Before JJ Abrams moves onto making another beloved sci-fi franchise that begins with the word “Star”, the director is following up his massively successful restart of another beloved franchise with Star Trek Into Darkness, opening Thursday.
In the summer of 2009, Star Trek reinvigorated a slumping franchise to the tune of a $257 million domestic gross. The film’s reputation has only seemed to grow in the past four years. The sequel sees Chris Pine and Zachary Quinto return as Kirk and Spock and the marketing campaign has been heavy. With Iron Man 3 entering its third weekend, Darkness is poised to make a splashy #1 debut.
Against smaller expectations four years ago, Star Trek debuted to a very impressive $75 million in its first weekend. It would stand to reason that the sequel’s opening gross will be bigger. Plus it opens on Thursday, so the four-day gross alone as opposed to the original’s three should be greater.
The question is: just how much bigger will it open? While audiences certainly liked what they saw in 2009, it’s a legitimate point to wonder just how many new viewers will turn out the first weekend. The Trekkie fan base certainly grew with Abrams taking over the series and it exposed many younger moviegoers to Captain Kirk’s world.
While I believe the Friday to Sunday portion of Darkness‘s take will exceed $75 million, it may not exceed it by a whole lot, especially with the Thursday debut when die-hard Trekkies will rush out to see it.
So – what’s the ceiling here? I’d say $120 million is not unreasonable for the four-day take. Once again, I’m tempted to go there. Yet, ultimately, I believe a Friday to Sunday take in the mid-80s in addition to a high teens to low twenties Thursday gross is more possible.
In just two years, JJ Abrams will direct the breathlessly awaited seventh episode of the Star Wars franchise. He should definitely be coming off a sizable hit with Star Trek Into Darkness as he begins work on that picture in England.
Star Trek Into Darkness opening weekend (including Thursday) prediction: $106.2 million
On Wednesday, I’ll predict the weekend’s Top Five which includes the second frame of The Great Gatsby and Tony Stark’s third weekend.