2023: The Year of the Video Game Movie

The trash heap of movie history is littered with a significant share of video game adaptations. It’s a genre devoid of well-regarded titles as evidenced by Double Dragon, Street Fighter, Wing Commander, Doom, and Max Payne, to name a few. That list also includes 1993’s Super Mario Bros., which tanked at the box office and drew the ire of critics.

30 years later, the tide seems to have shifted and that’s why the Video Game Movie is my second entry for trends and performers that popped in 2023. If you missed my first post on the phenomenon that was Barbenheimer, you can find it here:

Mario and Luigi returned to multiplexes this year. This time around, it was in the form of Illumination animating the Nintendo legends. The results? The second biggest worldwide hit of the year behind Barbie ($1.3 billion across the globe and $574 million stateside). That easily makes it the largest grossing video game adaptation of all time and opens the door for projects to follow. You can count on sequels and spin-offs to this and The Legend of Zelda is already in development.

The successes didn’t stop with the heroic plumbers. Five Nights at Freddy’s, based on the game series with demonic bears in a Chuck E. Cheese type setting, wasn’t a hit with reviewers. It did bring out its fan base and then some to the tune of $137 million domestically with another $156 million elsewhere. Like Mario, a follow-up is in the pipeline.

HBO’s The Last of Us was one of TV’s significant successes of ’23 and the post-apocalyptic PlayStation adaptation has the Globe and Emmy nods (and a greenlit second season) to show for it.

Not every version of a cartridge title was a smash. Gran Turismo only managed to rev up $44 million in North America. However, Mario, Freddy’s, and The Last of Us made 2023 the most notable frame for VG product yet in the box office game. My Year Of posts will continue…

Oscar Predictions: The Super Mario Bros. Movie

The Super Mario Bros. Movie is out tomorrow and looks to rule the Easter holiday frame. While big money is about to flow through the pipeline, reviews are more of the mixed variety. The Illumination Entertainment animated production of the Nintendo property sits at 56% on Rotten Tomatoes.

This is the 13th feature from the studio. Of the previous dozen, only one (2013’s Despicable Me 2) has managed a Best Animated Feature mention. Illumination’s titles generate coins, but not nominations. That doesn’t look to change with Mario and Luigi’s new adventure. My Oscar Prediction posts will continue…

The Super Mario Bros. Movie Box Office Prediction

Blogger’s Update (04/05): I am revising my estimate slightly up from $92.6M for the three-day to $98.6M and from $128.7M for the five-day to $137.7M

Universal and Illumination hopes The Super Mario Bros. Movie earns a lot of coinage when it debuts Wednesday, April 5th. The animated adaptation of the wildly influential and popular Nintendo game (and numerous spin-offs) comes from the Teen Titans! Go team of Aaron Horvath and Michael Jelenic. Chris Pratt and Charlie Day voice the iconic Mario and Luigi with Anya Taylor-Joy as the Princess. Other performers behind the mic include Jack Black, Keegan Michael-Key, Seth Rogen, Fred Armisen, Sebastian Maniscalco, and Charles Martinet (who voiced the plumbers in the original 80s game).

Given how huge this property has been for decades, the lack of cinematic treatments is a little surprising. Nintendo, however, is leery of licensing for adaptations. That might have something to do with 1993’s Super Mario Bros,, the live-action version with Bob Hoskins, John Leguizamo, and Dennis Hopper that critics scorched. It bombed upon arrival that summer when the Jurassic dinosaurs ruled the season.

It’s probably a safe assumption that Illumination won’t drop the ball with the moneymaking potential of this franchise. They’ve repeatedly proven their moneymaking abilities with the Despicable Me and Sing series and more.

Arriving over the five-day Easter holiday, Mario should capitalize on youngsters being out of school and the adults who owned the various iterations of the game attending. This is one “kid’s pic” where many of the parents will be cool with tagging along.

Over the Wednesday to Sunday frame, I believe $100 million plus could be in the pipeline. It might even get to nine digits over the traditional weekend.

The Super Mario Bros. Movie opening weekend prediction: $98.6 million (Friday to Sunday); $137.7 million (Wednesday to Sunday)

For my Air prediction, click here:

Teen Titans Go! To the Movies Box Office Prediction

***Blogger’s Note II (07/26): On the eve of its premiere, I’m bumping my estimate back up from $13.4M to $16.4M

**Blogger’s Note (07/20): My estimate for Titans has dwindled from $17.4M to just $13.4M. That could mean a debut in the lower rungs of the top 5.

Teen Titans Go! To The Movies attempts to be the next animated hit of the summer when it debuts next weekend. This is a big screen version of the Cartoon Network’s series that debuted five years ago focusing on some fresh DC Comics superheroes. The cast of the show is here to voice their characters including Greg Cipes, Scott Menville, Khary Payton, Tara Strong, and Hynden Walch. And we have some familiar faces joining the voice over party including Kristen Bell, Will Arnett, Jimmy Kimmel as Batman, James Corden, Halsey, and Lil Yachty. Nicolas Cage, who was supposed to play the Man of Steel in a scrapped live-action Tim Burton pic nearly two decades ago, finally gets to be Superman.

Fans of the series won’t propel this to the heights of other animated efforts this season like Incredibles 2 or Hotel Transylvania 3: Summer Vacation. While Mission: Impossible – Fallout will undoubtedly dominate the charts next weekend, Titans will make a go for the #2 spot over holdovers Mamma Mia! Here We Go Again and The Equalizer 2. 

A mid to high teens gross might be enough to achieve it and that’s the ballpark where I have this landing.

Teens Titans Go! To The Movies opening weekend prediction: $16.4 million

For my Mission: Impossible – Fallout prediction, click here:

Mission: Impossible – Fallout Box Office Prediction