June 30-July 2 Box Office Predictions

Blogger’s Update (06/29): I have my estimate for Ruby Gillman from to $10.8M to $7.8M, which puts it in fifth instead of fourth.

Harrison Ford hopes to retire his iconic character with boffo box office returns as Indiana Jones and the Dial of Destiny whips into theaters. We also have DreamWorks Animation’s Ruby Gillman, Teenage Kraken seeking success amid serious competition. My detailed prediction posts on the newcomers can be perused here:

Disney might not have done itself any favors when it screened Destiny last month at the Cannes Film Festival. The critical reaction was rather weak as it sits with 62% on Rotten Tomatoes. The fifth entry in the franchise’s much maligned 2008 predecessor Kingdom of the Crystal Skull managed 77%. I suspect that expectations should be tempered and I have it hitting mid 60s for what would be considered a significantly disappointing beginning.

Slots 2-4 should be quite animated with Spider-Man: Across the Spider-Verse and Elemental losing around 30-35%. That could put both of them ahead of Ruby. The fact that it’s not based on known IP won’t help and neither will the level of competition. I have it barely topping $10 million for a fourth place start.

No Hard Feelings should round out the top five with a 40% range decline in its sophomore frame.

Here’s how I see it shaking out:

1. Indiana Jones and the Dial of Destiny

Predicted Gross: $65.3 million

2. Spider-Man: Across the Spider-Verse

Predicted Gross: $13.4 million

3. Elemental

Predicted Gross: $12.7 million

4. No Hard Feelings

Predicted Gross: $8.9 million

5. Ruby Gillman, Teenage Kraken

Predicted Gross: $7.8 million

Box Office Results (June 23-25)

Thanks to the disastrous performance of The Flash (we’ll get there shortly), Spider-Man: Across the Spider-Verse swung back into 1st place in week #4. The acclaimed animated sequel took in $19 million. I was right on target with $18.9 million and it’s up to a terrific $316 million with $400 million in its sights.

Pixar’s Elemental, after a poor premiere, was on less shaky ground in its follow-up outing. The A Cinemascore grade probably helped as it dropped a commendable 38% at $18.4 million (I went lower with $16.8 million). That’s the smallest Pixar sophomore frame downslide since Up 14 years ago. The total is $65 million in ten days.

The Flash… wow. After a shockingly low $55 million opening, the DCEU debacle plunged 72% and landed in third with only $15.1 million. I was more generous at $17.5 million. The ten-day take is $87 million and it should be out of the top five in only its third go-round. Embarrassing.

Jennifer Lawrence’s raunchy comedy No Hard Feelings debuted in fourth with $15 million, exceeding my call of $11.7 million. For its genre, that’s a pretty solid haul as comedies have struggled in recent years. It should manage to hold up decently in subsequent weekends.

Transformers: Rise of the Beasts rounded out the top five with $11.7 million, rising above my $9.3 million projection. The three-week gross is $123 million.

Wes Anderson’s Asteroid City expanded nationwide and nabbed the highest per theater average on the chart. The star-studded tale made an impressive $9 million and went above my $7.6 million guesstimate. It’s at $10.2 million when factoring its limited release dollars from the previous weekend.

Finally, The Little Mermaid was seventh with $8.5 million (I said $7 million) to bring its earnings to $270 million in five weeks.

And that does it for now, folks! Until next time…

Oscar Predictions: No Hard Feelings

There are times when these Oscar Predictions posts quickly morph into Golden Globe Predictions entries. Such is the case for No Hard Feelings. The raunchy comedy hits theaters this Friday with Jennifer Lawrence starring. Good Boys director Gene Stupnitsky is behind the camera and the supporting cast includes Andrew Barth Feldman, Laura Benanti, Natalie Morales, and Matthew Broderick.

The hard R-rated flick is generating mixed notices with a 61% Rotten Tomatoes score. The Sony Release isn’t meant to be an awards player. However, even the bulk of negative reviews have kind words for Lawrence. In her first theatrical headlining role since 2018’s Red Sparrow, J-Law has been with a fixture at the Globes. She’s a five-time nominee and three of them were for Best Actress in a Musical/Comedy. Two were victories for 2012’s Silver Linings Playbook and 2015’s Joy. She also made the cut for 2021’s Don’t Look Up.

