Before the third edition of James Cameron’s money minting franchise arrives in December, predecessor Avatar: The Way of Water re-releases on October 3rd. Originally out in December 2022, the sci-fi epic looks to add to its $684 million in domestic dollars (good for 7th all-time) and excite moviegoers for Avatar: Fire an Ash.
This is not a new release pattern for 20th Century Studios. In September 2022, the first Avatar (the 4th biggest stateside grosser ever) had a return engagement in multiplexes. It added $10.5 million in its first 3 days.
The slightly diminishing (though still potent) results that greeted Water should apply once again. The re-release of 2009’s original was likely assisted by a longer lag time than what we have here. Nevertheless I’ll saythis return engagement still manages mid single digits.
Avatar: The Way of Water re-release opening weekend prediction: $4.4 million
For my Taylor Swift: The Official Release Party of a Showgirl prediction, click here:
Dwayne Johnson seeks rock solid returns when The Smashing Machine enters the box office ring on October 3rd. Marking the solo directorial debut of Benny Safdie (brother Josh has his own with Marty Supreme in December), Johnson stars as MMA fighter Mark Kerr with Emily Blunt as his wife. The supporting cast includes Ryan Bader, Bas Rutten and Oleksandr Usyk (all from the real life fight world).
Seen as Johnson’s first legit bid for awards consideration, Machine debuted at Venice to mostly positive reviews (75% RT, 69 Metacritic). Steering away from broad based action and comedy (often set in jungles), A24 hopes the former wrestler’s latest plays well throughout October.
The MMA factor could help this get past my projection, but I don’t think the buzz is strong enough for this to reach $20 million. Even mid to high teens could be a challenge.
The Smashing Machine opening weekend prediction: $13.7 million
For my Taylor Swift: The Official Release Party of a Showgirl prediction, click here:
Coinciding with the release of her 12th album The Life of a Showgirl, the unstoppable force that is Taylor Swift is back in theaters October 3rd courtesy of Taylor Swift: The Official Release Party of a Showgirl. Clocking in at just under an hour and a half, Showgirl will showcase the premiere of a new video in addition to lyric videos for other tracks and behind the scenes footage.
Announced just days ago, all domestic AMC Theatres will feature the project as well as participating Alamo Drafthouse, Regal and Cinemark locations. Tickets are $12 to honor her 12th album. Nearly two years ago, the pop sensation dominated the box office with her Eras Tour big screen experience. It opened to a walloping $93 million on its way to a $180 million stateside haul.
Showgirl will only be in theaters for three days. Expectations are not as high and this probably won’t play on the 3800+ venues that Eras did. Early estimates have this grossing around $40 million. This might go without saying, but I would take the over when it comes to Ms. Swift.
When the screen count is released, my estimate could fluctuate. While I agree this won’t reach Eras level, I’m going with low to mid 50s and let’s see if that ticks up (or maybe down) in the days to come.
Taylor Swift: The Official Release Party of a Showgirl opening weekend (and overall gross) prediction: $48.6 million
For my The Smashing Machine prediction, click here:
Leonardo DiCaprio looks to conquer all multiplex foes in Paul Thomas Anderson’s One Battle After Another, but faces competition from Gabby’s Dollhouse: The Movie and The Strangers – Chapter 2. You can peruse my detailed prediction posts on the newcomers here:
Battle is favored to come out ahead based on major Oscar buzz and star power. I’m projecting high 20s as it looks to leg out impressively in subsequent frames.
Dollhouse is more of a wildcard. Based on a popular Netflix kids show, the mix of live-action and animation could surpass my low 20s estimate and come in 1st under the best case scenario.
I’m not looking for much out of The Strangers. Last year’s predecessor managed to top $10 million out of the gate. I suspect the follow-up will not. It might even fall behind the fourth frame of The Conjuring though I’ll give it the slight benefit of the doubt.
The fresh trio should place 1-3. As for holdovers, The Conjuring: Last Rites may see a smaller decline than Demon Slayer – Kimetsu No Yaiba – The Movie: Infinity Castle or Him.
Here’s how I see the top 6 shaking out:
1. One Battle After Another
Predicted Gross: $27 million
2. Gabby’s Dollhouse: The Movie
Predicted Gross: $20.3 million
3. The Strangers – Chapter 2
Predicted Gross: $6.7 million
4. The Conjuring: Last Rites
Predicted Gross: $6.4 million
5. Demon Slayer – Kimetsu No Yaiba – The Movie: Infinity Castle
Predicted Gross: $5.8 million
6. Him
Predicted Gross: $5.1 million
Box Office Results (September 19-21)
After an explosive record setting premiere for an anime title, Demon Slayer managed to stay atop the charts for a second weekend despite a 75% plummet (not unexpected). It grossed $17.3 million and just topped my $16.2 million call for $104 million thus far.
