It has been a decade since a SpongeBob movie was properly located in theaters, but that changes December 19th with The SpongeBob Movie: Search for SquarePants. Derek Drymon, a veteran of the Nickelodeon show, handles directorial duties. Voiceover artists from the quarter century plus running series include Tom Kenny, Clancy Brown, and Rodger Bumpass. Some familiar faces behind the mic are George Lopez, Ice Spice, Arturo Castro, Sherry Cola, Regina Hall, and Mark Hamill.
Back in 2004, SpongeBob SquarePants: The Movie opened to $32 million on its way to an $85 million domestic gross. In 2015, sequel Sponge Out of Water improved on those figures with $55 million out of the gate and $162 million overall stateside. In August of 2020, Sponge on the Run didn’t have a proper theatrical output due to the COVID pandemic.
Search is not expected to come close to what the first two franchise entries accomplished. There will be competition for families from the biblical animated tale David as well as Avatar: Fire and Ash. While some forecasts have this achieving mid 20s, I think mid to possibly late teens is a likelier scenario.
The SpongeBob Movie: Search for SquarePants opening weekend prediction: $17.1 million
For my Avatar: Fire and Ash prediction, click here:
We will see if it struggles at the box office (which is expected) or exceeds projections, but Blue Beetle is topping expectations with its reviews. The 14th pic in the DC Universe currently has the 4th best Rotten Tomatoes score (81%) behind Wonder Woman, Shazam!, and The Suicide Squad. Ángel Manuel Soto directs the origin story with Xolo Maridueña as the title hero.
The MCU has racked up plenty of Visual Effects nods (though no victories) in addition to a BP nod for Black Panther five years ago. The DCU’s awards exposure has been far more limited. 2016’s Suicide Squad (not the stronger reviewed 2021 reboot The Suicide Squad) won for Makeup and Hairstyling. And that, my friends, is the extent of the DCU Oscar mentions.
It is worth noting that Visual Effects this year looks kind of thin. The unseen Dune: Part Two is probably the easy frontrunner while the other four slots are up for grabs. Beetle is getting some praise for its visuals and it likely stands a better chance than earlier ’23 DCU titles Shazam! Fury of the Gods and The Flash. If it can make the shortlist, maybe it gets in. I wouldn’t bet on it, but it’s doable. My Oscar Prediction posts will continue…
The DCEU, via Black Adam and The Flash, has had a rough go at the box office lately and Warner Bros hopes that turns around with Blue Beetle on August 18th. This could be a tall order. Angel Manuel Soto directs with Xolo Maradueña as the title hero. Costars include Adriana Barraza, Damián Alcázar, Raoul Max Trujillo, Susan Sarandon, Elpidia Carrillo, and George Lopez.
Originally slated for HBO Max, the studio changed its plans to a theatrical release. Budgeted at a reported $120 million, Beetle will battle the fact that plenty of moviegoers simply aren’t familiar with the character (and that the DCEU brand is not exactly firing on all cylinders lately).
Projections have varied over the past few weeks ranging from low teens all the way to the low 30s. Anything below $20 million would be considered a disaster. I’ll give it a little credit and say it climbs just over that figure. Unless it manages to generate significantly positive buzz, it could be gone in a flash.
Blue Beetle opening weekend prediction: $23.7 million
Quick! Tell me everything you remember about the 2009 rom com All About Steve? Search that memory! My guess is not much. It stars Sandra Bullock and Bradley Cooper and it’s certainly not what most moviegoers remember about the two actors from that particular year. To be fair, they both hit career milestones 12 years ago. Bullock won an Oscar for The Blind Side. Cooper became a household name that summer in The Hangover.
All About Steve won some awards as well. Not the kind that gets bragged about. The pic took home two Golden Raspberry trophies for Worst On Screen Couple and for Bullock as Worst Actress. Its Rotten Tomatoes score stands at 6%. And it’s largely a forgotten blip on the filmographies of two accomplished performers.
Yet it does currently stand at #10 when it comes to biggest Labor Day openings in box office history. That’s because Labor Day weekend has traditionally not been a time for studios to release hoped for blockbusters. In normal times, that frame is generally seen as one in which the summer season is winding down and the fall projects are gearing up. It’s kind of an in between time.
The distinction for highest premiere over the holiday belongs to 2007’s Halloween (the reboot by Rob Zombie). It made $30 million out of the gate.
When you get down to Steve in tenth, the take is a mere $14 million for the four-day gross. There’s other pics you might have conveniently forgot about on that list. How about the ping pong comedy Balls of Fury with George Lopez and Christopher Walken? It’s #8 (also with $14 million). There’s the musical doc One Direction: This Is Us which is perched in fourth with $18 million. Jeepers Creepers and its sequel both make appearances.
Why the Labor Day history lesson? Because Disney is about to go against the grain and release their newest Marvel Cinematic Universe product in what has usually been a quiet time.
Shang-Chi and the Legend of the Ten Rings opens September 3rd and hopes to blow away Halloween‘s current record. It should have no problem doing just that. However, it also risks having the designation of being the MCU’s smallest opener. The current mark belongs to The Incredible Hulk at $55 million.
Current projections have Rings doing about $50 million for the Friday to Monday frame. It may certainly exceed that and early word-of-mouth is encouraging (my official prediction will be up on Tuesday or Wednesday). Unlike Black Widow, the house that Mickey built is not making Rings simultaneously available for a $30 fee on Disney Plus.
There’s a case to be made that the 25th MCU flick faces challenges no other has. Black Widow had the advantage of a well-known character at the center. That helped propel the stand-alone entry to an $80 million bow as COVID continues to be a hindrance to earning power. Shang-Chi introduces a whole new group of players to this multi-billion cinematic universe. That didn’t hurt Guardians of the Galaxy or Black Panther, but they both had sizzling buzz leading to their unveilings.
So what will be talked about more in two weeks? The nearly certain record Rings will accomplish with its record Labor Day haul? Or the possibility that it sets a low mark for its practically never miss franchise? One thing is clear: Machete will drop down to spot 10 in all-time Labor Day beginnings. And there will nothing to see in the top ten about All About Steve.
In the near future, comedian Mike Epps could see a real turning point in his film career when he portrays Richard Pryor in an upcoming biopic directed by Lee Daniels and costarring Oprah Winfrey and Eddie Murphy. In the meantime, Meet the Blacks opens this Friday in theaters and it appears unlikely to do much for anybody’s careers.
Debuting on a fairly low reported 1000 screens, Blacks is a low budget parody of The Purge franchise. Epps headlines with Zulay Henao, Gary Owen, George Lopez, Mike Tyson, and Charlie Murphy among the supporting players.
Meet the Blacks seems unlikely to break out and the minimal number of screens doesn’t help. If this were to get roughly the same per screen average as A Haunted House 2 from two years ago, that would give it less than $4 million. That sounds about right.
Meet the Blacks opening weekend prediction: $3.7 million
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