A sixth GG nod is not out of the question, but it will depend on how stacked the race is. That remains to be seen. My Oscar (Globe) Prediction posts will continue…

June 23-25 Box Office Predictions

Following a weekend in which two high profile pictures opened far under what their respective studios hoped for, a pair of comedies debut wide attempting to find an audience. They are Jennifer Lawrence’s raunchy comedy No Hard Feelings and Wes Anderson’s Asteroid City. You can peruse my detailed prediction posts on them here:

Feelings marks Lawrence’s first headlining role in theaters since Red Sparrow over five years ago. This isn’t a genre she’s known for and comedies in general struggle to break out these days in multiplexes. It could be lucky to top $10 million and that should put it in fourth position for a soft start.

Asteroid City performed impressively in its limited NY/LA six theater engagement. Branching out to middle America is another ballgame and my estimate puts it in sixth.

As for the #1 spot… well, it gets interesting. Before The Flash premiered, the assumption was it would have two weeks to itself atop the charts. However, the Ezra Miller led DCEU adventure opened way below expectations (more on that below). With a weak B Cinemascore grade, a drop in the mid 60s could occur. If Spider-Man: Across the Spider-Verse sees a small decline in the 30% range, Spidey may return to the top spot over his superhero competitor. I’m guessing that will be the case.

The Flash wasn’t the only bomb as Pixar’s Elemental, for all intents and purposes, had the weakest wide release in the studio’s near 30 year history. It had an A Cinemascore grade so it may only dip in the mid to high 40s for third place.

I have Transformers: Rise of the Beasts falling around 55-60% in its third frame for fifth place with The Little Mermaid right behind Asteroid City in seventh.

Here’s how I see it playing out:

1. Spider-Man: Across the Spider-Verse

Predicted Gross: $18.9 million

2. The Flash

Predicted Gross: $17.5 million

3. Elemental

Predicted Gross: $16.8 million

4. No Hard Feelings

Predicted Gross: $11.7 million

5. Transformers: Rise of the Beasts

Predicted Gross: $9.3 million

6. Asteroid City

Predicted Gross: $7.6 million

7. The Little Mermaid

Predicted Gross: $7 million

Box Office Results (June 16-18)

You can read a whole slew of think pieces as to why The Flash failed so badly in its debut. I had it making $83.2 million. It… um… didn’t. The DCEU title earned an unthinkable $55 million marking a sizable disappointment for Warner Bros. Here’s a figure I can’t stop thinking about. Twelve summers ago, notorious dud Green Lantern rolled out with $53 million. Adjusted for inflation, that’s better than The Flash. Ouch.

If it weren’t for the paragraph above, there would likely be more think pieces about Elemental not connecting with audiences. The Pixar animated feature was second with just $29.6 million. I was on target with a $30.6 million prediction. On the heels of Lightyear flopping last summer, this is two under performers in a row for the Disney property.

Spider-Man: Across the Spider-Verse was third with $27 million, in range with my $27.6 million call. The three-week tally is $279 million and, per above, I see it leaping to first yet again.

Transformers: Rise of the Beasts tumbled 66% in weekend #2 with $20.6 million (I said $21.8 million). The ten-day take is $101 million.

The Little Mermaid rounded out the top five with $11 million, falling below my $13.8 million forecast. The Disney live-action remake has made $253 million thus far in its four weeks.

Finally, horror spoof The Blackening couldn’t translate positive reviews to brisk business. It was sixth with $6 million compared to my $7.7 million projection.

And that does it for now, folks! Until next time…

No Hard Feelings Box Office Prediction

Jennifer Lawrence enters new genre territory with No Hard Feelings on June 23rd. The raunchy comedy casts the Oscar winner as a down on her luck Uber driver hired to teach a 19-year-old (Andrew Barth Feldman) the birds and bees. Gene Stupnitsky, who made the 2019 sleeper hit Good Boys, directs. Costars include Matthew Broderick, Laura Benanti, Natalie Morales, Scott MacArthur, and Ebon Moss-Bachrach.

It’s been a minute since Lawrence has graced the big screen. She was in the supporting cast as Mystique for Dark Phoenix four years ago, but you have to go back five years to Red Sparrow since her last headlining multiplex appearance. Her last two features (Don’t Look Up, Causeway) went the streaming route. Audiences are accustomed to seeing her in action flicks and dramas so this is certainly a test.

As I’ve mentioned a lot over the past few years, it’s a challenge for original comedies to break out. Plenty of viewers may simply wait until it’s ready for home consumption. If this had come out at the height of Lawrence’s bankability, I might be offering a different outlook.

Sony Pictures won’t like this comp, but Rough Night with Scarlett Johansson was another example of a popular actress branching out to this type of movie. Debuting in June six years ago, the result was a soft $8 million start. I’ll say this gets over that figure, but not by too much.

No Hard Feelings opening weekend prediction: $11.7 million

For my Asteroid City prediction, click here: