Universal hopes that horror fans board The Last Voyage of the Demeter when it opens August 11th. Based on a chapter from Bram Stoker’s signature novel Dracula, André Øvredal (maker of Scary Stories to Tell in the Dark) directs Corey Hawkins, Aisling Franciosi, David Dastmalchian, Javier Botet, Liam Cunningham, and Woody Norman in the tale of passengers trying to surviving a trip from Transylvania to London.
The Dracula angle could succeed in getting some genre fans out, but this Voyage‘s marketing campaign seems to be lacking. At this point, the studio might settle for a premiere similar to its Idris Elba starrer Beast, which took in nearly $12 million in mid-August last year. It could also debut in range with the vampiric The Invitation, which didn’t reach $7 million a week after Beast opened.
A gross closer to The Invitation as opposed to Beast is where this might land.
The Last Voyage of the Demeter opening weekend prediction: $6.4 million