Sports themed horror pic Him with Marlon Wayans underwhelmed (poor reviews didn’t help) in the runner-spot position with $13.2 million. I was more generous at $20.3 million and thought it would come out on top. Look for about a 60% or more ease in weekend #2.
The Conjuring: Last Rites was third with $12.2 million, on pace with my $12.4 million prediction. The three-week take is $150 million.
Downton Abbey: The Grand Finale was fourth with $6.4 million (I said $6.5 million) for $31 million in two weeks.
The Long Walk rounded out the top five in its sophomore outing with $6.2 million. My guesstimate? $6.2 million! The ten-day gross is $22 million.
A Big Bold Beautiful Journey with Margot Robbie and Colin Farrell, despite its magnetic leads, bombed in sixth with a bleak $3.2 million. I went a bit higher at $4.8 million.
Finally, The Senior from Angel Studios (with an inspiration football theme) was deflated in seventh with $2.6 million compared to my $3.3 million projection.
The Strangers – Chapter 2 finds its home in multiplexes on September 26th. The Lionsgate effort is the follow-up to last year’s (you guessed it) The Strangers: Chapter 1. Why they went with a hyphen this time around instead of the predecessor’s colon remains a compelling mystery. Renny Harlin returns in the director’s chair with Madelaine Petsch, Gabriel Basso and Ema Horvath starring.
Marking the fourth overall pic in the franchise that began in 2008, this chapter will hope to keep pace with what 2024’s entry accomplished. It opened to $11.8 million with a $35 million eventual domestic take. There could be diminishing returns (a horror movie eventually has to underperform… right?) and this could be the first Strangers not to exceed $10 million in its debut.
The Strangers – Chapter 2 opening weekend prediction: $6.7 million
For my One Battle After Another prediction, click here:
Based on the popular Netflix kids show that began in 2021, Gabby’s Dollhouse: The Movie hopes to welcome family audiences beginning September 26th. The fantasy comedy mix of live-action and animation is directed by Ryan Crego with Laila Lockhart Kraner reprising her leading role from the series. Costars include Gloria Estefan, Ego Nwodim, Kyle Mooney, Melissa Villaseñor, Fortune Feimster, and Kristen Wiig (lots of SNL alum). Thomas Lennon and Jason Mantzoukas provide voice work contributions.
Dollhouse could benefit by catering to a young female audience and the lack of competition from kid centric features. The rosiest of projections have this approaching $30 million and that could put it in contention for 1st place over One Battle After Another. I doubt it gets that high and I’ll say high teens low 20s is the likelier scenario.
Gabby’s Dollhouse: The Movie opening weekend prediction: $20.3 million
For my One Battle After Another prediction, click here:
Warner Bros hopes One Battle After Another rides a wave of critical kudos and Oscar buzz to a stellar opening on September 26th. The action comedy is the latest effort from auteur Paul Thomas Anderson with Leonardo DiCaprio headlining. Costars include Sean Penn, Benicio del Toro, Regina Hall, Teyana Taylor and Chase Infiniti.
Sporting a budget reportedly north of $130 million, reviews indicate it will be a major awards player this season. Rotten Tomatoes is at 97% with 96 on Metacritic. This has been a huge year for WB with hits including A Minecraft Movie, Sinners, Final Destination Bloodlines, F1, Superman, Weapons and The Conjuring: Last Rites. This could be another with its star power and building word-of-mouth.
That said, this should start out slower than all of the above and seek to leg out impressively over subsequent frames. Low 20s is probably the floor and I’ll say it manages close to $30 million at the outset.
One Battle After Another opening weekend prediction: $27 million
For my Gabby’s Dollhouse: The Movie prediction, click here:
The box office should come down to Earth a bit this weekend after Demon Slayer: Kimetsu no Yaiba – The Movie: Infinity Castle smashed the opening weekend record for an anime title. We have football themed horror thriller Him starring Marlon Wayans, fantastical drama A Big Bold Beautiful Journey with Margot Robbie and Colin Farrell and football themed inspirational tale The Senior featuring Michael Chiklis opening. You can peruse my detailed prediction posts on the newcomers here:
Him, from Jordan Peele’s production house, should have bragging rights in 1st position though my low 20s take puts it well behind what other recent horror flicks have achieved.
