I suspect a debut under $5 million sounds about right.

Undertone opening weekend prediction: $3.9 million

For my Reminders of Him prediction, click here: