In the last month, family audiences have been treated to two animated sequel behemoths, Monsters University and Despicable Me 2. Both titles are on their way to grossing over $300 million domestically.
This leaves an open question for Dreamworks Turbo, opening Wednesday: will parents and their kiddos turn out for this? Featuring the voices of Ryan Reynolds, Paul Giamatti, Michael Pena, Snoop Dogg (or Lion), Samuel L. Jackson, and many others, Turbo seems geared towards the boys of the family with its racing theme. The film’s tagline (“He’s Fast. They’re Furious.” is no accident).
Dreamworks is planning to parlay Turbo into an animated Netflix series later this year so they’re clearly hoping for solid box office returns stateside. First things first: Turbo has zero chance of reaching the level of the animated sequels that have ruled the #1 spot at the box office for the past four weeks.
A more likely scenario is Turbo opening to what The Croods and Epic did earlier in the year. The Croods took in $43 million during its opening weekend in March and Epic posted $33 million in May. Keep in mind that Turbo opens Wednesday so this prediction will be for its five-day gross.
Even with the five-day figure, I’m having a hard time seeing Turbo earning more than The Croods did in its three-day opening. I do believe that Monsters University and the second Despicable Me may keep a significant percentage of family audiences away, but it should still have a rather respectable opening.
Turbo opening weekend prediction (five-day gross): $42.8 million
There are four titles opening this week. For my prediction on how The Conjuring will do, click here:
https://toddmthatcher.wordpress.com/2013/07/14/the-conjuring-box-office-prediction/
For my prediction on Red 2, click here:
https://toddmthatcher.wordpress.com/2013/07/14/red-2-box-office-prediction/
For R.I.P.D., click here:
https://toddmthatcher.wordpress.com/2013/07/14/r-i-p-d-box-office-prediction/
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