The other newcomers might not make the top 5. Journey is a head scratcher. As I pointed out in the long post, this is Robbie’s first significant project since Barbie and you’d think there would be more hype. My mid single digits estimate has it in sixth.
As for The Senior, Angel Studios dusted it off after it premiered at a Floridian film festival two years back. Their marketing might get this to mid single digits (if they’re lucky) for seventh place.
Demon Slayer indeed slayed this past weekend (more on that below). These types of anime offerings are typically front loaded and I expect that to be case here. A sophomore drop in the mid to high 70s would give it mid teens and it certainly could repeat in 1st if Him underwhelms.
Being that I’m unconvinced about Journey and The Senior, holdovers The Conjuring: Last Rites, Downton Abbey: The Grand Finale and The Long Walk could populate the rest of the high five.
Here’s how I see the top 7 shaking out:
1. Him
Predicted Gross: $20.3 million
2. Demon Slayer: Kimsetsu no Yaiba – The Movie: Infinity Castle
Predicted Gross: $16.2 million
3. The Conjuring: Last Rites
Predicted Gross: $12.4 million
4. Downton Abbey: The Grand Finale
Predicted Gross: $6.5 million
5. The Long Walk
Predicted Gross: $6.2 million
6. A Big Bold Beautiful Journey
Predicted Gross: $4.8 million
7. The Senior
Predicted Gross: $3.3 million
Box Office Results (September 12-14)
Demon Slayer (I’ve tired of writing the rest of its name) lived up to its late breaking hype with a gargantuan haul of $70.6 million, above my $64.6 million projection. The Crunchyroll release capitalized on unprecedented domestic interest in the genre as it attained the status of an event picture.
The Conjuring: Last Rites, after its own huge start, dropped an understandable 69% to second with $25.6 million. I predicted a tad more at $28.5 million. The two-week tally is a scary good $130 million as it nears the $137 million franchise record held by 2013’s original.
Downton Abbey: The Grand Finale managed to slightly outdo its 2022 predecessor in third with $18.1 million. My guesstimate? $18.1 million! This should also be front loaded and I’m thinking a low to mid 60s fall for this weekend.
Stephen King adaptation The Long Walk was fourth with $11.7 million compared to my $8.7 million call. Solid critical reaction likely helped push it past double digits.
The 30th anniversary re-release of Pixar’s inaugural effort Toy Story rounded out the top five with $3.4 million. I didn’t do a prediction for it. The additional dollars brought its three decade old total to $195 million (or over $400 million stateside adjusted for inflation).
Finally, mockumentary sequel Spinal Tap II: The End Continues flopped in ninth (at least it didn’t go to 11th) with $1.6 million. I was more generous at $3.4 million as interest wasn’t present for the sequel to the classic 1984 original.
Nearly two years after premiering at the Fort Lauderdale Film Festival, The Senior is finally graduating to an actual release on September 19th. Distributed by Angel Studios, it tells the true life story of a 59-year-old (Michael Chiklis) given the chance to play college football. Rod Lurie directs with Mary Stuart Masterson, Brandon Flynn, James Badge Dale and Rob Corddry costarring.
The Senior will not be the biggest grossing gridiron themed debut next weekend due to horror pic Him. It does have a fair shot at outgrossing the weekend’s other new release A Big Bold Beautiful Journey, which sports a higher profile.
Like other Angel titles, a lower to mid single digits start is the likely scenario.
The Senior opening weekend prediction: $3.3 million
Margot Robbie and Colin Farrell headline the fantastical drama A Big Bold Beautiful Journey beginning September 19th. Kogonada, best known for making Columbus and After Yang, directs with a supporting cast including Kevin Kline, Phoebe Waller-Bridge, Lily Rabe, Jodie Turner-Smith and Billy Magnussen.
Nearly five years ago, the script by Seth Reiss was featured on the “Black List” of Hollywood’s hottest screenplays not yet produced. Yet with its release less than a week away, buzz for Beautiful is exceedingly quiet. This is even more surprising since it’s Robbie’s first major project since her 2023 box office phenomenon Barbie. I also find it curious that this skipped the film festival circuit of Venice, Telluride and Toronto where this could’ve built word-of-mouth.
That all may spell an inconsequential start in the mid single digits.
A Big Bold Beautiful Journey opening weekend prediction: $4.8 million
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