Tag: That Awkward Moment

Box Office Predictions: January 31-February 2

It’s very early in the year but this upcoming weekend at the box office is a good candidate for one of the dullest we’ll see all year. The Zac Efron comedy That Awkward Moment and Kate Winslet/Josh Brolin drama Labor Day are the only debuts and neither seems to be garnering much excitement. You can find my individual prediction posts on each here:

https://toddmthatcher.com/2014/01/26/that-awkward-moment-box-office-prediction/

https://toddmthatcher.com/2014/01/26/labor-day-box-office-prediction/

If neither of those titles breaks out above double digits, the chance are high that the Kevin Hart/Ice Cube comedy Ride Along could top the box office for the third week in a row. There is, however, another factor. Disney’s megahit Frozen is expanding its theater count with a sing-along version of the film and that just might cause it to see an increase from this past weekend. I’m predicting it’ll be extremely close between those holdovers for #1 in a weekend sure to overshadowed by a certain football game capturing the nation’s attention.

With that, my predictions for the weekend’s top five:

1. Ride Along

Predicted Gross: $11.3 million (representing a drop of 47%)

2. Frozen

Predicted Gross: $10.7 million (representing an increase of 19%)

3. Labor Day

Predicted Gross: $8.8 million

4. That Awkward Moment

Predicted Gross: $8 million

5. The Nut Job

Predicted Gross: $7.5 million (representing a drop of 36%)

BOX OFFICE RESULTS FROM LAST WEEKEND: I correctly called Ride Along being #1 for its second weekend and it made $21.2 million, just below my $22.7M prediction. However, I was off with my I, Frankenstein estimate. The critically reviled pic bombed badly with only $8.6 million for a sixth place showing. I gave it way too much credit and said it’d be #2 with $16.6M. Oops. Lone Survivor was second with $12.9 million (in line with my $13.6M prediction) and The Nut Job was third with $12.9 million (in line with my $12.1M prediction). Once again, I made the mistake of leaving Frozen out of the top five. It was fourth with $9.1 million. This left Jack Ryan: Shadow Recruit at fifth in its second weekend with $9 million – on pace with my $9.5M estimate.

That’s all for now! I’ll have updates on the blog’s Facebook page Saturday with final predictions and results Monday.

That Awkward Moment Box Office Prediction

And so begins one of the more dull weekends of the year historically at the box office and 2014 seems no different. While moviegoers may catch up on some January leftovers or Oscar hopefuls, audience attention will likely be focused on another activity: the Denver Broncos vs. the Seattle Seahawks on Sunday.

This leaves only two modest openings which aren’t expected to rustle up much business. First off is That Awkward Moment, an R-rated rom com headlined by Zac Efron, Fruitvale Station‘s Michael B. Jordan, and Miles Teller. The film’s marketing campaign has been rather muted and that indicates a dearth of confidence from Focus Features.

That Awkward Moment stands a chance at a double digit premiere, but I think it’ll be lucky to reach the $8.7 million opening that 21&Over (a similarly themed title) reached in March 2013. I think Moment falls just under that.

That Awkward Moment opening weekend prediction: $8 million

For my prediction on Labor Day, click here:

https://toddmthatcher.com/2014/01/26/labor-day-box-office-prediction/