After three decades plus of dormancy, a comedy franchise gets its reboot on August 1st via The Naked Gun. The legacy sequel casts Liam Neeson as Lt. Frank Drebin Jr. (son of Leslie Nielsen’s bumbling lawman) with Akiva Schaffer directing. Costars include Pamela Anderson, Paul Walter Hauser, Kevin Durand, Danny Huston, and Liza Koshy.
With Seth MacFarlane producing, Gun has been in development for over a decade. 1988’s original from the Zucker/Abrahams/Zucker team (based on the short-lived but acclaimed Police Squad! TV series) is considered a genre classic. Further installments in 1991 and 1994 didn’t quite hit the funny bone bullseye, but managed to perform well at the box office.
Younger viewers may not have much familiarity with the series. Others could reject Mr. Neeson outside of his action thriller comfort zone. However, an effective trailer should help and advance word-of-mouth is encouraging. Comedies have struggled in recent years at multiplexes with many going the streaming route instead. Anything above $25 million would be an accomplishment. I’ll say low to mid 20s is more doable and that’s still a win for Paramount.
The Naked Gun opening weekend prediction: $22.3 million
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