Just as she will on the music charts starting Friday, the biggest pop star in the universe seeks to dominate the box office rankings with Taylor Swift: The Official Release Party of a Showgirl. We also have Dwayne Johnson and Emily Blunt in the MMA biopic The Smashing Machine, the re-release of Avatar: The Way of Water and canine centric horror tale Good Boy out. You can peruse my detailed prediction posts on the newcomers here:
Coinciding with the release of her 12th studio album, Showgirl looks to kick up impressive earnings for its engagement lasting only this weekend. While it’s unlikely to approach the $93 million generated out of the gate by her Eras Tour doc in 2023, I believe it’ll surpass the $40 million forecasts and reach higher 40s. As a general rule, take the over when it comes to Taylor.
The Smashing Machine will compete for adult eyeballs with the second weekend of One Battle After Another. My low teens take would put it in third for a so-so showing.
While audiences await threequel James Cameron’s Avatar: Fire and Ash this December, I have the re-release of The Way of Water in mid single digits and rounding out the high five.
My lower single digits estimate at $2.8 million for Good Boy leaves it outside the top five.
As for holdovers, Battle came in at the lower end of its expected range (more on that below). However, awards buzz and the Cinemascore grade of A might mean a meager drop. Gabby’s Dollhouse: The Movie didn’t pack in family crowds, but lack of competition for kids (though plenty of them might see Ms. Swift) could mean a decline around 40% or less.
Here’s I have it all shaking out:
1. Taylor Swift: The Official Release Party of a Showgirl
Predicted Gross: $48.6 million
2. One Battle After Another
Predicted Gross: $14.5 million
3. The Smashing Machine
Predicted Gross: $13.7 million
4. Gabby’s Dollhouse: The Movie
Predicted Gross: $7.9 million
5. Avatar: The Way of Water re-release
Predicted Gross: $4.4 million
Box Office Results (September 26-28)
Paul Thomas Anderson’s acclaimed One Battle After Another certainly set a record for his openings. Yet the $22 million debut for Leonardo DiCaprio’s latest came in lower than my $27 million prediction. It will hope for (and should achieve) smallish dips in the coming weeks due to the aforementioned word-of-mouth.
Gabby’s Dollhouse: The Movie was second with an unimpressive $13.6 million, well under my $20.3 million call. Based on the Netflix TV show, plenty of viewers opted to stay home.
Demon Slayer: Kimetsu no Yaiba – The Movie: Infinity Castle was third in weekend #3 with $7.1 million and ahead of my $5.8 million projection. The anime record holder has amassed $118 million stateside.
The Conjuring: Last Rites was fourth in weekend #4 at $6.7 million (I said $6.4 million) as the sequel’s tally is $161 million.
The Strangers – Chapter 2 sputtered in fifth with $5.8 million, under my $6.7 million take. This scary sequel failed to approach the double digits that its predecessor last year managed.
Speaking of underwhelming fright fest performances, Him tumbled 73% in sixth with $3.5 million. I was more generous at $5.1 million as its two-week earnings are $20 million.
And that does it for now, folks! Until next time…